cover letter draft example

In an increasingly digitized world, where customer-centric strategies are vital for business success, I am thrilled to apply for the [Job Title] position at HubSpot."

Unhelpful Cover Letter Introduction:

"To Whom it May Concern,

I am applying for the [Job Title] position at HubSpot. I have some experience in marketing and can help your clients grow their businesses."

Relevant Professional Experience

It can be tempting to use the same cover letter for every job. After all, it‘s about your experience, isn’t it? But it's not enough to rephrase the work history in your resume.

Recruiters and hiring managers are looking to fill a specific role, so you need to show how your experience translates to their unique needs.

So, the body of a great cover letter should showcase the specific professional experiences that are relevant to the job you're applying for. Emphasize your accomplishments and skills that directly relate to what the job needs.

To speed up this part of the cover letter writing process, start by creating a list of your transferable skills . Drafting this list can help you quickly focus on the skills to highlight in your cover letter.

Then, use AI tools to summarize job descriptions and narrow in on where your experience and the needs of the role you're applying for overlap. This post is full of useful AI assistant tools if you're new to AI.

Helpful Cover Letter Experience:

“At [Company Name], I had the opportunity to assist a global ecommerce retailer in enhancing their online customer experience. By conducting in-depth market research and customer journey mapping, I identified pain points and areas of improvement in their website navigation and user interface.”

Unhelpful Cover Letter Experience:

“I also worked with an ecommerce retailer to improve the customer experience. We did some surveys and training, and they were happy with the results.”

Useful Examples

To make your cover letter stand out, add specific examples that show how you've solved problems or gotten results in past roles.

Quantify your accomplishments whenever possible, using data to give the reader a clear understanding of your impact.

Helpful Cover Letter Example:

“I lead a team of five content writers while increasing website traffic by 18% year-over-year.”

Unhelpful Cover Letter Example:

“I have a great track record of leadership and achieving fantastic results.”

Research and Company Knowledge

Hiring teams aren‘t hiring anyone with the skills to do the job. They’re hiring a person they'll work alongside at their specific company.

So, to show that you‘re not just looking for any job anywhere, share your knowledge of the company’s industry, values, and culture in your cover letter.

Spend some time on the company website and take notes on what makes this business interesting to you and why you would want to work there.

Then, explain how your skills align with the company's mission and goals and explain how you could add to their chances of success. This will showcase your interest in the company and help them see if you are a good cultural fit.

Helpful Cover Letter Research:

“I was particularly drawn to HubSpot not only for its industry-leading solutions but also for its exceptional company culture. HubSpot's commitment to employee development and fostering a collaborative environment is evident in its recognition as a top workplace consistently. I strongly believe that my passion for continuous learning, self-motivation, and dedication to contributing to a team will make me a valuable asset to HubSpot.”

Unhelpful Cover Letter Research:

“I have been inspired by HubSpot's commitment to inbound marketing and its comprehensive suite of solutions. HubSpot's dedication to providing valuable content and fostering meaningful relationships aligns with my own values and aspirations.”

Clear Writing

Your cover letter needs to pack in a lot of important information. But it's also important that your cover letter is clear and concise.

To accomplish this, use professional but easy-to-understand language. Be sure to remove any grammar or spelling errors and avoid lengthy paragraphs and avoid jargon or overly technical language.

You may also want to use bullet points to make your letter easier to skim. Then, proofread your cover letter for clarity or ask a friend to proofread it for you.

• Guide to Becoming a Better Writer
• Tips for Simplifying Your Writing

Helpful Cover Letter Writing:

"In addition to my academic accomplishments, I gained valuable practical experience through internships at respected law firms.

Working alongside experienced attorneys, I assisted in providing legal support to clients. This hands-on experience helped me develop a deep understanding of client needs and enhanced my ability to effectively communicate complex legal concepts in a straightforward manner."

Unhelpful Cover Letter Writing:

"Furthermore, as a complement to my academic accomplishments, I have garnered invaluable practical experience through internships at esteemed law firms.

Throughout these placements, I actively collaborated with seasoned attorneys to conduct due diligence and furnish clients with comprehensive legal support. Notably, these experiences fostered a profound comprehension of client necessities, whilst honing my legal acumen to articulately convey intricate legal principles within a lucid and concise framework, adhering to applicable precedents and statutes of limitations."

Genuine Interest and Enthusiasm

Find ways to convey your passion for the role and how excited you are to contribute to the company you're applying to. At the same time, make sure your interest feels authentic and outline how it aligns with your career goals.

Your ultimate goal is an enthusiastic letter that feels honest and leaves a lasting positive impression.

Showing excitement in writing doesn't come naturally for everyone. A few tips that can help you boost the genuine enthusiasm in your letter:

• Record audio of yourself speaking about the role, then use voice-to-text technology to transcribe and add these sections to your letter.
• Choose your words carefully .
• Write in active voice.

Helpful Cover Letter Tone:

“I am genuinely enthusiastic about the prospect of joining [Company/Organization Name] as an accountant. My combination of technical proficiency, eagerness to learn, and strong attention to detail make me an ideal candidate for this role. I am confident that my dedication, reliability, and passion for accounting will contribute to the continued success of your organization.”

Unhelpful Cover Letter Tone:

“Honestly, I can hardly contain my excitement when it comes to reconciliations, financial statement analysis, and tax regulations! Engaging in spirited discussions with professors and classmates has allowed me to foster an unbreakable bond with the fascinating world of accounting, and I'm positively bursting with enthusiasm at the prospect of applying my skills in a professional setting.”

Memorable Conclusion

End your cover letter on a strong note. Summarize your top qualifications, restate your interest in the position, and express your interest in future communication.

Then, thank your reader for their time and consideration and include your contact information for easy follow-up.

To make your conclusion memorable, think about what parts of your letter you‘d most like the hiring manager to keep top of mind. Then, consider your word choice and phrasing. If you’re feeling stuck, this list of ways to close an email can help.

Helpful Cover Letter Conclusion:

"Thank you for considering my application. I am excited about the opportunity to further discuss how my qualifications align with the needs of Greenpeace. Please feel free to contact me at your convenience to arrange an interview.

Together, let's make a lasting impact on our planet.

[Your Name]"

Unhelpful Cover Letter Conclusion:

"Thank you for considering my application. I look forward to the possibility of discussing my qualifications further and how I can contribute to Greenpeace's mission. Please feel free to contact me at your convenience to arrange an interview.

I’d like to add another stage to the job search: experimentation.

In today’s competitive landscape, it’s so easy to feel defeated, less-than-good-enough, or like giving up your job search.

But don’t let the process become so monotonous. Have fun discovering the qualitative data I’ve discussed here — then, have even more by getting creative with your cover letter composition.

I certainly can’t guarantee that every prospective employer will respond positively — or at all — to even the most unique, compelling cover letter. But the one that’s right for you will.

So, get inspired by these examples and templates. Write an incredible cover letter that shows the hiring team at your dream job exactly who you are.

Editor's note: This post was originally published in October 2020 and has been updated for comprehensiveness. This article was written by a human, but our team uses AI in our editorial process. Check out our full disclosure to learn more about how we use AI.

Don't forget to share this post!

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How to Write a Cover Letter [Full Guide & Examples for 2024]

After weeks of heavy job searching, you’re almost there!

You’ve perfected your resume.

You’ve short-listed the coolest jobs you want to apply for.

You’ve even had a friend train you for every single interview question out there.

But then, before you can send in your application and call it a day, you remember that you need to write a cover letter too.

So now, you’re stuck staring at a blank page, wondering where to start...

Don’t panic! We’ve got you covered. Writing a cover letter is a lot simpler than you might think. 

In this guide, we’re going to teach you how to write a cover letter that gets you the job you deserve.

We're going to cover:

What Is a Cover Letter?

• How to Write the Perfect Cover Letter, Step by Step
• 15+ Job-Winning Cover Letter Examples

Let’s get started.

A cover letter is a document that you submit as part of your job application, alongside your resume or CV.

The purpose of a cover letter is to introduce you and briefly summarize your professional background. On average, it should be around 250 to 400 words long .

A good cover letter is supposed to impress the hiring manager and convince them you’re worth interviewing as a candidate.

So, how can your cover letter achieve this?

First of all, it should complement your resume, not copy it. Your cover letter is your chance to elaborate on important achievements, skills, or anything else that your resume doesn’t give you the space to cover. 

For example, if you have an employment gap on your resume, the cover letter is a great place to explain why it happened and how it helped you grow as a person. 

If this is your first time writing a cover letter, writing about yourself might seem complicated. But don’t worry—you don’t need to be super creative or even a good writer .

All you have to do is follow this tried and tested cover letter structure:

• Header. Add all the necessary contact information at the top of your cover letter.
• Formal greeting. Choose an appropriate way to greet your target audience.
• Introduction. Introduce yourself in the opening paragraph and explain your interest in the role.
• Body. Elaborate on why you’re the best candidate for the job and a good match for the company. Focus on “selling” your skills, achievements, and relevant professional experiences.
• Conclusion. Summarize your key points and wrap it up professionally.

Now, let’s take a look at an example of a cover letter that follows our structure perfectly:

New to cover letter writing? Give our cover letter video a watch before diving into the article!

When Should You Write a Cover Letter?

You should always include a cover letter in your job application, even if the hiring manager never reads it. Submitting a cover letter is as important as submitting a resume if you want to look like a serious candidate.

If the employer requests a cover letter as part of the screening process, not sending one is a huge red flag and will probably get your application tossed into the “no” pile immediately.

On the other hand, if the job advertisement doesn’t require a cover letter from the candidates, adding one shows you went the extra mile.

Putting in the effort to write a cover letter can set you apart from other candidates with similar professional experience and skills, and it could even sway the hiring manager to call you for an interview if you do it right.

Need to write a letter to help get you into a good school or volunteer program? Check out our guide to learn how to write a motivation letter !

How to Write the Perfect Cover Letter

Now that you know what a cover letter is, it’s time to learn how to write one!

We’ll go through the process in detail, step by step.

#1. Choose the Right Cover Letter Template

A good cover letter is all about leaving the right first impression.

So, what’s a better way to leave a good impression than a well-formatted, stylish template?

Just choose one of our hand-picked cover letter templates , and you’ll be all set in no time!

As a bonus, our intuitive AI will even give you suggestions on how to improve your cover letter as you write it. You’ll have the perfect cover letter done in minutes!

#2. Put Contact Information in the Header

As with a resume, it’s important to start your cover letter with your contact details at the top. These should be in your cover letter’s header, separated neatly from the bulk of your text.

Here, you want to include all the essential contact information , including:

• Full Name. Your first and last name should stand out at the top.
• Job Title. Match the professional title underneath your name to the exact job title of the position you’re applying for. Hiring managers often hire for several roles at once, so giving them this cue about what role you’re after helps things go smoother.
• Email Address. Always use a professional and easy-to-spell email address. Ideally, it should combine your first and last names.
• Phone Number. Add a number where the hiring manager can easily reach you.
• Location. Add your city and state/country, no need for more details.
• Relevant Links (optional). You can add links to websites or social media profiles that are relevant to your field. Examples include a LinkedIn profile , Github, or an online portfolio.

Then it’s time to add the recipient’s contact details, such as:

• Hiring Manager's Name. If you can find the name of the hiring manager, add it.
• Hiring Manager's Title. While there’s no harm in writing “hiring manager,” if they’re the head of the department, we recommend you use that title accordingly.
• Company Name. Make sure to write the name of the company you're applying to.
• Location. The city and state/country are usually enough information here, too.
• Date of Writing (Optional). You can include the date you wrote your cover letter for an extra professional touch.

#3. Address the Hiring Manager

Once you’ve properly listed all the contact information, it’s time to start writing the content of the cover letter.

The first thing you need to do here is to address your cover letter directly to the hiring manager.

In fact, you want to address the hiring manager personally .

Forget the old “Dear Sir or Madam” or the impersonal “To Whom It May Concern.” You want to give your future boss a good impression and show them that you did your research before sending in your application.

No one wants to hire a job seeker who just spams 20+ companies and hopes something sticks with their generic approach

So, how do you find out who’s the hiring manager?

First, check the job ad. The hiring manager’s name might be listed somewhere in it.

If that doesn’t work, check the company’s LinkedIn page. You just need to look up the head of the relevant department you’re applying to, and you’re all set.

For example, if you’re applying for the position of Communication Specialist at Novorésumé. The hiring manager is probably the Head of Communications or the Chief Communications Officer.

Here’s what you should look for on LinkedIn:

And there you go! You have your hiring manager.

But let’s say you’re applying for a position as a server . In that case, you’d be looking for the “restaurant manager” or “food and beverage manager.”

If the results don’t come up with anything, try checking out the “Team” page on the company website; there’s a good chance you’ll at least find the right person there.

Make sure to address them as Mr. or Ms., followed by their last name. If you’re not sure about their gender or marital status, you can just stick to their full name, like so:

• Dear Mr. Kurtuy,
• Dear Andrei Kurtuy,

But what if you still can’t find the hiring manager’s name, no matter where you look?

No worries. You can direct your cover letter to the company, department, or team as a whole, or just skip the hiring manager’s name.

• Dear [Department] Hiring Manager
• Dear Hiring Manager
• Dear [Department] Team
• Dear [Company Name]

Are you applying for a research position? Learn how to write an academic personal statement .

#4. Write an Eye-Catching Introduction

First impressions matter, especially when it comes to your job search.

Hiring managers get hundreds, sometimes even thousands, of applications. Chances are, they’re not going to be reading every single cover letter end-to-end.

So, it’s essential to catch their attention from the very first paragraph.

The biggest problem with most opening paragraphs is that they’re usually extremely generic. Here’s an example:

• My name is Jonathan, and I’d like to work as a Sales Manager at XYZ Inc. I’ve worked as a Sales Manager at MadeUpCompany Inc. for 5+ years, so I believe that I’d be a good fit for the position.

See the issue here? This opening paragraph doesn’t say anything except the fact that you’ve worked the job before.

And do you know who else has similar work experience? All the other applicants you’re competing with.

Instead, you want to start with some of your top achievements to grab the reader’s attention. And to get the point across, the achievements should be as relevant as possible to the position.

Your opening paragraph should also show the hiring manager a bit about why you want this specific job. For example, mention how the job relates to your plans for the future or how it can help you grow professionally. This will show the hiring manager that you’re not just applying left and right—you’re actually enthusiastic about getting this particular role.

Now, let’s make our previous example shine:

Dear Mr. Smith,

My name’s Michael, and I’d like to help XYZ Inc. hit and exceed its sales goals as a Sales Manager. I’ve worked as a Sales Representative with Company X, another fin-tech company , for 3+ years, where I generated an average of $30,000+ in sales per month and beat the KPIs by around 40%. I believe that my previous industry experience, passion for finance , and excellence in sales make me the right candidate for the job.

The second candidate starts with what they can do for the company in the future and immediately lists an impressive and relevant achievement. Since they’re experienced in the same industry and interested in finance, the hiring manager can see they’re not just a random applicant.

From this introduction, it’s safe to say that the hiring manager would read the rest of this candidate’s cover letter.

#5. Use the Cover Letter Body for Details

The next part of your cover letter is where you can go into detail about what sets you apart as a qualified candidate for the job.

The main thing you need to remember here is that you shouldn’t make it all about yourself . Your cover letter is supposed to show the hiring manager how you relate to the job and the company you’re applying to.

No matter how cool you make yourself sound in your cover letter, if you don’t tailor it to match what the hiring manager is looking for, you’re not getting an interview.

To get this right, use the job ad as a reference when writing your cover letter. Make sure to highlight skills and achievements that match the job requirements, and you’re good to go.

Since this part of your cover letter is by far the longest, you should split it into at least two paragraphs.

Here’s what each paragraph should cover:

Explain Why You’re the Perfect Candidate for the Role

Before you can show the hiring manager that you’re exactly what they’ve been looking for, you need to know what it is they’re looking for.

Start by doing a bit of research. Learn what the most important skills and responsibilities of the role are according to the job ad, and focus on any relevant experience you have that matches them.

For example, if you’re applying for the position of a Facebook Advertiser. The top requirements on the job ad are:

• Experience managing a Facebook ad budget of $10,000+ / month
• Some skills in advertising on other platforms (Google Search + Twitter)
• Excellent copywriting skills

So, in the body of your cover letter, you need to show how you meet these requirements. Here’s an example of what that can look like:

In my previous role as a Facebook Marketing Expert at XYZ Inc. I handled customer acquisition through ads, managing a monthly Facebook ad budget of $40,000+ . As the sole digital marketer at the company, I managed the ad creation and management process end-to-end. I created the ad copy and images, picked the targeting, ran optimization trials, and so on.

Other than Facebook advertising, I’ve also delved into other online PPC channels, including:

• Google Search

Our example addresses all the necessary requirements and shows off the candidate’s relevant skills.

Are you a student applying for your first internship? Learn how to write an internship cover letter with our dedicated guide.

Explain Why You’re a Good Fit for the Company

As skilled and experienced as you may be, that’s not all the hiring manager is looking for.

They also want someone who’s a good fit for their company and who actually wants to work there.

Employees who don’t fit in with the company culture are likely to quit sooner or later. This ends up costing the company a ton of money, up to 50% of the employee’s annual salary , so hiring managers vet candidates very carefully to avoid this scenario.

So, you have to convince the hiring manager that you’re passionate about working with them.

Start by doing some research about the company. You want to know things like:

• What’s the company’s business model?
• What’s the company’s product or service? Have you used it?
• What’s the company’s culture like?

Chances are, you’ll find all the information you need either on the company website or on job-search websites like Jobscan or Glassdoor.

Then, pick your favorite thing about the company and talk about it in your cover letter.

But don’t just describe the company in its own words just to flatter them. Be super specific—the hiring manager can see through any fluff.

For example, if you’re passionate about their product and you like the company’s culture of innovation and independent work model, you can write something like:

I’ve personally used the XYZ Smartphone, and I believe that it’s the most innovative tech I’ve used in years. The features, such as Made-Up-Feature #1 and Made-Up-Feature #2, were real game changers for the device.

I really admire how Company XYZ strives for excellence in all its product lines, creating market-leading tech. As someone who thrives in a self-driven environment, I truly believe that I’ll be a great match for your Product Design team.

So, make sure to do your fair share of research and come up with good reasons why you're applying to that specific company.

Is the company you want to work for not hiring at the moment? Check out our guide to writing a letter of interest .

#6. Wrap It Up and Sign It

Finally, it’s time to conclude your cover letter.

In the final paragraph, you want to:

• Wrap up any points you couldn't make in the previous paragraphs. Do you have anything left to say? If there’s any other information that could help the hiring manager make their decision, mention it here. If not, just recap your key selling points so far, such as key skills and expertise.
• Express gratitude. Politely thanking the hiring manager for their time is always a good idea.
• Finish the cover letter with a call to action. The very last sentence in your cover letter should be a call to action. This means you should ask the hiring manager to do something, like call you and discuss your application or arrange an interview.
• Remember to sign your cover letter. Just add a formal closing line and sign your name at the bottom.

Here’s an example of how to end your cover letter :

I hope to help Company X make the most of their Facebook marketing initiatives. I'd love to further discuss how my previous success at XYZ Inc. can help you achieve your Facebook marketing goals. Please don’t hesitate to reach out to me at the provided email address or phone number so that we may arrange an interview.

Thank you for your consideration,

Alice Richards

Feel free to use one of these other popular closing lines for your cover letter:

• Best Regards,
• Kind Regards,

Cover Letter Writing Checklist

Once you’re done with your cover letter, it’s time to check if it meets all industry requirements. 

Give our handy cover letter writing checklist a look to make sure:

Does your cover letter heading include all essential information?

• Professional Email
• Phone Number
• Relevant Links

Do you address the right person? 

• The hiring manager in the company
• Your future direct supervisor
• The company/department in general

Does your introductory paragraph grab the reader's attention?

• Did you mention some of your top achievements?
• Did you use numbers and facts to back up your experience?
• Did you convey enthusiasm for the specific role?

Do you show that you’re the right candidate for the job?

• Did you identify the core requirements for the role?
• Did you show how your experiences helped you fit the requirements perfectly?

Do you convince the hiring manager that you’re passionate about the company you’re applying to?

• Did you identify the top 3 things that you like about the company?
• Did you avoid generic reasons for explaining your interest in the company?

Did you conclude your cover letter properly?

• Did you recap your key selling points in the conclusion?
• Did you end your cover letter with a call to action?
• Did you use the right formal closing line and sign your name?

15 Cover Letter Tips

Now you’re all set to write your cover letter! 

Before you start typing, here are some cover letter tips to help take your cover letter to the next level:

• Customize Your Cover Letter for Each Job. Make sure your cover letter is tailored to the job you're applying for. This shows you're not just sending generic applications left and right, and it tells the hiring manager you’re the right person for the job.
• Showcase Your Skills. Talk about how your skills meet the company’s needs. And while your hard skills should be front and center, you shouldn’t underestimate your soft skills in your cover letter either.
• Avoid Fluff. Don’t make any generic statements you can’t back up. The hiring manager can tell when you’re just throwing words around, and it doesn’t make your cover letter look good.
• Use Specific Examples. Instead of saying you're great at something, give an actual example to back up your claim. Any data you can provide makes you sound more credible, so quantify your achievements. For example, give numbers such as percentages related to your performance and the timeframe it took to accomplish certain achievements.
• Research the Company. Always take time to learn about the company you're applying to. Make sure to mention something about them in your cover letter to show the hiring manager that you're interested.
• Follow the Application Instructions. If the job posting asks for something specific in your cover letter or requires a certain format, make sure you include it. Not following instructions can come off as unattentive or signal to the hiring manager that you’re not taking the job seriously.
• Use the Right Template and Format. Choose the right cover letter format and adapt your cover letter’s look to the industry you’re applying for. For example, if you’re aiming for a job in Law or Finance, you should go for a cleaner, more professional look. But if you’re applying for a field that values innovation, like IT or Design, you have more room for creativity.
• Express Your Enthusiasm. Let the hiring manager know why you're excited about the job. Your passion for the specific role or the field in general can be a big selling point, and show them that you’re genuinely interested, not just applying left and right.
• Address Any Gaps. If there are any employment gaps in your resume , your cover letter is a great place to mention why. Your resume doesn’t give you enough space to elaborate on an employment gap, so addressing it here can set hiring managers at ease—life happens, and employers understand.
• Avoid Quirky Emails. Your email address should be presentable. It’s hard for a hiring manager to take you seriously if your email address is “[email protected].” Just use a [email protected] format.
• Check Your Contact Information. Typos in your email address or phone number can mean a missed opportunity. Double-check these before sending your application.
• Mention if You Want to Relocate. If you’re looking for a job that lets you move somewhere else, specify this in your cover letter.
• Keep It Brief. You want to keep your cover letter short and sweet. Hiring managers don’t have time to read a novel, so if you go over one page, they simply won’t read it at all.
• Use a Professional Tone. Even though a conversational tone isn’t a bad thing, remember that it's still a formal document. Show professionalism in your cover letter by keeping slang, jargon, and emojis out of it.
• Proofread Carefully. Typos and grammar mistakes are a huge deal-breaker. Use a tool like Grammarly or QuillBot to double-check your spelling and grammar, or even get a friend to check it for you.

15+ Cover Letter Examples

Need some inspiration? Check out some perfect cover letter examples for different experience levels and various professions.

5+ Cover Letter Examples by Experience

#1. college student cover letter example.

Check out our full guide to writing a college student cover letter here.

#2. Middle Management Cover Letter Example

Check out our full guide to writing a project manager cover letter here.

#3. Team Leader Cover Letter Example

Check out our full guide to writing a team leader cover letter here.

#4. Career Change Cover Letter Example

Check out our full guide to a career change resume and cover letter here.

#5. Management Cover Letter Example

Check out our full guide to writing a management cover letter here.

#6. Senior Executive Cover Letter Example

Check out our full guide to writing an executive resume here.

9+ Cover Letter Examples by Profession

#1. it cover letter example.

Check out our full guide to writing an IT cover letter here.

#2. Consultant Cover Letter Example

Check out our full guide to writing a consultant cover letter here.

#3. Human Resources Cover Letter

Check out our full guide to writing a human resources cover letter here.

#4. Business Cover Letter Example

Check out our full guide to writing a business cover letter here.

#5. Sales Cover Letter Example

Check out our full guide to writing a sales cover letter here.

#6. Social Worker Cover Letter

Check out our full guide to writing a social worker cover letter here.

#7. Lawyer Cover Letter

Check out our full guide to writing a lawyer cover letter here.

#8. Administrative Assistant Cover Letter

Check out our full guide to writing an administrative assistant cover letter here.

#9. Engineering Cover Letter Example

Check out our full guide to writing an engineer cover letter here.

#10. Receptionist Cover Letter Example

Check out our full guide to writing a receptionist cover letter here.

Need more inspiration? Check out these cover letter examples to learn what makes them stand out.

Plug & Play Cover Letter Template

Not sure how to start your cover letter? Don’t worry!

Just copy and paste our free cover letter template into the cover letter builder, and swap out the blanks for your details.

[Your Full Name]

[Your Profession]

[Your Phone Number]

[Your Email Address]

[Your Location]

[Your LinkedIn Profile URL (optional)]

[Your Personal Website URL (optional)]

[Recipient's Name, e.g., Jane Doe],

[Recipient's Position, e.g., Hiring Manager]

[Company Name, e.g., ABC Corporation]

[Company Address]

[City, State/Country]

Dear [Recipient's Name],

As a seasoned [Your Profession] with [Number of Years of Experience] years of industry experience, I am eager to express my interest in the [Job Title] position at [Company Name]. With my experience in [Your Industry/Sector] and the successes I've achieved throughout my education and career, I believe I can bring unique value and creativity to your team.

In my current role as [Your Current Job Title], I've taken the lead on more than [Number of Projects/Assignments] projects, some valued up to $[Highest Project Value]. I pride myself on consistently exceeding client expectations and have successfully [Mention a Key Achievement] in just a [Amount of Time] through [Skill] and [Skill].

I've collaborated with various professionals, such as [List Roles], ensuring that all [projects/tasks] meet [relevant standards or objectives]. This hands-on experience, coupled with my dedication to understanding each [client's/customer's] vision, has equipped me to navigate and deliver on complex projects.

My key strengths include:

• Improving [Achievement] by [%] over [Amount of Time] which resulted in [Quantified Result].
• Optimizing [Work Process/Responsibility] which saved [Previous Employer] [Amount of Time/Budget/Other Metric] over [Weeks/Months/Years]
• Spearheading team of [Number of People] to [Task] and achieving [Quantified Result].

Alongside this letter, I've attached my resume. My educational background, a [Your Degree] with a concentration in [Your Specialization], complements the practical skills that I'm particularly eager to share with [Company Name].

I'm excited about the possibility of contributing to [Something Notable About the Company or Its Mission]. I'd be grateful for the chance to delve deeper into how my expertise aligns with your needs.

Thank you for considering my application, and I look forward to hearing from you soon.

The Heart of Your Job Search - Creating a Killer Resume

Your cover letter is only as good as your resume. If either one is weak, your entire application falls through.

After all, your cover letter is meant to complement your resume. Imagine going through all this effort to leave an amazing first impression in your cover letter, only for the hiring manager to never read it because your resume was mediocre.

But don’t worry; we’ve got you covered here, too.

Check out our dedicated guide on how to make a resume and learn everything you need to know to land your dream job!

Just pick one of our resume templates and start writing your own job-winning resume.

Key Takeaways

Now that we’ve walked you through all the steps of writing a cover letter, let’s summarize everything we’ve learned:

• A cover letter is a 250 - 400 word document that’s meant to convince the hiring manager that you’re the best candidate for the job.
• Your job application should always include a cover letter alongside your resume.
• To grab the hiring manager’s attention, write a strong opening paragraph. Mention who you are, why you’re applying, and a standout achievement to pique their interest.
• Your cover letter should focus on why you’re the perfect candidate for the job and why you’re passionate about working in this specific company.
• Use the body of your cover letter to provide details on your skills, achievements, and qualifications, as well as make sure to convey your enthusiasm throughout your whole cover letter.
• Recap your key selling points towards the end of your cover letter, and end it with a formal closing line and your full name signed underneath.

At Novorésumé, we’re committed to helping you get the job you deserve every step of the way! 

Follow our career blog for more valuable advice, or check out some of our top guides, such as:

• How to Make a Resume in 2024 | Beginner's Guide
• How to Write a CV (Curriculum Vitae) in 2024 [31+ Examples]
• 35+ Job Interview Questions and Answers [Full List]

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How to write a great cover letter in 2024: tips and structure

A cover letter is a personalized letter that introduces you to a potential employer, highlights your qualifications, and explains why you're a strong fit for a specific job.

Hate or love them, these brief documents allow job seekers to make an impression and stand out from the pile of other applications. Penning a thoughtful cover letter shows the hiring team you care about earning the position.

Here’s everything you need to know about how to write a cover letter — and a great one, at that.

What is a cover letter and why does it matter?

A professional cover letter is a one-page document you submit alongside your CV or resume as part of a job application. Typically, they’re about half a page or around 150–300 words.

An effective cover letter doesn’t just rehash your CV; it’s your chance to highlight your proudest moments, explain why you want the job, and state plainly what you bring to the table.

Show the reviewer you’re likable, talented, and will add to the company’s culture . You can refer to previous jobs and other information from your CV, but only if it helps tell a story about you and your career choices .

What 3 things should you include in a cover letter?

A well-crafted cover letter can help you stand out to potential employers. To make your cover letter shine, here are three key elements to include:

1. Personalization

Address the hiring manager or recruiter by name whenever possible. If the job posting doesn't include a name, research to find out who will be reviewing applications. Personalizing your cover letter shows that you've taken the time to tailor your application to the specific company and role.

2. Highlight relevant achievements and skills

Emphasize your most relevant skills , experiences, and accomplishments that directly relate to the job you're applying for. Provide specific examples of how your skills have benefited previous employers and how they can contribute to the prospective employer's success. Use quantifiable achievements , such as improved efficiency, cost savings, or project success, to demonstrate your impact.

3. Show enthusiasm and fit

Express your enthusiasm for the company and the position you're applying for. Explain why you are interested in this role and believe you are a good fit for the organization. Mention how your values, goals, and skills align with the company's mission and culture. Demonstrating that you've done your research can make a significant impression.

What do hiring managers look for in a cover letter?

Employers look for several key elements in a cover letter. These include:

Employers want to see that your cover letter is specifically tailored to the position you are applying for. It should demonstrate how your skills, experiences, and qualifications align with the job requirements.

Clear and concise writing

A well-written cover letter is concise, easy to read, and error-free. Employers appreciate clear and effective communication skills , so make sure your cover letter showcases your ability to express yourself effectively.

Demonstrated knowledge of the company

Employers want to see that you are genuinely interested in their organization. Mention specific details about the company, such as recent achievements or projects, to show that you are enthusiastic about joining their team.

Achievements and accomplishments

Highlight your relevant achievements and accomplishments that demonstrate your qualifications for the position. Use specific examples to showcase your skills and show how they can benefit the employer.

Enthusiasm and motivation

Employers want to hire candidates who are excited about the opportunity and motivated to contribute to the company's success. Express your enthusiasm and passion for the role and explain why you are interested in working for the company.

Professionalism

A cover letter should be professional in tone and presentation. Use formal language, address the hiring manager appropriately, and follow standard business letter formatting.

How do you structure a cover letter?

A well-structured cover letter follows a specific format that makes it easy for the reader to understand your qualifications and enthusiasm for the position. Here's a typical structure for a cover letter:

Contact information

Include your name, address, phone number, and email address at the top of the letter. Place your contact information at the beginning so that it's easy for the employer to reach you.

Employer's contact information

Opening paragraph, middle paragraph(s), closing paragraph, complimentary close, additional contact information.

Repeat your contact information (name, phone number, and email) at the end of the letter, just in case the employer needs it for quick reference.

Remember to keep your cover letter concise and focused. It should typically be no more than one page in length. Proofread your letter carefully to ensure it is free from spelling and grammatical errors. Tailor each cover letter to the specific job application to make it as relevant and impactful as possible.

How to write a good cover letter (with examples)

The best letters are unique, tailored to the job description, and written in your voice — but that doesn’t mean you can’t use a job cover letter template.

Great cover letters contain the same basic elements and flow a certain way. Take a look at this cover letter structure for ref erence while you construct your own.

1. Add a header and contact information

While reading your cover letter, the recruiter shouldn’t have to look far to find who wrote it. Your document should include a basic heading with the following information:

• Pronouns (optional)
• Location (optional)
• Email address
• Phone number (optional)
• Relevant links, such as your LinkedIn profile , portfolio, or personal website (optional)

You can pull this information directly from your CV. Put it together, and it will look something like this:

Christopher Pike

San Francisco, California

[email protected]

Alternatively, if the posting asks you to submit your cover letter in the body of an email, you can include this information in your signature. For example:

Warm regards,

Catherine Janeway

Bloomington, Indiana

[email protected]

(555) 999 - 2222

2. Include a personal greeting

Always begin your cover letter by addressing the hiring manager — preferably by name. You can use the person’s first and last name. Make sure to include a relevant title, like Dr., Mr., or Ms. For example, “Dear Mr. John Doe.”

Avoid generic openings like “To whom it may concern,” “Dear sir or madam,” or “Dear hiring manager.” These introductions sound impersonal — like you’re copy-pasting cover letters — and can work against you in the hiring process.

Be careful, though. When using someone’s name, you don’t want to use the wrong title or accidentally misgender someone. If in doubt, using only their name is enough. You could also opt for a gender-neutral title, like Mx.

Make sure you’re addressing the right person in your letter — ideally, the person who’s making the final hiring decision. This isn’t always specified in the job posting, so you may have to do some research to learn the name of the hiring manager.

3. Draw them in with an opening story

The opening paragraph of your cover letter should hook the reader. You want it to be memorable, conversational, and extremely relevant to the job you’re pursuing. 

There’s no need for a personal introduction — you’ve already included your name in the heading. But you should make reference to the job you’re applying for. A simple “Thank you for considering my application for the role of [job title] at [company],” will suffice.

Then you can get into the “Why” of your job application. Drive home what makes this specific job and this company so appealing to you. Perhaps you’re a fan of their products, you’re passionate about their mission, or you love their brand voice. Whatever the case, this section is where you share your enthusiasm for the role.

Here’s an example opening paragraph. In this scenario, you’re applying for a digital marketing role at a bicycle company:

“Dear Mr. John Doe,

Thank you for considering my application for the role of Marketing Coordinator at Bits n’ Bikes.

My parents bought my first bike at one of your stores. I’ll never forget the freedom I felt when I learned to ride it. My father removed my training wheels, and my mom sent me barrelling down the street. You provide joy to families across the country — and I want to be part of that.”

4. Emphasize why you’re best for the job

Your next paragraphs should be focused on the role you’re applying to. Highlight your skill set and why you’re a good fit for the needs and expectations associated with the position. Hiring managers want to know what you’ll bring to the job, not just any role.

Start by studying the job description for hints. What problem are they trying to solve with this hire? What skills and qualifications do they mention first or more than once? These are indicators of what’s important to the hiring manager.

Search for details that match your experience and interests. For example, if you’re excited about a fast-paced job in public relations, you might look for these elements in a posting:

• They want someone who can write social media posts and blog content on tight deadlines
• They value collaboration and input from every team member
• They need a planner who can come up with strong PR strategies

Highlight how you fulfill these requirements:

“I’ve always been a strong writer. From blog posts to social media, my content pulls in readers and drives traffic to product pages. For example, when I worked at Bits n’ Bikes, I developed a strategic blog series about bike maintenance that increased our sales of spare parts and tools by 50% — we could see it in our web metrics.

Thanks to the input of all of our team members, including our bike mechanics, my content delivered results.”

5. End with a strong closing paragraph and sign off gracefully

Your closing paragraph is your final chance to hammer home your enthusiasm about the role and your unique ability to fill it. Reiterate the main points you explained in the body paragraphs and remind the reader of what you bring to the table.

You can also use the end of your letter to relay other important details, like whether you’re willing to relocate for the job.

When choosing a sign-off, opt for a phrase that sounds professional and genuine. Reliable options include “Sincerely” and “Kind regards.”

Here’s a strong closing statement for you to consider:

“I believe my enthusiasm, skills, and work experience as a PR professional will serve Bits n’ Bikes very well. I would love to meet to further discuss my value-add as your next Director of Public Relations. Thank you for your consideration. I hope we speak soon.

Tips to write a great cover letter that compliments your resume

When writing your own letter, try not to copy the example excerpts word-for-word. Instead, use this cover letter structure as a baseline to organize your ideas. Then, as you’re writing, use these extra cover letter tips to add your personal touch:

• Keep your cover letter different from your resume : Your cover letter should not duplicate the information on your resume. Instead, it should provide context and explanations for key points in your resume, emphasizing how your qualifications match the specific job you're applying for.
• Customize your cover letter . Tailor your cover letter for each job application. Address the specific needs of the company and the job posting, demonstrating that you've done your homework and understand their requirements.
• Show enthusiasm and fit . Express your enthusiasm for the company and position in the cover letter. Explain why you are interested in working for this company and how your values, goals, and skills align with their mission and culture.
• Use keywords . Incorporate keywords from the job description and industry terms in your cover letter. This can help your application pass through applicant tracking systems (ATS) and demonstrate that you're well-versed in the field.
• Keep it concise . Your cover letter should be succinct and to the point, typically no more than one page. Focus on the most compelling qualifications and experiences that directly support your application.
• Be professional . Maintain a professional tone and structure in your cover letter. Proofread it carefully to ensure there are no errors.
• Address any gaps or concerns . If there are gaps or concerns in your resume, such as employment gaps or a change in career direction, briefly address them in your cover letter. Explain any relevant circumstances and how they have shaped your qualifications and determination.
• Provide a call to action . Conclude your cover letter with a call to action, inviting the employer to contact you for further discussion. Mention that you've attached your resume for their reference.
• Follow the correct format . Use a standard cover letter format like the one above, including your contact information, a formal salutation, introductory and closing paragraphs, and your signature. Ensure that it complements your resume without redundancy.
• Pick the right voice and tone . Try to write like yourself, but adapt to the tone and voice of the company. Look at the job listing, company website, and social media posts. Do they sound fun and quirky, stoic and professional, or somewhere in-between? This guides your writing style.
• Tell your story . You’re an individual with unique expertise, motivators, and years of experience. Tie the pieces together with a great story. Introduce how you arrived at this point in your career, where you hope to go , and how this prospective company fits in your journey. You can also explain any career changes in your resume.
• Show, don’t tell . Anyone can say they’re a problem solver. Why should a recruiter take their word for it if they don’t back it up with examples? Instead of naming your skills, show them in action. Describe situations where you rose to the task, and quantify your success when you can.
• Be honest . Avoid highlighting skills you don’t have. This will backfire if they ask you about them in an interview. Instead, shift focus to the ways in which you stand out.
• Avoid clichés and bullet points . These are signs of lazy writing. Do your best to be original from the first paragraph to the final one. This highlights your individuality and demonstrates the care you put into the letter.
• Proofread . Always spellcheck your cover letter. Look for typos, grammatical errors, and proper flow. We suggest reading it out loud. If it sounds natural rolling off the tongue, it will read naturally as well.

Common cover letter writing FAQs

How long should a cover letter be.

A cover letter should generally be concise and to the point. It is recommended to keep it to one page or less, focusing on the most relevant information that highlights your qualifications and fits the job requirements.

Should I include personal information in a cover letter?

While it's important to introduce yourself and provide your contact information, avoid including personal details such as your age, marital status, or unrelated hobbies. Instead, focus on presenting your professional qualifications and aligning them with the job requirements.

Can I use the same cover letter for multiple job applications?

While it may be tempting to reuse a cover letter, it is best to tailor each cover letter to the specific job you are applying for. This allows you to highlight why you are a good fit for that particular role and show genuine interest in the company.

Do I need to address my cover letter to a specific person?

Whenever possible, it is advisable to address your cover letter to a specific person, such as the hiring manager or recruiter. If the job posting does not provide this information, try to research and find the appropriate contact. If all else fails, you can use a generic salutation such as "Dear Hiring Manager."

Should I include references in my cover letter?

It is generally not necessary to include references in your cover letter. Save this information for when the employer explicitly requests it. Instead, focus on showcasing your qualifications and achievements that make you a strong candidate for the position.

It’s time to start writing your stand-out cover letter

The hardest part of writing is getting started. 

Hopefully, our tips gave you some jumping-off points and confidence . But if you’re really stuck, looking at cover letter examples and resume templates will help you decide where to get started. 

There are numerous sample cover letters available online. Just remember that you’re a unique, well-rounded person, and your cover letter should reflect that. Using our structure, you can tell your story while highlighting your passion for the role. 

Doing your research, including strong examples of your skills, and being courteous is how to write a strong cover letter. Take a breath , flex your fingers, and get typing. Before you know it, your job search will lead to a job interview.

If you want more personalized guidance, a specialized career coach can help review, edit, and guide you through creating a great cover letter that sticks.

Understand Yourself Better:

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Elizabeth Perry, ACC

Elizabeth Perry is a Coach Community Manager at BetterUp. She uses strategic engagement strategies to cultivate a learning community across a global network of Coaches through in-person and virtual experiences, technology-enabled platforms, and strategic coaching industry partnerships. With over 3 years of coaching experience and a certification in transformative leadership and life coaching from Sofia University, Elizabeth leverages transpersonal psychology expertise to help coaches and clients gain awareness of their behavioral and thought patterns, discover their purpose and passions, and elevate their potential. She is a lifelong student of psychology, personal growth, and human potential as well as an ICF-certified ACC transpersonal life and leadership Coach.

3 cover letter examples to help you catch a hiring manager’s attention

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4 Cover Letter Examples (Plus Tips on How to Write Yours)

We love having examples. It’s so much easier to decorate a cake, build a model, or yes, even write a cover letter when you know what the end product could look like. So that’s what we’re going to give you—all the cover letter examples and tips you need to make yours shine (unfortunately we’re not experts in cake decorating or model building). 

You'll see that writing a cover letter is all about highlighting your relevant skills, professional experience, and accomplishments, while emphasizing your interest for the role in an engaging manner.

Want to get right down to business? Skip ahead to:

Why bother with a cover letter at all?

We bet when you see a job listing that says “ cover letter optional ,” you breathe a sigh of relief, gleefully submit your resume, and move on. But you’re truly doing yourself a disservice by not including a cover letter (or by writing one that’s super generic or formulaic).

“When you’re writing a resume you’re oftentimes confined by space, by resume speak, by keywords—you’re up against a lot of technical requirements,” says Melody Godfred, a career coach and the founder of Write in Color who’s read thousands of cover letters over the course of her career. “In a cover letter you have an opportunity to craft a narrative that aligns you not only with the position you’re applying to but also the company you’re applying to.”

Whether you’re writing a cover letter for a data scientist or marketing manager position, an internship or a senior-level role, a startup or a Fortune 500 company, you’re going to want to tailor it to the role, company, and culture. A strong, customized cover letter will help you explain your value proposition and stand out from the stack of applicants. 

If there’s a gap in your resume , you have the opportunity to explain why it’s there. If you’re changing careers, you have the chance to describe why you’re making the switch. If your resume is pretty dull, a cover letter helps you show some personality . And yes, cover letters still get read.

Deep in the job search, or just browsing? These open jobs on The Muse could be your ideal next step »

What do I write in a cover letter? The 3 basic elements

You'll notice from our cover letter examples that the body of your text can vary a lot depending on factors like the position you're applying for, your career stage, and the type of cover letter requested by the hiring manager. For instance, a writing sample cover letter is different from a traditional professional cover letter (we'll get there soon.)

However, there is some information that you can't leave out. It's important to highlight your most relevant experience, skills, and qualifications for the role in any type of cover letter. Plus, make sure to write an engaging first paragraph to grab the reader's attention, and an effective final paragraph, ideally followed by a call to action, in order to leave a lasting positive impression.

You could say that cover letters are a little like puzzles. When you put each component in its proper place (and remove any parts that don’t fit), you create a complete picture. Even though that picture is always different, the types of pieces are basically the same. We've broken down these three key elements for you:

1. An engaging opener

How you start a cover letter is everything. Your opening lines influence whether someone keeps reading—and you want them to, right? “Starting with something that immediately connects you to the company is essential—something that tells the company that this is not a generic cover letter,” Godfred says. “You have to say something that tells the employer, ‘I wrote this just for you.’”

It can be a childhood memory tying you back to the company’s mission. It can be a story about the time you fell in love with the company’s product. It can be an anecdote from another job or experience showing how hard of a worker you are. Whatever you decide to open with, make it memorable.

2. A clear pitch

Use the next few paragraphs of your cover letter to “hit them with the strongest results you have that are aligned with the opportunity,” Godfred says. Ryan Kahn , Muse career coach and founder of The Hired Group , calls this your pitch. In other words, the part where you’re “selling yourself for the position and why you’re qualified for it.”

Additionally, Godfred says, “If you’re someone who’s transitioning careers, and you need to explain that transition, you do it there.”

This section should have a balance of soft and hard skills . Talk about your experience using Salesforce or doing SEO work, but also highlight your ability to lead teams and communicate effectively.

“Companies are embracing authenticity, they’re embracing humanity, they’re looking for people who are going to fit their culture,” says Godfred. “So what are your values? What do you stand for? These values should be as much a part of your cover letter as the super specialized hard skills.

3. A great closing line

Your closing line could include your next steps or a call to action, Kahn says, such as “ I welcome the opportunity to speak with you more about how I can contribute to the team ,” or, “ I would love to schedule a time for us to discuss this role and my experience. ” But more importantly, “You want to make sure that you’re gracious and thanking them,” he says. While seemingly cliché , it never hurts to end on a simple, “ Thank you for your consideration. ”

Does that sound a bit overwhelming? Don’t panic! We’ve got examples of four types of cover letters below: a traditional cover letter , an impact cover letter , a writing sample cover letter , and a career change cover letter . So let’s take a look at these examples, why they work, and how you can use them to craft your own.

1. The traditional cover letter example

A traditional cover letter is similar to what you’d come up with using position-based cover letter templates . It moves in reverse chronological order through your career history, highlighting parts of your past jobs that make you well suited for this position.

You might want to use this type of cover letter if:

• You’re applying to a more formal company (like a law firm or major healthcare company ) or a more conventional role (like a lawyer or accountant).
• You want to play it safe and conservative with your application materials.

What does the job description say?

Imagine you’re applying to a paralegal job opening at a law firm. The job description might include:

Responsibilities

• Draft routine legal documents for review and use by attorneys
• Coordinate and organize materials and presentations for legal proceedings
• Research legal and related issues and report findings and conclusions to team
• Provide overall legal administrative support to the legal team
• Maintain calendars and ensure timely filings

Requirements

• Bachelor’s degree or equivalent of relevant education and work experience
• Strong communication skills (oral and written)
• Strong organizational , multitasking, and prioritization skills
• Proficiency with Microsoft Office Suite and LexisNexis
• Trustworthy, positive, energetic, and optimistic attitude with a willingness to roll up your sleeves

The cover letter example

Here’s an example of a traditional cover letter you could write for this role—keeping things strictly professional but without sounding too boring or jargon-y:

Dear Ms. Jessica Sanchez,

In my five-year career as a paralegal, I have honed my legal research and writing skills, and the attorneys I’ve worked with have complimented me on my command of case law and litigation support. Spiegel Law Firm’s 20 years in practice proves that the firm has strong values and excellent attorneys, and I’d be eager to join such a talented team.

I currently serve as a paralegal for Chandler, Chandler, and Greene, where I work closely with the partners on a number of high-priority cases. During my time here, I implemented a new calendar system that ensures timely filing of court papers. This system has prevented missed deadlines and allowed for better organization of internal and client meetings.

Previously, as a paralegal for the Neuerburg Law Firm, I received praise for my overall support of the legal team and my positive attitude. While working there, I came up with and implemented a plan for digitizing their old files while still ensuring security and privacy. This led to more efficiency when preparing for client meetings and legal proceedings.

My further qualifications include a bachelor’s degree from Rutgers University, a paralegal certificate, and training in LexisNexis, Westlaw, and Microsoft Office Suite.

I would love the opportunity to discuss how I can contribute to your legal team. Thank you in advance for your consideration, and I look forward to hearing from you.

Chase Broadstein [email protected] (222) 222-2222

Download this example

Why this works

This cover letter example is short, sweet, and to the point. It shows the candidate has a knack for getting things done in a thorough and timely manner and a track record for helping out wherever needed. The opening lines also express a genuine interest in this specific firm. Plus, there are some important keywords in there like “calendar system,” “bachelor’s degree,” “paralegal certificate,” and “LexisNexis.”

2. The impact cover letter example

The impact cover letter puts your accomplishments front and center rather than organizing your paragraphs by past roles. You might use a cover letter like this if:

• You’re applying for roles where you’re expected to deliver on certain goals or results (for example, if the jobs involve sales quotas or marketing metrics).
• You haven’t followed a straightforward career path and your past job titles don’t show the extent of your qualifications.
• You want your personality to stand out a bit more than it might in a traditional cover letter.

What does the job description say

Imagine you’ve come across an opening for an email marketing manager . Part of the job description states:

• Manage email marketing strategy and calendar, including copywriting, optimization, monitoring, analyzing, and reporting on campaigns
• Improve campaign success through conversion optimization, A/B testing, and other experiments
• Collaborate with the design team to ensure brand guidelines are followed in emails
• Partner and collaborate cross-functionally with sales, product, product marketing, and data teams
• 3+ years in email marketing
• Experience with Constant Contact, Google Analytics, HTML, CSS, Photoshop, and Microsoft Excel, a plus
• Excellent communication skills (oral and written) and an eye for copyediting
• Strong interpersonal , relationship-building, and stakeholder management skills
• Excellent project management, problem-solving , and time management skills, with the ability to multitask effectively

Here’s an example of an impact cover letter where the writer’s hard skills and successes stand out:

Dear Russ Roman,

I have a problem. See, my inbox currently (and embarrassingly) hosts 1,500 unread emails—including newsletters from at least 50 different brands.

But this problem only fuels my passion for creating emails that are worth opening. Because from my perspective, as someone who can barely get through their own stack of mail, that’s a true win.

I’ve been following Vitabe for years, and can proudly say that I open every single email you send to me. I’m a sucker for a good subject line—“Take a Vitamin-ute—We’ll A-B-C You Soon” being my favorite—and the way your email content feels both fun and expert-backed really speaks to me. This is why I’m thrilled to submit my application for a role as email marketing manager at your company.

I have over four years of experience working in the email marketing space. In my current role at Westside Bank, I was able to implement new email campaigns centered around reengaging churned clients. By analyzing data around the types of clients who churn and the engagement of our current email subscribers, as well as A/B testing headlines and newsletter layouts, we were able to increase email subscribers by 15% and convert 30% of those subscribers to purchase our product, a significant increase from the previous year. 

I also launched a “Your Credit Matters” newsletter focused on educating our clients on how they spend and manage their credit—which became our highest performing campaign in terms of open-rates and click-through to date.

Previously, as a member of the marketing team at Dream Diary Mattresses, I collaborated with the sales and product team to understand how I could best support them in hitting their quarterly goals. One specific project involving creating personalized emails for customers drew more people to come back to our site after 30 days than direct paid ad campaigns, leading to a 112% increase in revenue from the last quarter.

I take the content I write and the calendars I manage seriously, editing and refining beyond detail-oriented and into meticulous territory, and I feel my experience and drive would greatly help Vitabe further develop their email program for success.

Thank you very much for your time and consideration. I look forward to hearing from you.

Lad Miller [email protected] (987) 654-3210

This sample cover letter concisely highlights the applicant’s most significant, relevant achievements. By adding context to how their projects were created, monitored, and completed, they’re able to show just how results-driven they are and how they’ve successfully leveraged some of the skills the company is looking for.

One thing worth noting: This person didn’t include keywords such as Constant Contact, Google Analytics, HTML, CSS, Photoshop, or Microsoft Excel—all of which are listed in the job description. But those skills are most likely in their resume already, and leaving them out gives them the space to discuss specific projects and tell a story not visible on other parts of their job application.

3. The writing sample cover letter example

For roles where written communication is key, such as PR, copywriting , or journalism jobs, your cover letter will likely be the first writing sample your future employer sees. So it’s just as important to show your skill set in action through eloquent writing.

• Writing or editing is a key component of the role you’re applying to.
• You want to show off your creativity.

Here’s part of a job description for a staff writer position:

• Pitch and write articles, reporting on timely issues and trends
• Collaborate with editorial and other teams to launch each digital issue and other special projects on schedule
• Evaluate content performance and digital trends on a daily basis to constantly adjust pitches and packaging
• Utilize CMS tools, strategically select photos and videos, and request original graphics to optimize all written content for maximum engagement
• At least 2-3 years of experience creating content at a digital-first outlet
• Strong writing and reporting skills, and the ability to write clearly and quickly
• Familiarity working in a CMS and with analytics tools such as Google Analytics
• Deadline-driven, strategic thinker with a knack for crafting click-y headlines
• Strong collaborator who thrives in fast-paced environments

Have fun with this one, but triple-check for spelling and grammar mistakes, and make sure you’re showing off your best writing. Here's the cover letter sample:

Dear Tai Chen,

Since I could walk, I’ve been dancing. And since I could read, I’ve been glued to Arabesque Weekly. At one point, you featured one of my local heroes—a ballerina who struggled with an injury early in her career and went on to become a principal dancer at Pacific Northwest Ballet—and I plastered the article above my childhood bed. It’s still there today.

That article—and so many others you’ve published—taught me that dancing was about more than just pirouettes and arabesques and that the right kind of writer can shed light on aspects of the art that make it surprising, impactful, and universal. I can be that writer.

As an editorial assistant at TheImprovGroup.com for the past two and a half years, my main responsibility was to get all of our content ready to go live on the site. This included fact-checking, proofreading, adding in HTML where necessary, and finding photos, videos, and GIFs that would complement the content and optimize audience engagement. 

As I tinkered with each post, I became intimately familiar with our internal CMS. Reviewing every single article we published and following reactions and engagement helped me gain a deep understanding of what makes a piece really land with our audience.

But by far my favorite aspect of this role has been writing. Each week, I pitch and write at least one article, from 250-word news items to 900-word advice pieces to even longer profiles, features, and personal essays. I love the challenge of developing pitches that align with the trends we see in the data, reflect with the company’s brand and mission, and allow me to flex my creative muscles.

Collaborating with my team to form the best content library we can has been a dream come true. I would be so excited to use my experience to help Arabesque Weekly achieve its goals. And I hope to one day write a story that another little dance lover tapes to their wall forever.

It would be an honor to be a part of your editorial team, and I look forward to the possibility of discussing the opportunity with you.

Hoping to be your next staff writer,

Marlee Wood [email protected] (555) 666-4433

This candidate is clearly passionate about this specific publication and leads with a unique personal anecdote tied to the company’s mission that demonstrates their ability to tell stories in a compelling way. There are relevant keywords and phrases, sure, but they’re not just thrown in there. Their voice comes through in every sentence, proving this person knows how to communicate effectively and creatively.

4. The career change cover letter example

Cover letters can play a big part in helping career changers prove their qualifications—especially when it’s unclear how their skills transfer over to this new field.

You might write a career change cover letter if:

• You want to highlight the transferable skills you have that relate to the job description.
• You want to explain why you’re making the switch and what’s driving you toward this specific industry, company, or position.

Imagine you’re someone who has experience supporting a sales team as an administrative assistant , and you’re now looking to become a sales representative. You come across a job posting that includes:

• Develop new sales techniques and strategies to build pipeline and hit team goals
• Coordinate with other teams to increase lead-generation efforts
• Assist in the processing of new business, including contacting customers to finalize sales and service transactions
• 1-3 years of successful sales experience
• Strong communication skills
• Ability to thrive in a fast-paced, ever-changing environment
• Ability to work independently to plan, set priorities, and effectively organize work
• Proven ability to be persuasive, persistent, and confident in closing a sale

Typically, this type of cover letter should include a compelling narrative about your career change and how you can transfer your past experiences to this new role. Here’s how you might translate your past experience over to this new (and exciting) prospect:

Dear Maria Russo,

The head of sales at Sunshine Inc. was in a bind. She needed six client meetings scheduled, 18 service transactions processed, and a summary of the team’s new lead generation campaign drafted before getting on a flight to Austin—in three hours. So she turned to her cool-headed, sales-savvy administrative assistant for help. That assistant was me. Not only did I execute everything on her to-do list, I did it all before her plane left the ground.

For three years, I worked in lockstep with a busy, growth-oriented sales leader to support the business development team. As the sole administrative assistant in the department, I balanced a swath of competing priorities, ranging from coordinating meetings and inputting data to contacting customers, finalizing transactions, and creating promotional materials. This role helped me develop a comprehensive understanding of the sales cycle, sales strategy, and pipeline growth.

Like many others, my career path hasn’t been entirely straightforward. After leaving Crabapple Media, I enrolled in a local coding bootcamp. Six months later, I emerged with a certificate in computer programming and a certainty that I did not want to be a coder. But education is never wasted. I’m now an aspiring sales representative with experience supporting a thriving sales team and extensive knowledge of the tech space.

Here’s a little bit more about how my experience would translate into this role:

• At Crabapple Media, I assisted in coordinating three annual sales strategy rollouts, yielding an average increase in pipeline of 26% YoY.
• At Sunshine Inc., I supported 12 independent team members in their lead-generation efforts. I also assisted in processing an average of 300 sales transactions every quarter.
• I thrive in busy, ever-changing environments that require me to communicate clearly and concisely. Supporting a high-volume team and a busy executive helped me to hone these skills—I typically sent more than 200 emails a day!

I would, of course, love to schedule a time for us to discuss this role and my experience, and I truly want to thank you for considering me.

All the best,

Olu Abiola [email protected] (123) 456-789

The opener draws you in and makes you want to learn more. It toots the person’s horn, but in a way that’s substantiated. Then, the next couple sections explain their experience in the sales space and other relevant qualifications, before eventually tying that back to why they’re applying to this specific job. 

Similar to the impact cover letter, the author lists some of the more important qualities they bring to the table, doing a bit of keyword inclusion and resume gap explaining along the way.

Bonus cover letter examples

To further guide you, check out some more cover letter examples:

• Pain point cover letter example
• Internship cover letter example
• Recent graduate cover letter example
• (Another) career changer cover letter example
• Stay-at-home parent returning to work cover letter example
• Sales cover letter example
• Email marketing manager cover letter example
• No job description or position cover letter example (a.k.a., a letter of intent or interest)
• Example cover letter with no experience

Let’s break down one of our example cover letters real quick

All three professional cover letter examples have some key elements that make them great and able to grab the hiring manager's attention. Check out this handy infographic that breaks down our impact cover letter:

A few more cover letter tips

Here are a few more tips to help the cover letter process:

Start with a “brain dump” 

If you’re staring at a blank page, Godfred always recommends that her clients start by getting all their ideas on the page without paying attention to length. Then “ask yourself how you can cut half of it,” she says. You’ll likely find that repeated information and very generic phrases are the first to go. (If it’s still too long, here are some tips for getting your cover letter down to one page .)

Don’t just repeat your resume

You only have so much space to get your point across, so focus on the information that isn’t stated elsewhere rather than simply regurgitating your resume. A good cover letter should complement your resume, so use the opportunity to elaborate your skills and qualifications further, as well as your accomplishments and why you're a good fit for that position.

Focus on quality over quantity 

Target the jobs you’re most closely drawn to and qualified for and give them all your energy, rather than trying to churn out hundreds of cover letters, Kahn says. You may not be able to apply to as many jobs, but you’ll have a better response rate.

Remember the ATS 

Much like your resume, an applicant tracking systems, or ATS , will be sifting through your cover letter. So you’ll want to scatter relevant keywords from the job description throughout your pitch where it makes sense.

Don’t stress over formatting 

You may see flashy cover letter examples across the internet, but for the most part, it just isn’t necessary. An ATS can’t read text that has been formatted beyond using bold, italics, underline, and color, so keep your font and layout simple—especially if you’re submitting your cover letter through an online portal.

Don't forget your contact information

Include your contact information on every page, including your name, phone number, and email. “Imagine you come across a cover letter and you print it out with a bunch of applications to review and it doesn’t have the person’s contact information on it,” Godfred says. “You never want to put yourself in a situation where you’re the right person and they can’t find you.”

Edit your cover letter before submitting

Never submit a cover letter right after you finish writing it—there could be critical errors that you didn't notice while typing. Take some time away from your text, then revisit it like you're reading someone else's letter. Be sure to double-check all the information you've included, paying special attention to:

• The company's name
• The hiring manager's name
• The job title
• Your contact information
• Basic grammar and spelling

You're ready to go

If you've come this far, you're equipped with all the information you need to craft a great cover letter. Hopefully these cover letter examples help as you go to tackle your own. Remember: This is just one small step in the process! Take your time, but learn to move on when you’ve given it your all.

Amanda Cardoso contributed to the latest version of this article.

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How To Write A Job-Winning Cover Letter [Free Templates & Examples]

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Writing a cover letter can be one of the most stress inducing aspects of the job search.

The reason writing them is so difficult is because we don't have a defined framework to follow.

If you need to update your resume, you download a template and fill in the blanks. When you're applying to jobs, the employer lays out the fields you need to complete right there in the application.

But when you're writing a cover letter, you probably find yourself staring at a blank Word document wishing the right words would will themselves onto the page.

Most of us don't consider ourselves to be the next Walter Isaacson , and the task of crafting the perfect story sits well outside of our comfort zone. It doesn't help that most of the advice out there on the subject is vague at best.

And that's exactly why I wrote this post! My hope is that this guide will be the last (and only) cover letter article you'll ever need to read. We're going to take a deep dive into:

• How To Write A Cover Letter That Actually Gets Results

The 7 Cover Letter Mistakes That Cost People Jobs

• The Anatomy of a Highly Effective Cover Letter
• Nailing Your Cover Letter Format: Aesthetics, Structure, Style, & File Type
• Cover Letter Templates & Real Examples From Microsoft, Google, & More

Ready to rock and roll? Let's dive in:

Writing A Cover Letter That Actually Gets You Hired

I did a quick Google search for “How To Write A Cover Letter,” and here are a few things that the “experts” recommend:

• Assess the employer's needs and your skills. Then try to match them in the letter in a way that will appeal to the employer's self-interest.
• Arrange the points in a logical sequence; organize each paragraph around a main point.
• Basic fonts like Arial, Calibri, Georgia, Verdana, and Times New Roman work well. A font size of 10 or 12 points is easy to read. Standard margins are 1” on the top, bottom, and left and right sides of the page.
• Be sure to include positive traits like “Focused,” “Hard Working,” and “Results Oriented”

While all of this advice is technically correct, did you feel your confidence skyrocket when you went back to type out that first sentence?

Yeah, me neither…

Here's the thing – most career “experts” out there give vague advice that they've seen work in their corner of the market. It doesn't get too specific because many career coaches (even recruiters) have never been through the application process at a world class company. They don't know the nitty gritty.

When they do give specific advice, it's usually tailored to a niche – software development, tech sales, finance, etc. But what works for one person in one industry or role might not work for a similar person in a different situation.

I'm hoping to change things with this article.

Over the course of this post, I'm going to lay out the cover letter strategies that thousands of my clients have used to land jobs across industries and at companies like Apple, Amazon, Google, Facebook, Microsoft, Deloitte, ESPN, American Express, and more.

The Truth About Cover Letters (Does Anyone Read Them?)

Before we dive into the actionable stuff, I want to provide some context on where cover letters fit in the hiring process.

Cover letters are a strange animal. People seem to think that they are the missing link that will suddenly skyrocket the response rates of potential employers.

When I asked my audience to choose between a guide on cover letters, resumes or LinkedIn profiles, cover letters won out by a significant margin.

The truth is, in the mind of a recruiter/hiring manager, your cover letter is a tie breaker that is only read after the rest of your application has been reviewed. 74% of recruiters don't even read cover letters. However, over half of employers noted that they prefer candidates who submit a cover letter:

This leaves us in an interesting place.

We need to craft a good cover letter to help boost our chances, but we don't want to spend several hours doing so because there are far better ways to spend our time to get results during the job search. If you follow the networking and value-add strategies in my other articles , those strategies are going to be far more effective at breaking ties than an 8.5 x 11″ sheet of paper.

My hope is that this guide will give you a framework that enables you to efficiently craft cover letters that are more likely to get you hired.

If we want our cover letter to be as effective as possible we need to make sure we avoid the mistakes that employers hate to see, yet most people still make.

In order to be as accurate as possible, I went out and spoke to recruiters from Google, Microsoft, and a few Wall Street firms on top of my own research. Then I cross referenced that information with the several hundred cover letters that have come across my desk at Cultivated Culture.

After all was said and done, here are the 7 most common mistakes people make on cover letters that will cause recruiters to throw out their application:

#1: Typos, Grammatical Errors, And General Sloppiness

This is the most obvious and most common issue. 80% of recruiters noted that they would automatically toss a cover letter with some type of spelling or grammatical error. The good news is that it's also the easiest mistake to fix.

Before you submit your cover letter, make sure it's reviewed by at least two other parties. You might want to consider hiring a professional editor/proofreader as they're not too expensive for a short document and they will pick up on things most people would miss. It's easy enough to find one on Upwork .

Another trick you can use is including an obvious mistake about 75% of the way through. If you have “catching Bustin Jeiber's sweaty t shirt at a concert” sitting in there and someone doesn't call you out, you know they probably didn't read it very carefully.

#2: Going Over A Single Page

The vast majority of the resumes and cover letters I receive are over a single page. Funnily enough, the vast majority of the recruiters I speak to also tell me that they absolutely hate resumes and cover letters that are more than one page.

The ideal length for a cover letter is one page. Changing the margins, font, and font size are all fair game – just keep things on one page, capisce?

#3: Regurgitating Your Resume In A Slightly Different Format

Your cover letter is a space for you to truly differentiate yourself. If you're just taking the bullets on your resume and turning them into full sentences, you're missing out on a HUGE opportunity.

Use the cover letter to show a little personality and share something that people wouldn't know if they just scanned through your resume (more on that in a sec).

Remember, this is a tie breaker. If your cover letter isn't holding people's attention it's probably going to lose out.

#4: Focusing On Training Or Arbitrary Credentials Instead Of Results

Many of us feel unqualified for the jobs we want. As a result, we try to twist our experience to match the traditional qualifications for our target role.

The problem with this approach is that you are competing against people who qualify for the traditional credentials, no matter what role you're applying for. If you try to beat them at their own game, you're going to lose 9 times out of 10.

Am I saying you should forget about trying to spin your experience to position yourself well? Absolutely not. However, adding that business class on your resume when you're 4-5 years out of college isn't going to help much.

Instead, focus your time outside of work on building tangible results that you can showcase in your cover letter (and resume). If you want to be a developer, take a few coding courses and build something cool. If you want to be in digital marketing, land a few clients and run their ads for them.

Telling a story about how you took proactive steps to build experience in a field will beat traditional credentials in most cases. Companies love to see that you're hungry to learn.

#5: Not Addressing Your Cover Letter To An Actual Person

I die a little bit inside when I see cover letters addressed as “Dear Hiring Manager” or “To Whom It May Concern.”

Anyone who reads that is immediately going to mentally bucket it as impersonal. It's far better to address your cover letter to an actual human, even if it doesn't end up in their hands. Here is my strategy.

Let's say I'm applying for an Account Manager role at Google:

I'm going to head over to LinkedIn and start by working to find the specific person who would manage the role I'm applying for. If I can't find them, or I'm unsure, then I'll aim for the most senior person that my target role would fall under.

The ladder for Account Managers typically follows with Senior Account Manager, Account Director, and VP. I'm going plug in “Account Director” under LinkedIn's title filter to cover all of the bases there. Then I'm going to add “Google” in the company filter and “Greater New York Area” in the location filter:

That search is going to bring up a slew of people that I could address directly in my cover letter:

Regardless of who reads your cover letter, they'll know that you did your research. On top of that, your cover letter might even make it into the hands of the person you addressed it to!

#6: Failing To Showcase Any Personality

As mentioned earlier, your cover letter is one of the few opportunities for you to truly differentiate yourself from the competition. If you're applying for jobs online (which I don't recommend), the only thing you have to sell yourself is your resume, your cover letter, and your application.

Instead of rehashing the experience on your resume, tell a story about how you got that experience.  Make it unique and personable. I had the most success when I talked about how I transitioned from a job in medicine to the tech world by starting a side business generating leads for real estate agents. I'd speak openly about the challenges I faced, the mistakes I made, and why I went through it all in the first place.

Use this space to tell your story. Remember, people don't buy what you do – they buy you why you do it.

#7: Writing About An Uncomfortable Situation

While we're on the topic of telling stories, there is one thing you want to avoid – talking about something extremely uncomfortable. What might have worked for your college essay isn't going to work here.

You want to keep things professional. It's okay to talk about business-related mistakes and challenges, but try to steer away from deeply personal stories. They are far more likely to hurt than help.

If your cover letter doesn't violate any of the rules above, you're off to a good start! Next, we want to make sure your cover letter is formatted the right way and your content is on point to grab the reader's attention and get you in the door.

The Anatomy Of A Highly Effective Cover Letter

When I was job searching, one of the most frustrating things was trying to get a clear picture of what to include in my resume/cover letter/application. There is so much conflicting “expert” advice online it makes you feel like you're shooting in the dark.

When I started Cultivated Culture, I began tracking how different factors influenced the success of my students. After working with hundreds of job seekers over the past few years, I've found a strong correlation between the following factors and a high rate of successfully landing interviews:

Capitalize On Your Cover Letter's Header

Most people don't realize that when they hit “submit” on their app, their cover letter gets scanned by a piece of software that extracts specific information and stores the data so recruiters can easily find and assess candidates.

One of the major keywords they look for is a matching or relevant job title. If you're applying for a Project Manager role, are you including Project Manager, Project Management, PMP, or something similar in your cover letter? That's what the robot is looking for and the header is a great place to inject it. I recommend dropping it in right below your name.

After that, your cover letter is going to end up in the hands of a real human.

We want to make it as easy as possible for this person to learn more about us and get in contact if they want. I always recommend that you include the following right at the top of your cover letter:

Email Address  – Make sure it's simple and professional. 76% of applications are rejected for having unprofessional email addresses. Also, don't forget to hyperlink it! You want the employer to be able to click and get in touch.

LinkedIn Profile – A recent study showed that applications that include a link to a comprehensive LinkedIn profile increase their chances of hearing back by 71%!

The key thing to note is that the 71% stemmed from people who had a highly optimized LinkedIn profile. If you're wondering how you should be optimizing your LinkedIn profile for more interviews, check out my LinkedIn optimization guide here.

Phone Number  – If they like what they read, make it easy for them to pick up the phone and dial.

Relevant Links  – Your header is also a great place to share links to things like Github, relevant social profiles, personal websites, your blog, etc.

Finally, a lot of people ask me about including a location. I don't recommend adding your location when writing a cover letter unless the application requires it. It's not necessary to give that information away and it can cause more harm than good.

Here's an example of a great cover letter header that capitalizes on everything I mentioned above:

Tell A Story In Your Cover Letter's Opening Paragraph

This is an overarching theme that you want to include in each section of your cover letter.

Science has proven that people are more likely to remember information (or candidates in this case) when it's delivered in the form of a story. Stories also help build a positive psychological association with the reader (or recruiter/hiring manger here).

Remember Dan Brown's book  The Da Vinci Code ?

It was a novel about cryptic clues in some of Leonardo da Vinci's most famous paintings leading to the holy grail. While the book itself is fictitious, the artists, pieces, and much of the history behind them is accurate.

Now, if you asked most people about their opinion on art history, they'd tell you it was boring. They'd also groan in disappointment if you tried to get them to read a book on the subject. However, Dan Brown's novel skyrocketed to the top of the New York Times bestseller list and became an international sensation. In fact, it caused applications for art history degrees to jump up 25% in the years following its publication.

Why were all of these people suddenly interested in field previously considered to be “boring?” Because Dan Brown fed historical facts in the context of an interesting story!

We're aiming to do the same in our cover letter – specific examples below.

Talk About Why You're Interested In The Company

In the first section of your cover letter, you want to briefly talk about why you are interested in the role and the company. Remember, we want to drive the message through a story.

When I was applying at Google, I wanted to work there because they were a household name that was focused on cutting edge technology, but they also cared about impacting lives. Here is the story I used to drive that point home:

I wanted to recount a story from my referral [Name]. He’s in the education vertical and spends a significant amount of time at rural schools. When he was down in South Carolina, a teacher asked him about the possibility of getting wifi for the town and its students. [Name] said he would do his best and upon returning he asked around. He sent an email to Astro Teller who responded and they discussed the feasibility of implementing project Loon in the area. I don’t think it panned out but the fact that the communication took place over a tiny town in South Carolina sold me. That’s the kind of stuff I want to be doing.

If you don't have a story that immediately jumps to mind, the best way to get one is by talking to people who work at the company. Look up the company's mission or their core values beforehand and ask that person to tell you about the best example they've personally experienced.

You can check out this article if you want to know how to find someone's corporate email address.

Highlight What You Bring To The Role

The second section of your cover letter should showcase what you're going to bring to the role by talking about your past achievements. Be sure to use measurable metrics (actual numbers and quantitative results) to support your points.

If you're coming from a non-traditional background (and don't feel like you're “qualified”) this is the time to address that objection. Here is another excerpt from my Google cover letter that addresses my background using measurable results:

You might notice that there isn’t much “traditional” digital experience on my resume. That is because, coming from a scientific background, I needed to take a different path. In an effort to gain experience, I created my own agency called OpenWater Analytics. I specialized in using AdWords to generate real estate leads for private communities. I managed the entire sales process from cold outreach, to closing, to servicing the accounts on your platform. Most recently, I helped a community in South Carolina sell every listing on their site (about 15 homes) in less than 6 months. Our cost per lead was half of the competition and we did it all for less than the commission the realtor would have made on a single house (including ad spend).

When I wrote this, I didn't have much digital experience to speak to. Rather than trying to spin what I had, I went out and built the experience myself by starting a digital marketing firm. Again, if you feel like your experience is lacking, get out there are create your own!

Reference Your “Value Validation” Project

If you've read my article on How To Get A Job Anywhere With No Connections , you know that I always advocate for creating what I like to call a “Value Validation Project.”

This consists of having a conversation with someone at the company you want to work for and identifying their largest challenge or upcoming initiative. You then use that information to research on your own and come up with several solutions/suggestions for your contact.

In the final section of your cover letter you want to mention this project and include a call to action to discuss it. It could look something like this:

In hopes of learning more about [Company], I had a meeting with [Name]. She told me that her team's largest challenge was upselling customers into the company's new, complementary platform. She noted that, despite the platform increasing retention and lowering costs for clients, the upfront cost to onboard was a major obstacle.

In my previous role, we dealt with a similar situation. Our clients were receptive to adopting a new platform despite the data showing that it would be beneficial for all parties. I spearheaded an initiative where we tested and analyzed several revenue models that maximized adoption rates and profit margins. In the end, we increased adoption rates by 30% without impacting revenue.

Using the information that [Name] gave me, I outlined the process in detail as it relates to your platform. I believe that your team could implement these strategies immediately and see similar results. If you'd like me to send it to you, please let me know! My email is [email protected] .

This section is incredibly powerful because it shows that you are not only interested, you went ahead and proved out the value you could bring to the team. Additionally, the call to action can lead to conversations with the very people who will make the decision to hire you!

Nailing Your Cover Letter Format: Aesthetics, Structure, & Style

Now that you know what's going in your cover letter, it's time to talk about formatting it in a way that will get you results.

You probably didn't think that your paragraph structure, font choice, or margins matter, but they do. Your cover letter format says a lot about who you are as a person and a candidate. It also affects the scan-ability of your cover letter which is critical is you want to make it past those Applicant Tracking Systems!

Formatting Your Cover Letter Heading

I shared an image at the very top of this blog post that breaks down the general format and flow of a great cover letter. Here it is again:

The very first thing I mentioned was the Heading.

The Heading is where you're going to share things like your name, your contact info, and any other info that's relevant to the role. I always aim to include:

• First and last name
• Email address
• Phone number
• Link to my LinkedIn profile
• Any other links that are relevant (Github, personal websites, relevant social profiles, etc.)

When you're formatting your cover letter's header, make sure you don't use the header feature in Microsoft Word or Google Docs. Most Applicant Tracking Systems can't read what's inside of those headers so you're better off just including it in the “body” of the document.

Choosing An Awesome Font For Your Cover Letter (& Why That Matters)

Did I say “fonts?” For real? Who cares?

I used to just use the default Calibri or Arial too until I came across this post on the Psychology of Fonts . The author combed through 75+ academic studies on the subject which all pointed to a similar conclusion – fonts have a massive impact on our perception of an author.

That's right, people are judging you based on your font choice! Better pick a good one.

There are five main font categories out there today: Serif, Sans Serif, Monospace, Fantasy, and Cursive. Here’s an infographic illustrating the emotions that each of these font families evoke in the reader:

When it comes to the  “best” font for your cover letter , the safest bet is to use something simple and easy to read. In my opinion, Sans Serif fits that bill best so choose from fonts like Avenir, Helvetica, or Open Sans.

Formatting Your Cover Letter With Your Resume

If you're writing a cover letter, I bet you're also thinking about how it will tie into your resume. Both of these documents tend to go hand-in-hand when applying for jobs and staying consistent in both is a great way to show off some organizational skills and attention to detail.

The best rule of thumb is to match the formatting you're using on both your resume and cover letter. That means you want to:

• Use the same color scheme (matching down to the specific hex code )
• Use the same font and sizing (if you use 12 point for headers and 10 point for paragraphs, stay consistent on both)
• Use the same header (you can just copy and paste it from your resume to your cover letter and vice versa!)
• Use the same margins and spacing (if you went with 0.5″ on one, do it for both!)

If you pick an awesome cover letter template (like the one I linked below) and you match the formatting with your resume, your materials are going to look awesome and give you a great first impression.

Finally, when all that work pays off and you make it past the final round, make sure your resume references sheet matches the templates you choose here.

How To Upload & Submit Your Cover Letter (Choosing The Right File Type)

So you're finally ready to upload your cover letter and hit “submit” on that online app. Not so fast!

When you upload your cover letter, the application will accept certain file types — and they're not created equal. Usually the online portals will accept Word (.doc and .dox), PDFs, TXT files, and more.

So which one should you choose?

First, you should look to see if there are any instructions on the page. If the application tells you to use a specific format or file type, you should use that format or file type.

This is important because different applicant tracking systems can read applications in different ways.  Most  modern applicant tracking systems can read PDFs , but not every company uses a modern ATS system. So if the application specifically asks for a Word doc, you should use a Word doc.

If there are no instructions, Word is usually your safest bet but you should be fine using a PDF in most cases as well (unless the site specifically states otherwise).

Cover Letter Templates & Examples

At this point you should have a solid understanding of the science behind writing a killer cover letter. You should also have a good handle on what mistakes to avoid so your cover letter makes an awesome first impression.

Now we need to apply all of that to ink on paper! In order to make that easy for you, I'm including a copy of the cover letter templates that I used to land an interview at Google so you can see exactly how I wrote it.

Steal The Exact Cover Letter I Used At Google, Microsoft, & Twitter (For Free)!

Context For The Free Cover Letter Template

Before we dive into the exact cover letter template, I want to give you some context so you can better understand the content of the letter.

I was applying for a Digital Advertising Sales Account Manager at Google's offices in New York. I started by doing some research on LinkedIn to find who I believed to be the hiring manager (her name was Emmy).

I knew that my non-traditional background was a big red flag for most employers so my goal was to proactively address it in my cover letter by calling it out, talking through what I'd done to build the right skills, and highlight the results I'd achieved from those efforts.

Finally, I had spoken to several Google employees who all told me that “Googliness” (cultural fit) was a huge factor in the company's hiring decisions. If I wanted to have a chance, I needed a compelling narrative around why I wanted to work for them and why I was a good fit.

With all of that in mind, here's the cover letter I wrote:

Austin's Cover Letter Template Dear Emmy Anlyan, I grew up with Google. When I was seven years old, I used to sneak down to my Dad’s office at five in the morning to play video games. I still remember opening the browser and seeing the bright, multi-colored letters above the search box for the first time. I’ve always been interested in the tech space and, while my background has mainly been in the sciences, I’m ready to dive head first into the digital world. I believe I would be a great fit for the Digital Advertising Sales Account Manager role because I have a deep understanding of the businesses that partner with Google and how they define success. You might notice that there isn’t much “traditional” digital experience on my resume. That is because, coming from a scientific background, I needed to take a different path. In an effort to gain experience, I created my own agency called OpenWater Analytics. I specialized in using AdWords to generate real estate leads for private communities. I managed the entire sales process from cold outreach, to closing, to servicing the accounts on your platform. Most recently, I helped a community in South Carolina sell every listing on their site (about 15 homes) in less than 6 months. Our cost per lead was half of the competition and we did it all for less than the commission the realtor would have made on a single house (including ad spend). Understanding how these small businesses worked was critical to my success, and I believe those skills will help Google acquire happier, more successful customers who are inclined to spend. In addition, I’ve done some research on your team and have come to understand that your largest challenge is around successfully growing smaller accounts at scale. Based on my experience, I’ve put together a few suggestions below this letter – I’m happy to chat through them in more detail if you’d like. I wanted to close with a quick story about Google that solidified my choice to apply. My referral, [Name of Referral] , works in the education vertical. He services the southeast and many of his accounts are rural. On his last visit down there, in a South Carolina town of 1,500 with no wifi, a teacher asked him if Google could help bring the internet to them. When [Name of Referral] made it back to the office, he emailed Astro Teller asking about the potential for Project Loon to help bring this town in the 21st century. To his surprise, Astro wrote him back within the week mentioning that he’d look into it. While things didn’t pan out, the fact that director of Google’s moonshot project division wrote back an employee about an elementary school in South Carolina blew me away. That is the kind of work I want to be doing. Thank you for taking the time to read my note, I’m incredibly excited to have the opportunity to be considered for this position. Best, Austin

Another Cover Letter Example From A Real Client

It's always helpful to see things from a few different angles so I wanted to include an example of the cover letter one of my clients created using the same template.

She was a high school Spanish teacher aiming to break into marketing. The company in question was an online education company that provides amazing video content for teachers to use in the classroom.

She had been leveraging the company's videos in her “Culture Corner” that she used to start every class. She decided to use that as the basis for her opening.

She starts off with a fantastic hook, “Grapes & [Company Name].”

If you're seeing that as a hiring manager, you're probably thinking “huh??” and you are  most definitely  be reading more.

Then she dives right into the story about one of her favorite memories that included one of the company's videos. Genius!

Next, she goes on to address her non-traditional background and shifts the conversation towards her value by illustrating her knowledge of the company and linking to a value validation project she put together.

This cover letter example is a 10/10, check out the full thing here:

My Client's Cover Letter Example Dear [Hiring Manager] , Grapes and [Company Name] . Both are amazing in their own right, but I never thought I’d get so much joy from combining them. I currently teach high school Spanish and I set aside time each class to teach my students about Spanish culture. A few weeks ago, we watched the “Virtual Viewing Party: Holidays from Around The World” video by [Company Name] . My students particularly loved the segment on the Spanish New Year’s 12 grapes tradition. This got my students interested in other aspects of Spanish culture. Now, we’re working on a culture project where students research a Spanish tradition and create a 3D representation of it. I’ve never seen so much energy in my classroom. Amazing stories like these are why I want to work for [Company Name] . You may notice that my resume does not reflect “traditional” marketing experience. After completing my master’s, I worked as the marketing manager for the UNCC Department of Languages program. I created a strategic marketing plan to increase enrollment for the Master’s in Spanish program. At the end of the year, the program saw a 50% increase in student enrollment (the largest jump in four years). Soon after, I pursued teaching for a few years. In order to get more experienced in the marketing analytics space, I created my own online education website to teach Spanish to adult learners. After testing various digital marketing strategies, my first product launch resulted in a 10% sell through rate. In addition, I am Google Analytics Certified and have working knowledge of SQL. My marketing experience coupled with my education experience gives me a unique perspective on Discovery Education’s product. After analyzing the company through the lens of both a marketer and a user, I put together a report outlining step-by-step data backed strategies that can help Discovery Education: Drive 4.5X more qualified leads Enhance its user experience for both prospects and current customers Implement a digital marketing strategy that has helped companies increase revenue by 760%. Leverage Google Analytics Goal Paths to test these ideas Finally, I’d like to add that I had the pleasure of connecting with [Current Employee] , one of your product marketing managers. [Employee] spoke so passionately about the product, and told me about the new partnerships [Company Name] has with the NFL and MLB. His drive to get the product in front of thousands of students is extraordinary. I’m extremely excited for the opportunity to join such a passionate group of people, and help impact students on such a large scale. Thank you for taking the time to read my letter. I’m looking forward to next steps. Regards, [Client's Name]

Download A Copy Of Austin's Free Cover Letter Template

If you want a copy of that cover letter template with the header included and everything formatted, here's a link to a copy on my Google Drive.

After you click through the link, just hit File > Make A Copy > Organize to add it to your own Google Drive! You can also download it in a variety of formats.

What's Next? Writing A Resume That Actually Gets Results

Now that your cover letter is taken care of, check out our super comprehensive guide on writing a resume that actually gets results. After giving that a read, you can check out our slew of free resume tools, like our free resume builder that will allow you to create an ATS-friendly resume in just a few minutes:

If you still have questions or thoughts about writing an awesome cover letter, drop a comment below — I'm happy to reply with an answer!

• Connect on LinkedIn
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Austin Belcak

Austin is the founder of Cultivated Culture where he helps people land jobs without connections, without traditional experience, and without applying online. His strategies have been featured in Forbes, Business Insider, & Fast Company and has helped people just like you land jobs at Google, Facebook, Amazon, Apple, Microsoft, Twitter, & more.

19 thoughts on How To Write A Job-Winning Cover Letter [Free Templates & Examples]

Useful article for all job seekers who are likely to make cover letters to find a job but they should know that a poorly crafted cover letter may cost their dream job. Cover letter is important part of job application as it is first impression we’ll make with our prospective employer. Thanks for sharing these cover letter mistakes to avoid.

Thanks so much for reading and dropping a comment Mayur!

I was unaware before applying that cover letter plays this much of importance in interview so decided to create one for myself but didn’t had any idea about how and what should i include or which mistakes should i avoid while creating one but this article helped me while creating Cover Letter so thank you for the help.Cheers to this article.

You’re so welcome Ritesh! I’m super happy to hear it helped give you some direction 🙂

Thanks so much Rubel! Glad you liked it.

Great advice.

Thanks Steven!

Great guide! However, what would you recommend for job seekers who work in a field where there is no/little measurement of the impact of your work, e.g. software testing? Surely, no one expects us to make up figures for the impact that our work did. How exactly can one sell oneself here?

Sure Andeel – when you’re testing software, you still have measurable outcomes. You probably have a rate at which you identify issues, or you have a track record of approval while minimizing issues, etc. On top of that, it doesn’t necessarily need to be measurable. You could say something like “I Help Companies Deliver High Quality Software Products That Launch Without Issues” or something similar.

i hope it will help .. so as i can be able to change the situation i am currently in

I think it will, keep me posted on how things go!

Great Advice! I sure will avoid the mistakes listed and use your pointers for my next cover letter. Thank you.

I’m wishing you a ton of success out there Biko!

Really good post, loved it! i just have 1 question while building resume using your tool, we are able to create single page resume. Is there any chance to upgrade the tool so that we can add 2 page resume using Resybild.io

Yes! We are upgrading the tool the support multi-page resumes right now 🙂

Hello Austin could you write something, either for a cover letter or informational interview how to do so if you have a referral already?

Thanks Austin. It’s 2023, and this still gives me great insights on how to write compelling cover letter that works. Thanks

You got it Thompson! I know how frustrating cover letters can be, thanks so much for the kind words!

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50+ Cover Letter Examples for Job Seekers in 2023

Looking for cover letter examples that you can use?

You are at the right place!

We understand that writing a cover letter can be hard, that’s why we have added these highly customizable cover letter samples that you can copy and use.

In this article you are going to find the following examples:

• Generic cover letter examples for anyone
• Professional cover letter examples for experienced professionals
• Creative cover letter examples to help you stand out
• Entry level cover letter examples for professionals starting out their journey
• Inspirational and great cover letter samples from various industries to inspire you
• What a Cover Letter Should Include?

Overall a good cover letter should say that “I am applying for this position because…” and “this is what makes me the best candidate for this position…”. But in order to say it right, you need to add these 5 sections in your cover letter:

• Salutation - This should be addressed to the hiring manager. If you don’t know the hiring manager and are applying at a very large company, use a salutation like “Dear [xyz] team” instead.
• An introductory paragraph - Make sure to leave a good first impression here. Introduce yourself and briefly explain that you would like to apply for the position. Make it easier for the hiring manager to scan, this paragraph should be of maximum 2-3 lines.
• Body paragraph(s) - This is where you help them understand why you are the perfect fit for the role. This is where your relevant experience, skills and achievements would shine.
• Vision paragraph - Add how you feel you can add value to the organisation and if possible share how your vision aligns with the company’s vision.
• Formal closing - Use this to prompt next steps for your job application. And add a sign-off.

Optionally, you can also include these two to your cover letter:

• Postscript - If you have something of value that adds value to your cover letter, consider adding it by adding a “PS: …” at the end of your cover letter.
• A portfolio paragraph - If you have a portfolio to share, consider adding a short paragraph of 1-2 lines with links to your portfolio added in it.

The Perfect Cover Letter Example Template

Salutation Dear [First name of hiring manager]/Dear [XYZ] Team

Introductory Paragraph Add your cover letter’s introduction here. Give a brief description of who you are, what you specialise in, and what makes you apply for the position. Keep it to a maximum of 2-3 lines.

Body Paragraph(s) The body paragraph(s) should highlight three things: relevant work experience, relevant skills and professional achievements. While writing these paragraphs, ensure that you only add relevant skills and experience as information overload would overwhelm the hiring manager.

Best practice is to use the combination of paragraph and bulleted list to make it easier for the hiring manager to scan for the right information as shown below in this cover letter example:

“As the lead auditor for KPMG West Coast, I managed a team of 15+ auditors independently and achieved the following results: Reached 100% compliance levels with zero errors in FY 2022 audit reports. Won award for …”

Vision Paragraph It often helps a hiring manager to see what the job applicant envisions they would do if they were hired. Adding your vision can help you stand out from the crowd.

Formal Closing Add a formal closing statement. Adding “Sincerely” followed by your name should be more than sufficient for most job applications.

• Our Cover Letter Guides

A cover letter is often the very first thing a recruiter sees when you apply for a job. Even if you don’t have any job experience, making sure your cover letter is in the best shape possible gets you off to a great start on the hunt for your dream job! Take a look at our cover letter examples and guides when you're a little light on work experience:

• Dental Assistant No Experience Cover Letter Examples
• Legal Assistant No Experience Cover Letter Examples
• Entry Level Bank Teller No Experience Cover Letter Examples
• Budtender No Experience Cover Letter Examples
• Paralegal No Experience Cover Letter Examples
• Medical Assistant No Experience Cover Letter Examples
• Flight Attendant No Experience Cover Letter Examples
• CNA No Experience Cover Letter Examples
• USPS No Experience Cover Letter Examples
• A Sample Generic Cover Letter for Employment

We have written a lot about how to customise your cover letter to perfection, but if that’s not your strong suit - consider the cover letter example below.

• Generic Cover Letter Example - Copy and Use

I was excited to see Berg Lansing’s Technical Writer position on berglansing.com and really wanted to apply for this role. The idea of playing a pivotal role in delivery of effective support to Berg Lansing’s customers through high quality user documentation is very exciting to me.

I currently manage multiple cross functional technical writing programs at ACME. And as a part of my current role I ensure that stakeholders, internal team members and customers are well supported. Some of my technical writing accomplishments at ACME include: Reduction of customer support requests by 25% as a result of simplified documentation.

Helping customer support teams reach 45% higher CSAT scores on closed support requests. Introduction of the idea of maintainable technical documentation to my peers and leading the program at ACME. Reduction of length of technical content by as much as 50%.

In my previous role, I was also responsible for maximizing the visibility of an organization's corporate activities by crafting creative content and working with creative teams for PR.

I am eager to apply my current skill set and knowledge to the Technical Writer position at Berg Lansing. Thank you for considering my application.

Sincerely, Heather T. Wynn

What Makes this a Great Cover Letter Example?

While this cover letter example is a generic one, it doesn’t appear to be generic at all. Heather has very smartly picked up key elements that are common across each technical writer job and have written a cover letter around it.

In addition to that, Heather also made the following decisions that make the cover letter look customized for this job:

• Using the hiring manager’s name instead of a generic salutation
• Mentioning the organization’s name that she’s applying to.

To summarize why it makes a great cover letter example:

• It has been intelligently designed to work with multiple job ads with very minor modifications
• No part of the cover letter example feels generic.
• Two Professional Cover Letter Samples

If you are not applying for an entry level job, consider these professional cover letter examples.

Professional Cover Letter Sample

Jeannine C. Frederick Big 4 Consulting Corp 1901 Norman Street Los Angeles, CA 90042

Dear Jeannine,

My name is Lida and I wish to apply for the auditor position at the Big 4 Consulting Corp office in Los Angeles. I have spoken with several members of Big 4 Consulting Corp’s audit teams and was each time impressed by their acuity and passion for both accounting and their firm. I am confident that my accounting skills and passion for efficiency will make me an excellent fit for Big 4 Consulting Corp, just as they are.

My accounting and time management skills will be vital to succeeding at Big 4 Consulting Corp. I was able to apply what I had learned that year to my work at the Corp2, where I was given the opportunity to assist the non-profit accounting department and CFO in their fiscal year-end closing and annual internal and external third party audit.

It was in Corp2 that I found my passion for understanding business operations. I enjoyed understanding how each employee’s work helped achieve the organization’s goals because I would be able to find ways to perform my own tasks to more efficiently and effectively achieve those goals.

While working full time here, I also took two accounting courses and taught myself Visual Basic programming in order to further optimize my efficiency at work. I was actually able to use the programming I learned this summer to automate several tasks such as bulk emails and manage large spreadsheets.

My passion for accounting and desire to understand clients and their complex businesses and circumstances align with Big 4 Consulting Corp’s audit approach to understand a client’s business, risks, and internal controls in order to provide the most effective audit procedures. After conversing with several team members about their passions and goals, I believe I am an excellent fit for Big 4 Consulting Corp’s culture and philosophy.

I was inspired by audit manager Shanon’s dedication and ambition but also humbled by her modesty and kindness. I also clicked well with Derick and look forward to possibly working with him and all the other team members I’ve spoken with.

Thank you for your time and consideration. I look forward to discussing this position further.

Sincerely, Lida R. Boyles

What Makes this Example a Great Cover Letter to Use?

This is a very professional, yet very deeply thought-out cover letter. To take a role at such a large organization, Lida displayed how well she knows the culture and that she had put enough effort to understand the current team as well.

This cover letter example highlights how to impress a hiring manager in large organizations.

Customizable Cover Letter Sample

Here is another professional cover letter sample that you can drive inspiration from.

Dear Lorrie, TeamGIS 1787 Pearlman Avenue South Boston, MA 02127

I am excited to apply for the position of GIS Technician at TeamGIS’s New York office. My technical skills in geospatial analysis at large scale, background in data management and visualization makes me an ideal candidate for this position.

Over the last few years, I have worked on extremely challenging remote sensing use cases and LiDAR datasets to derive various indices and statistical measures. My work has been instrumental in helping decision makers with reports and custom visualizations. My key projects involve: Allocation of various types of social housing across the continental United States. Assessing impact of global warming on social housing portfolio. Informing equity research analysts about possible asset value fluctuations based on GIS data.

My professional focus, work experience and research interests significantly overlap with the future vision of TeamGIS and that’s why I feel I will be a valuable addition to your team.

I look forward to discussing this opportunity with you in detail.

Sincerely, Evan

What Makes this Example a Great Cover Letter?

Unlike the previous cover letter example, this cover letter by Evan went in a completely different direction by showcasing the following: It shows that Evan has the right skills to do the job In addition, it also showcases how well Evan’s personal goals are aligned with the company goals as well.

• A Creative Cover Letter Sample

This creative cover letter example will show you how you can adopt creativity and stand out from the crowd.

Cover Letter Example for Employment Application

Dear Vernon Team,

When I was in the 6th grade I was limited to 3 questions a day in my class because I asked “why” way too much. Thankfully, as an adult, I can ask “why” as many times as I want. My passion to understand the “why” for the user and the company makes me a perfect candidate for the Product Management position.

As an associate product manager, asking “why” and then collecting data to extract insights to improve products is what I truly enjoy. I have been instrumental in lifting XYZ app’s adoption from 10% to 43% and implemented a mobile attribution system from the ground up to support acquisition efforts.

I am a very organized, and strategic person who enjoys putting “hypothesis before solutions” and “differentiating with execution”. Shopping and payment products excite me a lot as there are numerous opportunities to serve better user experiences and build flow states.

As a Product Manager for Vernon, I will bring my user research skills towards mobile shopping and payment verticals and build the next generation applications.

Thank you for your time and consideration, I look forward to hearing from you about this opportunity.

Sincerely, Devon

What Makes this a Great Creative Cover Letter Example

The way Devon starts this letter by bridging his habit of asking “why” to what he becomes illustrates his deep passion for being curious and finding solutions instead of assuming everything.

Any hiring manager who is looking for a customer obsessed product manager would love Devon’s creative cover letter example.

• Cover Letter Example for Career Transition

This cover letter example will help you craft one to support your career transition.

Cover Letter Sample

Dear Susan,

Ever since I started in sales, I enjoyed understanding customer’s needs and providing them with the right solutions. It became an obsession as I worked more and what started with me learning email marketing turned me into a self taught marketer. And, that’s why I’m interested in applying for the role of Junior Marketer.

From running personal projects to learning marketing to freelance for various clients to gain real world experience I have gained the following skills: PPC - Google Adwords, Facebook Ads (Google and Facebook certified) SEO and Content Marketing Email marketing and Sales enablement

At your organization (especially under Ralf’s leadership) I feel I can learn even more and fulfill my dream of working in the marketing team of a cutting edge company.

I am looking forward to hearing from you. Thank you for considering my application.

Sincerely, Jim

How to Use this Cover Letter Example for Career Change?

Career transitions are very hard to justify. Often hiring managers see applications from an unrelated or adjacent role and can’t understand why the candidate has applied for the position. That’s why this cover letter example is extremely good. It very clearly justifies:

• The motivation to apply for the role despite working in sales.
• What Jim has done on his own to support his transition.
• Jim’s own thoughts on how he expects to thrive under existing leadership

This cover letter example also shows that Jim has spent time and energy considering this job as well.

• Cover Letter for Entry Level Roles

This cover letter example will show you how to apply to an entry level position.

Cover Letter Example

I am excited to apply for the Mechanical Engineer Intern position at ACME. I found this position through the referral of Lorraine A. Dubreuil, Design Head for FST division at ACME. I am a graduate student pursuing Aerospace Engineering at Texas A&M. With my Bachelor of Science degree in Mechanical Engineering, my extensive R&D experience in mechanical design and structural engineering, I believe I am a strong candidate for this position.

During my time as an undergraduate, I utilized SolidWorks and MATLAB to design and analyze the structure tube frame of chassis. I also assisted with the hand lay-up of our vehicle’s carbon fibre monocoque which taught me a lot about working with composite structures.

Additionally, my work with the SAE collegiate design series has provided me with experience in design and manufacturing, while emphasizing teamwork, adaptability and communication.

Now, I am eager to apply my mechanical engineering knowledge and skills at ACME. Thank you for your valuable time and consideration. I am sincerely looking forward to learning more details about the Mechanical Engineer Intern position.

Sincerely, Tom

How to Use this Cover Letter Example to Apply for Jobs?

Tom, while being an undergraduate, knows the value of communication. And this cover letter example by Tom highlights how he:

• Highlights relevant past R&D project work.
• Leaves an impact by providing the reference who referred him for the role.
• Wrote a very concise cover letter as shown in the example; this is uncommon where most graduates would overdo their cover letters and fail to leave the same impact.
• The Shift Toward Email Cover Letters for Job Applications

The formal cover letter - A PDF attached to the job application with a classic 4 paragraph layout - is quickly becoming obsolete. However, it is being replaced by the “introductory email.” A short note explaining to the hiring manager or recruiter why you are the perfect fit. I use the term cover letter interchangeably with introductory email in this article.

A good cover letter is a marketing pitch - it draws the reader in, and encourages them to read more. We’ve compiled all of the best cover letters on the internet and from our own personal network.

Copying these cover letters will not be effective for you. A cover letter/intro email is a personal document that depends on the employer, the target contact, and your own skillset. If you’re a very qualified candidate - a short sentence can suffice. If you’re a young, ambitious recent graduate - you might need more real estate to sell yourself.

We have compiled various industry cover letter examples below that you can use as inspiration.

Cover Letter Example Job Categories:

• Designer Cover Letter
• Customer Support Cover Letter
• Community Management Cover Letter
• Software Engineer Cover Letter
• Marketing Cover Letter
• Business Development & Sales Cover Letter
• Designer Cover Letter Examples

Design cover letters should focus on the things that matter most when it comes to design. Namely, the designs. However, a good designer needs to communicate well as they will be working with different members of company teams, or external clients. Design cover letters should also of course link to an online portfolio or project that shows their skill. Here are some great examples of design cover letters.

Cover letter for a product designer at Crew

This is a perfect introductory email. It takes the tone of the job post in question, and matches the company vibe. It then outlines Luke's passion for the position, and that he studies his craft extensively. He also includes links to his online portfolio/resume. You can view the full cover letter, and more examples at the blog post by Michael Cho of Crew at the following blog post: Why I didn't look at your resume .

Cover letter for a design director at 37 Signals

This cover letter matches 37 Signals Philosophy nicely. It explains Jamie's beliefs about design, and why he is unique compared to other designers. He also made a sample work project to share with the team. You can view the full cover letter at the following link .

Cover letter for a graphic designer at 37 Signals

This online cover letter has a nice balance of explaining who Jason is, what he know about the company (and why he is passionate about working for them), and his skills. The full letter can be found here .

• Customer Support Cover Letter Examples

The key to a customer support role is a great personality and communication skills. The cover letter is an opportunity to first express those communication skills to your next employer. Note that these letters vary in tone, from professional to more casual. The applicant must make the judgement call based on what they know about the company.

Cover letter for a customer happiness concierge

Marlee's cover letter gets the tone right - you can tell she is a happy, personable, and effective person. She outlines why her past experience makes her a great fit for the job, and her personal habits that will ensure her success in the role. The full cover letter can be found here .

Cover letter for a Director of Customer Care

This is an expert from a blog post from the CEO at LiveStream, who said it was the best cover letter he has ever received. It is funny, honest, and confident. Note the applicant takes a few risks with the language and tone - but clearly understands his audience. You can read the full cover letter (along with the job description), at this link .

Cover letter for customer support

This cover letter gets to the point, and shows deep understanding of what a customer support role is. As it clearly states, "customers want to communicate with a human" - it is clear there is a human behind this letter. View the full letter here.

Jason clearly shows his writing skills and passion for the job in this cover letter.

• Community Management Cover Letter Examples

Cover letters for community management positions must understand what a community manager role is. To be a successful community manager, one must be a great communicator, an enthusiastic personality, and a dialed-in social media guru. Here are the best examples of community manager cover letters we found.

Cover letter for a community manager

The tone perfectly matches the company that Joanne is applying for. It outlines her enthusiasm, passion, and how her past experience applies to the job.

• Software Engineer Cover Letter Examples

Cover letter for a web developer

This cover letter shows that an effective introductory email doesn't have to be long. It efficiently lays out the skills that Thomas has, and piques the company's interest about what he can bring to the table. In a hot market for engineers, this is enough to get the interview. It is also from Mikael's article.

Cover letter for a front-end developer

This cover letter is also for Mikael Cho's company, Crew . It emphasizes links to Dan's portfolio and best work - very important for a web developer.

• Marketing Cover Letter Examples

Cover letter for a marketing position at google

For creative positions, a creative cover letter is necessary. This cover letter mirrored the marketing materials at Google, and got the interview. View the full article here.

Sales & Business Development Cover Letter Examples

Cover letter for a business development/product specialist.

Rodolphe shows how persistence and hard work can convince an employer to hire you in this cover letter to work at Buffer - a fast growing social media management platform. The full exchange is worth reading on the Buffer Blog .

Cover letter for a sales coordinator

This cover letter for a sales coordinator position is closer to a traditional cover letter than the other examples. It does a fine job of outlining experience and passion for the job. View a full before-and-after analysis of this cover letter on the Ask a Manager Blog.

• Cover Letter Examples and Frequently Asked Questions
• What is a good opening sentence for a cover letter?

A good opening sentence for a cover letter is “I was excited to see Company’s position on Indeed.com and really wanted to apply for this role”.

• What are some examples of selling points in a cover letter?

Some examples of good selling points in a cover letter are:

• “In 2021 I was able to help my company achieve [something]...”
• “I was awarded [X] in 2021 due to my exceptional work in [Y]...”
• “I built [X] team out from scratch to help [company]...”
• “I am currently in the top 1% in [Y]...”
• “I have managed large scale projects when it comes to [X]...”
• What are the 3 parts of a cover letter?

Three main parts of a cover letter are:

• Cover letter body
• A formal closing
• How do you write a perfect cover letter?

To write a perfect cover letter make sure you address the cover letter to the right name, customize the cover letter based on the job ad and show how you are the best candidate for the role.

• How to write a cover letter in email?

To write a cover letter in email, simply copy the cover letter you created using the examples above and paste it into your email client.

• Use These Examples To Inform Your Own Cover Letter

Remember, the key to a good cover letter is personalization. You must market to your audience. Do the research, write well - and go get hired!

Land your dream job with VisualCV's resume and cover letter builder. Sign up below to try it for free today.

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Recommended links:

• Our collection of 500+ professional resume examples .
• Our gallery of 20+ downloadable resume templates .
• Sales & Business Development Cover Letter Examples

Madison Norton

VP Marketing & Resume Expert

Madison is the VP Marketing and General Manager at VisualCV . He's a seasoned marketing leader, resume writing and career marketing expert and now helping people grow their own career marketing strategies to build a career they love.

Madison on LinkedIn

The top hiring and human resource statistics for 2024, including data on AI resumes, job interviews, remote work, and recruiting.

December 8, 2023

Community Success Manager & CV Writing Expert

Learn how your resume can beat the applicant tracking system (ATS) with keywords and the right resume template.

February 7, 2022

Writing a great CV is your first and most important step to scoring your dream job. You can be the best in your field and interview well, but it won't matter if you don't have an impressive CV to get your foot in the door. With this guide, you will have the perfect CV in no time.

August 12, 2020

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12 CV cover letter examples

A  cover letter  for your CV, or covering note is an introductory message that accompanies your CV when applying for a job.

The purpose of the cover letter is simple… Persuade the reader to open your CV.

Learn how to write a cover letter properly, and you will hugely increase your chances of getting responses and landing job interviews.

This guide, with 12 annotated cover letter examples will show you everything you need to know about creating a winning cover note.

CV templates 

How to layout a cover letter for your CV

This annotated example of a cover letter shows you how you should structure your cover letters, and the type of information you should be including.

You should always write your CV in the body of your email (or j ob site messaging system) so that it can be read instantly. Never attach it as a separate document, or the recipient probably won’t open it.

Example CV cover letters

These 11 example CV cover letters from a range of industries should give you some good inspiration for creating your own cover letter.

Admin CV cover letter

This cover letter is aimed at administrative roles , so it highlights the candidate’s abilities in efficiency, report writing and meeting deadlines, whilst demonstrating the types of environments they have worked in.

Learn how to write a cover letter step-by-step here.

Customer service CV cover letter

This customer service cover letter briefly explains the candidate’s length of experience in the field and highlights some of the more important customer service skills such as call handling, order taking and complaint resolution.

This gives the reader an excellent introduction to the candidate and should certainly encourage them to open the CV.

See our full customer service cover letter guide,  sales assistant cover letter example  and waiter/waitress cover letter example .

Finance CV cover letter

As a finance professional, it’s important to highlight your specialisms within finance, the types of companies you’ve worked for, and high level functions you’ve carried out within your cover letter. This will give the hiring manager a good overall feel of your abilities, and if it’s well tailored to the role, should provide them with enough info to excite them about your CV.

Quick tip: Use our job application tracker spreadsheet to track your applications and follow up with employers who don’t respond.

Build your CV now 

Events CV cover letter

This events manager candidate has done a great job of summarising the type and size of events they manage, along with details of core skills such as leadership, project delivery and stakeholder management.

This certainly provides enough info to create a buzz around the CV attached and encourage the recipient to open it.

Executive assistant CV cover letter

This executive assistant CV cover letter provides a good high level intro to the candidate showing the reader key business support knowledge in areas such as admin, diary management and document management. It also shows that the candidate is confident supporting senior business figures.

Graduate CV cover letter

As a graduate , your cover letter will need to be a little longer than an experienced candidates, to compensate for your lack of experience and really sell yourself.

This candidate speaks in lots of detail about their education, qualifications, and extra-curricular work which relates to the roles they are applying for.

IT CV cover letter

As an IT candidate, it’s important not only to highlight your technical skills, but also show how you apply those skills in the workplace to translate real benefits for your employer.

This candidate gives a good overview of the candidates technical abilities and the types of projects they apply them to, along with results they achieve.

Marketing CV cover letter

This marketing cover letter provides readers with a summary of the candidate’s core marketing abilities such as media planning, brand awareness and cost reduction. It also explains the types of marketing campaigns and companies they have experience with – a great high-level intro.

Cover letter examples

Warehouse Operative cover letter – Training Contract cover letter – Cleaning Job cover letter – Nursery Assistant cover letter – Recruitment Consultant cover letter – Dental Nurse cover letter –

Chef cover letter – Editorial Assistant cover letter – Aircraft Mechanic cover letter – Biomedical Science cover letter – Cabin Crew cover letter – Finance Assistant cover letter – Hotel Receptionist cover letter – Asset Management cover letter – Assistant Psychologist cover letter – Beauty Therapist cover letter – Cafe Worker cover letter – HR Administrator cover letter – NQT cover letter – Quantity Surveyor cover letter

More cover letter examples

• Academic cover letter
• Account Manager cover letter
• Accountant cover letter
• Accounting cover letter
• Accounts Assistant cover letter
• Acting cover letter
• Admin Assistant cover letter
• Administrator cover letter
• Apprenticeship cover letter
• Architecture cover letter
• Assistant Manager cover letter
• Banking cover letter
• Bar Staff cover letter
• Barclays cover letter
• Barista cover letter
• Bartender cover letter
• Business Analyst cover letter
• Business Development Manager cover letter
• Car Sales Person cover letter
• Care Assistant cover letter
• Career Change cover letter
• Catering Assistant cover letter
• Civil Engineer cover letter
• Computer Science cover letter
• Consulting cover letter
• Copywriter cover letter
• Cyber Security cover letter
• Data Entry Clerk cover letter
• Data Scientist cover letter
• Delivery Driver cover letter
• Digital Marketing cover letter
• Electrician cover letter
• Engineering cover letter
• Estate Agent cover letter
• Event Manager cover letter
• Exam Invigilator cover letter
• Executive Assistant cover letter
• Fashion Designer cover letter
• Finance cover letter
• Financial Analyst cover letter
• Google cover letter
• Graduate cover letter
• Graduate Engineer cover letter
• Graduate Scheme cover letter
• Graphic Design cover letter
• Health Care Assistant cover letter
• Hospitality cover letter
• HR Assistant cover letter
• HR cover letter
• Interior Designer cover letter
• Internal Position cover letter
• Internship cover letter
• Investment Banking cover letter
• Investment Manager cover letter
• IT Support cover letter
• Journalist cover letter
• JP Morgan cover letter
• Lawyer cover letter
• Legal Assistant cover letter
• Legal cover letter
• Library Assistant cover letter
• Manager cover letter
• Marine Engineer cover letter
• Marketing Assistant cover letter
• Marketing cover letter
• Marketing Intern cover letter
• Marketing Manager cover letter
• McKinsey cover letter
• Mechanical Engineer cover letter
• Medical Receptionist cover letter
• Medical Writer cover letter
• Model cover letter
• Nanny cover letter
• Nurse cover letter
• Nursing cover letter
• Office Assistant cover letter
• Office Manager cover letter
• Operations Manager cover letter
• Optical Assistant cover letter
• Paralegal cover letter
• Part Time cover letter
• PE Teacher cover letter
• Personal Assistant cover letter
• Personal Trainer cover letter
• Pharmacist cover letter
• Pharmacy Assistant cover letter
• PHD Application cover letter
• Photographer cover letter
• Placement cover letter
• Private Equity cover letter
• Product Manager cover letter
• Production Assistant cover letter
• Production Operator cover letter
• Project Coordinator cover letter
• Promotion cover letter
• PWC cover letter
• Quantity Surveyor cover letter
• Receptionist cover letter
• Research Assistant cover letter
• Researcher cover letter
• Retail Assistant cover letter
• Retail cover letter
• Retail Manager cover letter
• Sales Advisor cover letter
• Sales Executive cover letter
• Sales Manager cover letter
• Scrum Master cover letter
• Security Officer cover letter
• Ski Season cover letter
• Social Media Executive cover letter
• Social Media Manager cover letter
• Software Developer cover letter
• Software Engineer cover letter
• Speculative cover letter
• Student cover letter
• Support Worker cover letter
• Teaching Assistant cover letter
• Team Leader cover letter
• Trainee Dental Nurse cover letter
• University cover letter
• UX Designer cover letter
• Volunteer cover letter

Project manager CV cover letter

A project manager’ s cover letter needs to quickly explain to recipients the types of projects they lead and the technical expertise they bring to the projects. It’s also important to describe level of experience, seniority and background.

See full project manager cover letter example + writing guide

Operations manager cover letter

This operations management CV provides a brief introduction to the types of operations the candidate manages and the firms they work for.

They also touch upon some core operations skills such as efficiency, logistics and ROI improvement.

Sales CV cover letter

As a sales candidate, this cover letter shows the types of business this person can generate and the size and scale of the impact they create by highlighting some sales results.

It also mentions some core sales skills like business development, presenting, working under pressure and closing deals.

Cover letter templates

Teacher cover letter

This teacher cover letter does a great job of introducing the candidate, and showing the recipient the key facts they will be looking for, such as; the age group they teach, subject specialisms, and the results they have achieved.

The cover letter is brief and gets to the point quickly, so that readers will instantly look to open the attached CV .

How to write your CV cover letter

Now that you’ve seem good examples of cover letters to accompany your CV (or resume if you are in the USA) this guide will show exactly how to write your own, and the content that needs to be included .

Send your CV cover letter in email format (when possible)

When applying for jobs online you usually have 2 choices…

1) Send a message via the job website’s messaging system

2) Send the recruiter an email directly

If you can find an email address for the recruiter, then I would always recommend sending an email directly because it gives you more control.

When you send a message through a job website, it will transfer into an email with basic formatting and an auto-generated headline , which will look like this when the recruiter receives it.

If you cannot find an email address for the recruiter on the job advert, then try searching LinkedIn or the company website to find the relevant contact.

You may not always be able to find an email address, but when you can – always send a job application by email .

Make your subject line appealing

As you can see in the picture above, a bad subject line can kill your chances of actually having your email read in the first place.

Your subject line should stand out and give the recruiter a reason to open your email.

When recruiters look into their inbox, they are looking for one thing; a candidate who can do the job they are advertising – so give that to them in your subject line.

Your subject line should be a short summary of your experience that relates directly to the job you are applying for.

The following are good subject line examples;

KS2 Teacher with 5 years experience

Front End Web developer with HTML, HTML & JavaScript experience

Junior Graphic designer with 1st BA Hons Graphic Design

If your subject line shows that you have one or two of the most important requirements for the job, your email should get opened every time.

Address the recruiter by name

To get the relationship off on the right foot, you should try to address the recruiter by name if you can.

Often the recruiter’s details will appear on the job advert but sometimes you may have to check out the company website or do some digging around on LinkedIn.

If you really can’t find the name, then it’s not the end of the world – just start with a simple friendly opening like “ Hi ”

(If you applying to a more traditional organisation such as an academic post for a university, you may want to use something a bit more formal like “ Dear sir or madam ”)

Use a friendly yet professional tone

It’s important to sound professional when writing a cover letter but you also need to demonstrate your ability to communicate with other people and show some personality.

If your email is too casual and written in an over-familiar tone, then you will come across us un-professional.

But on the other hand, if your email is too formal and shows no signs of rapport building, you risk appearing as somebody who lacks social skills.

So when writing your cover letter, try to strike a nice balance of professionalism and friendliness.

Opening with a line such as “ hope you’re well ” is a nice way to breathe a bit of personality into your cover letter.

Ensure that your spelling and grammar is perfect throughout your cover letter because sloppy mistakes are a huge red flag for recruiters.

Quick tip:  If you struggle with spelling and grammar, try our quick-and-easy CV Builder

Keep it brief

Unless the job advert specifies otherwise; keep your cover letter short and sweet.

Recruiters and employers receive hundreds of job applications per week, so they don’t want to read a 2 page cover letter.

Depending on the role, around 2-4 sentences should be enough for the content of the cover letter.

You just need to write enough to persuade them to open your CV – It should roughly contain the same amount of information as your CV profile or personal statement.

Show how your skills match the job

To ensure that recruiters open your CV, you simply need to explain how your skills and experience match the job requirements from the advert.

Scan the job advert to discover what the most important candidate abilities are, and show how your previous experience has prepared you to cover these.

In particular, look out for any requirements that are essential to the job .

Focus on what you have to offer at this stage and not what you want.

At this stage, your covering letter is simply a means of getting the recruiter to open your CV, so it’s too early to talk about salary demands etc. Save that for your initial conversation with the recruiter.

Include a professional signature

End your cover letter with a friendly salutation such as “Regards” and a smart signature which includes your name and most direct contact method (usually mobile phone for most people)

A professional email signature will show recruiters that you understand business-email etiquette and ensure they have a means of contacting you – even if they can’t open your CV for any reason.

Writing a CV cover letter

Hopefully this guide has given you everything you need to create a winning cover letter that will ensure you CV gets opened every time you send it.

Just remember to keep it brief, be friendly, tailor it towards your target role, and give recruiters some good reasons to be interested in you.

Good luck with the job hunt!

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Department of Economics

• Undergraduate

How to Write a Cover Letter That Sounds Like You (and Gets Noticed)

by  Elainy Mata

May 10, 2022

I hate cover letters. They add so much stress to the already uncomfortable and grueling job hunt. Every time I’m writing one, I find myself wondering: Do people even read these?

Unfortunately, the answer is “yes.” But, there are some ways to make the process a little less terrible. I asked Amy Gallo, Harvard Business Review editor and author of “ How to Write a Cover Letter ,” for her advice. From doing the research, to starting off strong, to emphasizing your value — Gallo taught me exactly what I need to do to get my cover letters noticed by hiring managers. I even wrote a new cover letter that has her blessing. (Scroll down if you’re in need of an expert-approved example.)

Subscribe to  HBR Ascend on YouTube  for more videos on work, life, and everything in between.

Transcript 

ELAINY MATA: So you want to know how to tackle the cover letter. I do too. I actually really hate cover letters. I hate cover letters. I hate cover letters.

But the cover letter is important. It’s time to face our fears, and just figure out how in the world we are actually going to write it.

I got you, and we’re going to do this together. These tips are going to help you go through the process a lot easier. So if you are ready to tackle the cover letter, stick around and keep watching.

In front of me right now are three cover letters that I’ve written in the past, for three different jobs. And I’m just embarrassed. I’m embarrassed to read these.

To whom it may concern, to whom it may concern, to whom it may concern.

I would like to respectfully submit this cover letter.   I would like to respectfully submit this cover letter.

I am a passionate, detail-oriented person. I am passionate, detail-oriented person.

This sounds like I’m — this doesn’t sound like me at all. I think you want me to talk this way. Here we go like. Hire me.

I talked to Amy Gallo, an HBR editor, and the author of one of our most popular articles, “How to Write a Cover Letter.”

AMY GALLO: First of all, you’re not alone. I write about how to write cover letters, and I also hate them.

ELAINY MATA: She’s done the research. She’s talked to the experts. And I’m going to tell you exactly what she told me.

Make it one page

ELAINY MATA: So how long does a cover letter actually have to be? Just one page, one.

AMY GALLO: Don’t play with the font, and make it like eight point font, and like make your margins really wide. Just really figure out what is the most essential things that need to go on one page.

Do research, find a name

ELAINY MATA: This should be a no-brainer, but let’s get specific. Let’s say you’re applying for a job here, at Harvard Business Review. Go on the company’s website, go to their “About Us” section, and read what they’re about, see their mission statement, see their tone, see what that company is actually looking for, and what they stand for.

So you’ve got the broad stuff, but let’s dig a little bit deeper. What is the company that you’re applying for talking about now? You should actually go into their LinkedIn, their Twitter, see what they’re sharing, see who are they’re talking to, see what they’re talking about, so you can get a sense of what is currently happening. Lastly, find that hiring manager. It is so much better to address your cover letter to an actual person and a name rather than, to whom it may concern. So I have to kind of creep a little bit, and be like a private investigator.

AMY GALLO: Yeah, creeping is definitely part of the process. Usually, with LinkedIn, you can see who’s posted the job, who is sharing it with their network. You may not know for sure that that’s the hiring manager, but at least it’s a little more personable. Sometimes, I’ve heard people just reach out and say, “Who’s the hiring manager for this job? I’d like to address my cover letter to that person.”

Start strong

ELAINY MATA: You’ve probably written this 100 times before. “Hi, my name is this. I’m based here, and I’m applying for this job.” No, no, no, no, don’t do that. The hiring manager has a stack of cover letters. So you have to write yours to grab their attention. Amy, can you please give me an example of a strong, bold, opening line for cover letter. I promise I won’t steal it.

AMY GALLO: You’re allowed to steal it. Anyone should be able to steal it:

“I saw your listing on this website, and I was thrilled to see it, because it’s exactly the kind of job I’ve been looking for to apply my skills in X.”

Write something that’s short, to the point, but shows both enthusiasm, as well as experience that’s relevant to the job.

Emphasize your value

ELAINY MATA: Figure out what problem the company is facing. They’re hiring for a reason. Figure out what that reason is, and how you can best solve that problem. Amy also found the top two qualities that people generally look for is adaptability, and the ability to learn quickly.

How about if I just got out of college, and I’m looking at these jobs that are asking for three to five years or more of experience. How can I write a cover letter if I feel like I don’t have enough to write about?

AMY GALLO: Yeah, so that’s a good question, because the cover letter shouldn’t be focused so much on the past. That’s the resume’s job. The cover letter is really about the future. So how are you going to take what’s in that resume, your past, and apply it to where you’re going.

Convey enthusiasm, not desperation

ELAINY MATA: This is really hard to balance. You want to show them that you’re excited to work there, and that you’re going to bring a lot of energy to the team. But don’t be too strong, because over eagerness can actually work against you.

Find a proofreader

AMY GALLO: Write the letter you want to write. Then share it with someone else, someone who knows you well, but someone who also will tell you like it is. We’re not good judges of our own writing.

ELAINY MATA: So getting a second pair of eyes will help you look for any errors, typos, and most importantly, they can tell you if you make sense.

Amy, this sounds like a lot. Is there even like a sort of a shortcut to this, or a sort of scalable way that I can do this for multiple different jobs?

AMY GALLO: I mean, you’ve probably heard the phrase looking for a job is a full-time job. It does take a lot of time. You’re tweaking some things. You’re not writing a whole new letter. So you’re going to have a template. Write your best cover letter for the first job you apply for. Share that with your friend to check the tone. Do the research on the company, right? Do that the first time. Then and adjust the cover letter accordingly. Does that seem more reasonable?

ELAINY MATA: Yes, much more reasonable.

So my task is to apply for a job here at HBR, and to write a new cover letter using the advice that Amy gave me. Let’s do it.

This is hard. I never said it was going to be easy, maybe easier than what you were doing before, but definitely not easy.

The first draft

Dear Maureen and hiring team,

I saw your listing on Linkedln and am excited because this is exactly the job that I’ve been looking for to showcase my skills in video production and production management to assist the creative center in producing compelling content.

Working in news and movie production has taught me to hear an idea and a concept and be able to fully plan out the logistics needed to make the desired final visual product. I have been able to work with software like Adobe Creative Suite and TriCaster, and have worked with other team members to write scripts and compose story boards.

Being part of the Creative Center team will give me the challenges to grow as a skilled producer and assist in production, help the production planning process, create a quick tum around for video publication, and manage content.

AMY GALLO: You did well on length. It is very short. That’s good.

ELAINY MATA: My gosh.

AMY GALLO: I read this, I’m like, that first sentence is spot on. And then it gets a little bit stilted. And then it goes into what’s probably on your resume. And I want a little more personality.

The final draft

ELAINY MATA: So Amy, after many back and forths — How do you think I did?

AMY GALLO: All right. So I’m looking at it right now. And I think you did a really good job.

You’ve got the main components here. There’s some personality in it. There’s some flattery in it about the company you’re applying to, but it’s not like over the top. I have to tell you, I would have you in. I think it’s a great letter.

ELAINY MATA: That’s it for me. I wrote the cover letter. You got to see the whole process. And I feel like I definitely have a better outlook on how to approach it. These are not easy to write, so good luck out there. Watch as many times as you can. Practice makes perfect. I’ll see you soon.

Cover letter example 

I was so excited to see your post on LinkedIn because it’s exactly the type of job I’m looking for: an opportunity to bring my experience with video production and enthusiasm for storytelling to an organization that sets the standard for high-quality management content.

In addition to five years of experience in broadcast journalism, research, and video production, I would bring an organized and systems-level perspective to this role. I view video production as a puzzle, and like to think about which parts need to come together in order to make a great final product. My approach is to have in-depth conversations with my team members, and the various stakeholders, before each project. This helps me nail down the logistics — from location to talent.

From there, the fun begins: fleshing out the concept and identifying what visuals will best represent it. Ideation and storyboarding are essential in this step. I know I’m not right all the time, so I enjoy working with a diverse team that can bring in new perspectives, brainstorm, and pitch ideas that will make the final product stronger. Whenever possible, I also try to seek out other sources for inspiration, like magazines, which allow me to observe different ways of expression and storytelling. This approach has served me well. It’s what has allowed me to enter the film industry and grow as a creator.

On my website, you can see examples of how I use the above process to create fun, engaging content.

Given this experience and my enthusiasm for the work you do, I believe I’d make a great addition to your team. I recently had a chance to try out your Patient Zero product at my current organization. The simulation is both challenging and engaging. I was impressed by your ability to apply  different storytelling methods to an online training course (which, let’s admit, can often be a little dry). Your work exemplifies exactly what I believe: There’s an opportunity to tell a compelling story in everything — all you have to do is deliver it right.

I’d love to come in and speak with you more about what I’d be able to offer in this role. Harvard Business Publishing is my top choice and I believe I’d make valuable contributions to your team.

Thank you for your time and consideration!

Cover letter examples

Account Manager

Mary Lopez, an experienced Account Manager, selected the Auckland cover letter template to showcase her professional achievements. She combines her expertise in customer relationship management, business development, and strategic planning to highlight her key skills.

"I am writing to express my interest in the Head of Business Development position at Mira, as advertised. With over five years of experience in account management, I have developed a robust skill set in building and maintaining strong client relationships, exceeding sales targets, and driving business growth."

Table of contents

How to Write an Account Manager Cover Letter

As an account manager, your role is essential for building strong client relationships and driving sales while ensuring client satisfaction. Whether you're in finance , technology , marketing , or any other field that relies on account management , employers are looking for candidates with excellent communication skills, a strategic mindset, and a knack for problem-solving. A good cover letter is key to showcasing these qualities and making a memorable impression.

In this guide, we provide comprehensive support specifically designed for account management roles, including cover letter examples , formatting advice, and expert writing tips for roles including:

Entry-level account manager

Account executive

Key account manager

Sales account manager

Business development manager

Technical account manager.

Whether you are an experienced account manager, changing careers , or a recent graduate entering the field, our resources will help you stand out and secure more interviews in the competitive job market. Let’s begin with an example!

Customise our account manager cover letter example

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Account manager cover letter example

Interested in a matching CV ? Check out our guide on how to write an account manager CV .

What should an account management cover letter include?

Like a good CV , a cover letter is essential for account managers at any stage of their career, whether you're just starting or aiming for more senior roles. Your cover letter should be concise, impactful, and specifically tailored to the position you're applying for. Make sure to highlight relevant work experience , skills, and achievements that demonstrate your fit for the role.

Key sections for a good account manager cover letter:

Contact information

Opening paragraph

Body paragraph(s)

Closing paragraph

Your cover letter should emphasise your key skills and achievements relevant to the job. This will give your cover letter depth and demonstrate a practical understanding of how you can leverage these skills in an account management context. For more tips and inspiration, refer to the top skills employers are looking for.

1. Introduction: How to start an account manager cover letter

Start your cover letter with a strong introduction that grabs the recruiter or hiring manager's attention and briefly highlights your interest in the position. You can mention where you found the job posting and express enthusiasm for the opportunity.

Account manager for marketing agency cover letter example

I am excited to apply for the Entry-Level Account Manager position at Mira., as advertised on your website. I recently graduated from London University with a Bachelor’s degree in Business Administration, and I am eager to bring my strong communication skills, attention to detail, and enthusiasm for customer relations to your team.

Perhaps you want to switch to a career in marketing? Check out the marketing CV example and matching marketing cover letter.

Account executive cover letter example

I am writing to express my interest in the Account Executive position at Vertex, as listed on LinkedIn. With over three years of experience in sales and account management, I am confident in my ability to contribute to your team and help drive growth for Vertex Solutions.

Strategic account manager cover letter example

I am eager to apply for the Strategic Account Manager position at Amazon, as advertised. With over seven years of experience in account management and a proven track record of developing strategic relationships with high-profile clients, I believe I would be a great fit for your team.

Key account manager cover letter example

I am thrilled to apply for the Key Account Manager position at Prime. With over eight years of experience managing high-value accounts in the tech industry, I am confident in my ability to drive growth and build long-lasting client relationships at your esteemed company.

Sales account manager cover letter example

I am writing to express my interest in the Sales Account Manager position at Synergy Solutions, as posted on your company’s career page. With over six years of experience in sales and account management, I have developed a strong track record of achieving and exceeding sales targets, and I am excited about the opportunity to bring my skills to your team.

Interested in sales? Refer to the writing guide for a sales CV or sales cover letter.

Business development manager cover letter example

I am writing to apply for the Business Development Manager position at Innovative Solutions, as advertised. With over eight years of experience in business development and a proven track record of driving growth and building strategic partnerships, I am confident that I would be a great fit for your team.

Check out the business development CV example .

Technical account manager cover letter example

I am excited to apply for the Technical Account Manager position at TechWorks Solutions, as advertised on your website. With over seven years of experience in technical account management and a strong background in IT solutions, I am confident in my ability to provide exceptional service to your clients and drive growth for your company.

For more examples, refer to our guide on how to start a cover letter. 

2. Body: What should I put in the body of my account manager cover letter?

In your cover letter, highlight the skills, experiences, and accomplishments that make you a strong candidate for the position. Include specific examples of your achievements and how they match the job's requirements.

During my time at university, I was actively involved in the Business Club, where I spearheaded a project that increased our membership by 40% over two semesters. This experience taught me the importance of understanding client needs, developing targeted communication strategies, and maintaining strong client relationships — skills that I am confident will make me a valuable asset to your team. Mira has a stellar reputation for fostering innovation and maintaining a client-first approach. I am particularly impressed by your recent campaign to expand into new markets, and I am eager to contribute to these efforts. I am a quick learner with a strong work ethic and a passion for helping clients achieve their goals.

Senior Account executive cover letter example

In my current role as Senior Account Executive at Revolute, I have been responsible for managing and expanding key accounts, resulting in a 45% increase in revenue over the past two years. By implementing data-driven strategies and leveraging my deep understanding of market trends, I successfully developed and executed plans that aligned with our clients goals and enhanced their overall experience with our company. Amazon's reputation for innovation and its focus on delivering exceptional value to clients is truly inspiring. I am particularly impressed by your recent efforts to incorporate advanced AI tools into your analytics services. I am confident that my experience in developing long-term strategic plans, coupled with my passion for analytics, would allow me to make significant contributions to your organisation.

During my tenure at Prime, I managed several key accounts, including Fortune 500 companies, and achieved a 60% increase in sales within my first year. My strategic approach to account management, combined with my ability to deeply understand client needs and deliver tailored solutions, has been instrumental in expanding our market presence and enhancing customer satisfaction. PrimeTech Industries' commitment to innovation and excellence aligns perfectly with my professional values. I am particularly drawn to your recent advancements in cloud technology, which I believe have significant potential to drive growth. I am eager to leverage my experience and skills to contribute to the continued success of PrimeTech Industries.

For more examples, refer to our guide on the structure of a cover letter.

3. Conclusion: How do you end an account manager cover letter

Conclude your cover letter by expressing gratitude for the opportunity to apply and reiterate your interest in the position. Also, mention your availability for a job interview and express readiness to discuss how your skills and experiences align with the needs of the organisation.

Example 1: Thank you for considering my application. I look forward to the opportunity to discuss how my skills and experience can help Alpha continue to thrive in the competitive analytics market. Example 2: I would welcome the opportunity to discuss how my experience and skills align with your needs. Thank you for considering my application. I look forward to the possibility of contributing to Vertex's continued success.

For more examples, refer to our guide on how to end a cover letter.

No experience account manager cover letter example

Dear Hiring Manager, I am writing to express my interest in the Account Manager position at Miro, as advertised on your website. As a recent graduate with a degree in business management from London University, I am excited to begin my career and believe that my education, enthusiasm, and strong communication skills make me an excellent candidate for this role. During my time at university, I developed a passion for building relationships and delivering exceptional customer service through my coursework and extracurricular activities. As a member of the culture club, I collaborated with team members to plan and execute events that attracted over 300 participants. This experience taught me the importance of strategic planning, clear communication, and attention to detail—skills that I am eager to bring to the Account Manager position at Miro. I am particularly drawn to your company because of your commitment to innovation and customer satisfaction. I am impressed by your recent initiatives and I would love the opportunity to contribute to such forward-thinking projects. I am confident that my proactive approach, strong organisational skills, and ability to adapt quickly would allow me to effectively manage client relationships and support your team in achieving its goals. Although I am just starting out in my career, I am eager to learn and am committed to growing as a professional within your company. I am excited about the opportunity to leverage my skills and passion to contribute to your team and help deliver outstanding results for your clients. Thank you! I look forward to the possibility of discussing how I can bring value to Miro as your next Account Manager. Sincerely, Amber Lanhgam

If you're a school leaver or perhaps someone who took a career break , refer to our detailed guide for more tips on how to write a cover letter with no experience.

Key takeaways

Customise your cover letter for each position by aligning your skills and experiences with the specific requirements of the job. This shows the employer that you have taken the time to understand their needs and are genuinely interested in the role.

Focus on your most relevant skills and accomplishments that directly relate to the position. Use concrete examples to demonstrate how you have successfully managed accounts, built client relationships, or achieved sales targets.

Demonstrate that you have researched the company by mentioning its values, goals, or recent achievements. This not only shows your enthusiasm for the role but also your commitment to becoming part of the company.

Keep the cover letter concise and to the point. Aim for a few paragraphs that clearly communicate your interest in the role, your relevant qualifications, and what you can bring to the company.

Next steps?

Interested in trying our cover letter builder where you can easily customise one of our cover letter examples to fit your needs? Try it for free or contact our support team to learn more about our CV writing services .

What is the difference between account manager and account executive?

An account executive typically focuses on acquiring new clients and driving sales, while an account manager is responsible for maintaining relationships, managing existing accounts, and ensuring client satisfaction.

Can I use AI to write my cover letter for account management? 

Yes, you can use AI tools like ChatGPT to draft your cover letter. It can provide a good starting point by generating a well-structured letter, but be sure to personalise and refine the content to match your unique experiences and the specific job requirements. For similar tips, refer to our article about AI CV writing. 

What are the best skills to boost my account manager cover letter? 

Communication: Strong verbal and written skills.

Relationship building: Ability to maintain and grow client relationships.

Problem-solving: skills in addressing client needs and finding solutions.

Organisational skills: Ability to manage multiple accounts and projects.

Sales and negotiation: Experience in upselling and cross-selling.

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How to Write a Legal CV and Cover Letter

Last Updated: Sep 06, 2024

First impressions always count. How you choose to present yourself on paper can make a big difference. This is the case not just at the start of your law career, but also as you climb the ladder.

Your legal CV and cover letter are your opportunities to stand out. They can set you apart from other applicants and demonstrate why you are the best possible fit for a particular role or organisation. Within the increasingly competitive and popular legal sector, it pays to make a positive, lasting impression.

Writing your legal CV

There’s no set length for a legal CV. It depends largely on your experience and the necessary attributes for the role you desire. Generally speaking, a legal CV will be no longer than three pages in length. We believe less is often more.

Before putting your fingers to the keyboard, remember that your legal CV should focus solely on providing factual information. Your supporting cover letter is where you can add in the narrative and personality to aid your application.

So, what information should your legal CV include?

Personal details

Your name, address, email and telephone number should all be clearly provided. If relevant, you may also add any appropriate professional websites or online links to support your application.

Education and academic qualifications

Your legal CV should list your academic qualifications (degree, A-levels, GCSE results), as well as details of any professional memberships and qualifications that directly relate to the practice of law. When referencing your degree, it is important to be clear about the areas of law that you have studied. This helps the recruiter to see, at-a-glance, where your current expertise lies and align this with the vacant position.

Work experience

A comprehensive list of accrued work experience, both paid and unpaid, should be provided chronologically. Your work history should include details of any company that you worked for, its location, your job title and your focus areas. Remember, it doesn’t necessarily have to be legal-focused but should always be relevant. Details should be given of your key roles and responsibilities, with an emphasis on the results achieved. This is an opportunity to demonstrate, factually, how this experience makes you a strong candidate for the vacancy. Depending on your level of work experience, you may consider splitting this out into areas of specialism or differentiating between paid and voluntary roles. Each position is a chance for you to reference the wider benefits of your time spent in previous roles. For example, developing leadership skills, learning delegation or growing commercial understanding.

IT skills and languages

Be honest and open about your level of proficiency with IT, detailing your skill level with popular software such as Microsoft Office, as well as any more specific IT software that may be relevant to the role. And if you speak any additional languages, be sure to outline your level of fluency. This could be another factor that sets you apart from the competition.

Personal interests

Your CV is your opportunity to demonstrate all of your relevant experience, not just in the workplace. Detailing your wider personal interests is your chance to offer a glimpse of the person that the recruiter may welcome. This is the case not just useful for the interview, but also for the hiring organisation. Use this to your full advantage. List activities and pursuits that will help you to stand out positively. This could be membership into a club or society at university, sporting achievements, awards you’ve received or community projects that you’ve been actively involved in.

Avoid everyday hobbies such as keeping fit, reading books or live music. Instead, concentrate on what has relevance to a law career or indicates a transferable skill set. These personal interests often serve as rich talking points during interviews, so be prepared to talk confidently and passionately about any information that you choose to include in your CV, if asked.

Depending on your personal circumstances, you may prefer not to list references on your CV, unless directly asked to do so. Instead, you can write ‘references available on request’. You should, however, be able and willing to quickly provide referees’ details before the interview if requested, so be sure to have two strong referees lined up in readiness. In most instances, your current or most recent employer will act as your first reference.

Writing a legal cover letter

A strong, well-researched and punchy cover letter is always worth the time and effort. It should never be treated as an afterthought to your CV. Your legal cover letter and CV should perfectly complement one another. It should give the recruiter the full picture of who you are and the value you bring to the table.

Your cover letter allows you to sell yourself to a potential new employer. It allows for you to demonstrate why you are a candidate that is well worth consideration and inviting for an interview.

A legal cover letter should be succinct, clear and highly targeted. This shows that you have undertaken your research and given due thought to why you are a strong fit for the organisation. Yet it should also grab attention, in a positive way. This is your crucial first impression and the start of building a relationship with what could end up being your future company, so start as you wish to go on. Put time, care and thought into the language used, how you present yourself and how you would like others to perceive you.

In one page or less, your legal cover letter should address the following:

• The position you are applying for and how you became aware of the vacancy.
• A brief summary of who you are, your current career stage and your circumstances. Explain, briefly and clearly, how your past paid or voluntary work experience, academic qualifications and, in some instances, personal interests add up to make you a strong asset to the business. If you can, be specific, link this directly to the vacancy or organisation that’s hiring.
• Demonstrate an understanding of the business, explaining why you have chosen to apply, what attracts you to the law firm and anything specific to their operations that has personally piqued your interest.
• Conclude with practicalities – explain that your CV is enclosed, outline when you are available for interview and, if relevant, answer any specific questions mentioned in the job vacancy.

Your cover letter should be tailored to a specific job or organisation. So, including keywords from the job advertisement within your letter can indicate both attention-to-detail and corporate alignment, as long as keywords are used sparingly and not blatantly!

And be confident in your language. While there’s a fine line to tread here, it’s important to be proud of what you have achieved and to understand, recognise and communicate your value. If you are unsure whether you have struck the right tone, don’t be afraid to ask a trusted friend to read your cover letter and give you their honest feedback on how you come across.

Can I use Qualifying Work Experience on my CV?

The intention of QWE is for it to be wide, varied and flexible. As a core part of the SQE, it will play a vital role in shaping the next generation of legal practitioners. QWE covers everything from working in a law clinic to providing voluntary legal support to a charitable organisation, to working as a paralegal. All that matters is that the work experience gives candidates the chance to build the skills and expertise needed to develop the necessary  solicitor competence requirements  to practise law.

As such, your legal CV should include any relevant work experience that demonstrates your competence to work in the legal profession. You should include details of the organisation, your responsibilities and your learnings from the experience. It all adds up to provide a full overview of the professional individual you are and the areas that matter most to you.

Top 5 legal CV tips

For over half a century, BARBRI has been a leader in training and supporting aspiring lawyers to grow and excel in their legal careers. Our innovative testing and learning technologies making us an ideal partner for future solicitors  preparing for the SQE .

Here are five expert tips to create a winning and memorable legal CV:

• Get to the point quickly:  resist the temptation to bulk your CV out with unnecessary words and overly complicated language. Always think with the recruiter in mind. What are they looking for and how can you show, swiftly, that you’re the right person for the job? Remember that the recruiter is likely to be short on time with many CVs to review, so grab their attention quickly.
• Avoid a personal profile at the top : it’s not necessary. A solid cover letter will tell the narrative of why you’re a great fit for the organisation. Leave your CV to concentrate just on the facts. If you’re concerned that alone won’t be enough for you to stand out, consider the use of bold and persuasive action words to accentuate your achievements and suitability.
• Don’t get personal:  the recruiter doesn’t need to see a photograph of you, or know your date of birth, marital status, nationality – or see your social media profiles (unless specified). Only include the essential information that’s relevant to the role you are applying for.
• Leave no gaps:  there shouldn’t be any unexplained periods in your work experience or employment history. If a gap exists, explain the reason for this and the learnings from this time. The more questions that your CV fails to answer, the less likely it is that you’ll be invited to that all-important first interview.
• Simple is always best:  your legal CV doesn’t need to look creative or visually striking. Often, garish and unusual formatting can count against you. Stick to a simple, clear and easy-to-understand layout. Don’t let trivial elements get in the way of your achievements and suitability for the position.

As a BARBRI student, during your SQE studies, you will have access to a number of opportunities to help boost your employability. There are regular webinars, workshops, a personal 1:1 careers service, and more, available to students throughout their studies. To find out more about career support on the SQE Prep,  visit this page here .

Access our dedicated  free Careers & Employability hub , designed to help you polish your CV, practise your interview skills and gain legal industry insight >

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Cover Letter for Schengen Visa: Samples and Tips

Cover letter for schengen visa: a complete guide.

A cover letter for a Schengen visa is a crucial part of your visa application process. It allows you to explain your travel purpose, financial situation, and other critical details that the official forms and documents may not fully convey. A well-written cover letter can increase your chances of getting your visa approved by clearly understanding your trip and your adherence to the visa requirements. This guide will show you how to draft an effective cover letter for your Schengen visa application.

Why Do You Need a Cover Letter for a Schengen Visa?

A cover letter for a Schengen visa application serves multiple purposes. It helps clarify your trip details, provides additional supporting documents, and gives the visa officer a better understanding of your intentions. It can include your travel itinerary, proof of accommodation, financial status, and the purpose of your visit. Here's why it's important:

Key Reasons to Include a Cover Letter:

• Explain the  purpose of your travel  in detail
• Outline your  travel itinerary , including dates and destinations
• Provides information about your  accommodation  and  travel insurance
• Highlights your financial ability to support yourself during the trip
• Clarifies any additional details not covered in the official documents

Key Elements to Include 

When writing a cover letter for a Schengen visa, you must ensure it includes all relevant information. This will make it easier for the visa officer to assess your application. Below are the key elements your letter should contain:

Introduction

Clearly state the purpose of the letter and the visa type you are applying for.

Example:  "I am writing to apply for a  Schengen visa  to visit [Schengen Country] for a [purpose of visit], scheduled from [travel dates]."

Travel Itinerary

Provide a detailed  travel itinerary  with the dates, destinations, and planned activities. Include important details like flight bookings and transportation between cities.

Example:  "My itinerary includes traveling to [City], where I will stay from [start date] to [end date]. During this time, I will visit [places] and meet with [contacts, if any]."

Accommodation and Proof of Stay

Include proof of hotel reservations  or other  accommodation details , such as a  host invitation letter  if you are staying with family or friends.

Example:  "I will be staying at [Hotel Name], with a confirmed booking from [start date] to [end date]. I have attached the  hotel booking confirmation  as proof of my accommodation."

Financial Support and Proof of Funds

Demonstrate that you have the necessary funds to support yourself during the trip. Include  bank statements  or any other  financial proof  that verifies your financial capacity.

Example:  "My trip will be self-financed, and I have attached my  bank statements  for the past three months, which show a balance sufficient to cover my travel expenses."

Return Flight and Proof of Return

Provide evidence that you will return to your home country. Include a  return flight booking  or any document confirming your return commitment .

Example:  "I have attached a copy of my return flight ticket, scheduled for [return date], ensuring that I will depart from the Schengen area before my visa expires."

• Travel Insurance

State that you have  Schengen visa travel insurance  and provide the necessary documentation.

Example:  "I have purchased  travel insurance  from [Insurance Company], which covers medical expenses up to [amount] as required for the Schengen visa."

Employment Status

Include proof of your  employment status , such as an  employment letter  or a certificate from your employer.

Example:  "I am currently employed at [Company Name] as a [Job Title], and my employer has granted me leave from [start date] to [end date]. A letter from my employer is attached."

Closing Paragraph

End your letter by reiterating your intent to return to your home country after the trip and your readiness to provide additional documents if needed.

Example:  "I look forward to exploring the culture and beauty of [Country]. I confirm that I will return to my home country after the trip and am happy to provide any further documentation required."

Cover letter format for Schengen Visa

Sample schengen visa cover letter generic for all countries.

[Consulate/Embassy Name] [Address of the Consulate/Embassy] [City, Postal Code]

Dear Sir/Madam,

Subject: Application for Schengen Visa

I am writing to apply for a [type of visa, e.g., "short-stay tourist visa"] for my trip to [Schengen country/countries] from [start date] to [end date]. The purpose of my visit is [state purpose: tourism, business, visiting family, etc.]. I plan to visit [briefly mention places or activities] during my stay.

Below is a summary of my travel plan:

• Travel dates : [start date] to [end date]
• Countries to visit : [Schengen countries you plan to visit]
• Accommodation details : [Hotel or host details]
• Travel insurance provider : [Insurance company name], with coverage of €30,000 as required
• Flight details : [Round-trip flight booking]

I have been employed as [your job title] at [company name] since [date]. Additionally, I have attached a no-objection letter from my employer and my bank statements to show that I have sufficient funds to cover my expenses during the trip. I am committed to returning to my Country of residence before the expiration of my visa due to [mention your ties, such as employment, family, studies, property, etc.].

I have enclosed the following documents to support my application:

• Completed Schengen visa application form
• Passport-sized photographs (as per specifications)
• Valid passport (with at least three months validity after return date)
• Round-trip flight reservation
• Proof of accommodation
• Travel insurance with coverage of €30,000
• Bank statements for the last [3/6] months
• No objection letter from my employer
• [Any other supporting documents, like an invitation letter or itinerary]

Please process my application as soon as possible. I assure you that I will abide by the visa rules and regulations during my stay.

Thank you for considering my application. Please feel free to contact me if you require any further information.

Yours faithfully,

The general structure of the cover letter will work for any Schengen country, as Schengen visa requirements and processes are standardized across the Schengen Area. However, it’s essential to make a few adjustments depending on the specific Country you're applying to, such as:

• Addressing the correct consulate/embassy : Update the name and address of the consulate or embassy of the Country where you're applying.
• Purpose of visit : If you're applying for a visa to visit a specific Schengen country, highlight the purpose of your visit to that Country (tourism, business, visiting family, etc.). If your trip involves multiple countries, mention each and clarify where you’ll spend the most time.
• Additional country-specific requirements : Some Schengen countries may request specific documents or details. Ensure you meet the Country’s unique requirements (if any) while keeping the rest of the cover letter format identical
• Drafting a Strong Leave Application for Vacation : If you are employed, you must provide a  leave application  for vacation to show your intention to return to work after your vacation. A well-written leave application reassures the visa officer that you have a professional obligation to return.

Cover Letter for Schengen Visa Unemployed

[Consulate/Embassy Name] [Address of the Consulate/Embassy] [City, Postal Code] Dear Sir/Madam,

I am writing to apply for a [type of visa, e.g., short-stay tourist visa] for my trip to [Schengen country/countries] from [start date] to [end date]. Although I am currently unemployed, I have sufficient financial means to cover the expenses of my trip, as evidenced by my attached bank statements and [any other financial documents, like a sponsor’s letter, if applicable].

The purpose of my visit is [state the purpose, such as tourism, visiting friends/family, etc.]. I plan to visit [mention key locations or activities]. Below are the details of my trip:

• Travel Insurance : [Insurance company name] with coverage of €30,000

While I am currently not employed, I have strong ties to my home country, such as [mention ties: family, property ownership, ongoing studies, or future employment opportunities]. My financial situation is also stable, with [explain the source of funds, such as savings, family support, or sponsorship].

I'm sharing the following documents in support of my application here:

• Passport-sized photographs
• Valid passport
• Recent bank statements [or Sponsor’s financial documents]
• [Sponsor's letter, if applicable]
• [Other supporting documents, if any]

I kindly request that you consider my application. I assure you that I will comply with all the rules and return to [your home country] before my visa expires.

Thank you for your time and consideration. Please feel free to contact me should you require any additional information.

• If a family member or friend sponsors your trip, include a  sponsorship letter  and their financial documents.
• Ensure your  bank statements  show sufficient funds for your trip, even if you are unemployed.
• Highlight  strong ties  to your home country to reassure the consulate that you intend to return after your visit.

Cover Letter for Schengen Visa (Visiting Family)

Subject: Application for Schengen Visa (Visiting Family)

I am writing to apply for a short-stay Schengen visa to visit my family in [Schengen country]. My intended travel dates are from [start date] to [end date]. I will stay with my [relationship, e.g., brother, sister, parents] who lives at [full address].

The purpose of my visit is to spend time with my family, especially [mention any special occasion like a family reunion, wedding, birth of a child, etc.]. Additionally, I have attached an invitation letter from my [family member’s name] confirming my stay with them during this period.

I am attaching my travel details:

• Accommodation : Staying at [family member’s address]
• Travel Insurance : [Insurance provider] with coverage of €30,000

I have also attached the required financial documents, including my recent bank statements and my [family member’s name] bank statements, to prove they will cover any additional expenses during my stay.

Kindly request that you process my application, and I assure you that I will return to my home country after my visit.

Thank you for your consideration.

Cover Letter for Schengen Visa (Multiple Entry)

Subject: Application for Schengen Visa (Multiple Entry)

I request a multiple-entry Schengen visa for my upcoming trips to [Schengen countries]. My first planned visit is from [start date] to [end date], and I intend to visit [countries you’ll be visiting first].

Due to the nature of my work as [your occupation, business professional, frequent traveler, etc.], I will need to travel to the Schengen Area several times in the coming months for both professional and personal reasons. I have included detailed itineraries for my upcoming trips.

Here are the details of my first trip:

• Countries to visit : [mention Schengen countries]
• Accommodation : [Hotel reservation details]
• Travel Insurance : [Insurance provider] covering all trips up to €30,000

I have enclosed financial documents to prove that I have sufficient funds to cover all expenses for my multiple trips. Given my travel needs, I kindly request a visa valid for [1/2/5] years.

Thank you for your time and consideration.

Cover Letter for Schengen Visa (Couple)

Subject: Schengen Visa Application for [Your Names]

We, [Your Full Name] and [Partner’s Full Name], are applying for Schengen visas for our planned trip to [Schengen country] from [start date] to [end date]. This is a leisure trip to enjoy the culture and beauty of [Country] and explore cities like [list places].

Below are the details of our trip:

• Countries to visit : [Schengen countries]
• Travel Insurance : [Insurance provider] covering both of us with coverage of €30,000

We have attached our financial statements to show we can cover our expenses during the trip. Additionally, we have included proof of our relationship [e.g., marriage certificate, photos] and all required documents to support our visa application.

We request that our applications be processed together.

Yours faithfully, [Your Full Name] [Partner’s Full Name]

Cover Letter for Schengen Visa (After Refusal)

Subject: Reapplication for Schengen Visa (After Refusal)

I am writing to reapply for a Schengen visa following the refusal of my previous application on [mention refusal date]. The reason for refusal was [mention the reason]. I have since addressed this issue and attached the relevant documents to clarify the situation.

The purpose of my visit remains the same: [state purpose of visit, such as tourism, visiting family, business, etc.]. I plan to travel from [start date] to [end date], and my travel itinerary includes [briefly describe your itinerary].

I'm sharing the following documents in support of my reapplication here:

• Corrected/Updated [mention any documents that address the refusal reason]
• Financial proof (bank statements, etc.)

Please reconsider my application based on the updated information.

Thank you for your understanding and time.

Cover Letter for Schengen Student Visa Application  

Subject: Application for Schengen Student Visa

I am writing to apply for a student visa to pursue my studies at [University Name] in [Schengen country]. AdditionalIy, I have been accepted into the [course/program name], which starts on [start date], and I plan to arrive in [Country] on [arrival date].

I have enclosed my admission letter from [University Name] and proof of payment for my tuition. I have also attached proof of my financial capacity to support myself during my stay, including [mention documents: bank statements, scholarship, sponsorship, etc.].

Details of my study plan:

• University : [University Name]
• Course : [Course/Program Name]
• Duration : [Start date] to [End date]
• Accommodation : [Details of where you will stay]

Please grant me a student visa for the duration of my studies.

Yours faithfully,  

Tips for Writing a Successful Visa Cover Letter

• Keep It Clear and Concise : Avoid overly complex language. Stick to the facts and provide all necessary information.
• Use a Formal Tone : Maintain a professional tone throughout the letter.
• Ensure Accuracy : Double-check all dates, travel details, and documentation references.
• Attach Supporting Documents : Ensure all documents mentioned in the letter, such as  financial proof  or  travel insurance , are attached.

Common Mistakes to Avoid

• Missing Details : Failing to provide a precise  travel itinerary  or skipping  financial proof  can result in visa rejection.
• Inconsistent Information : Ensure that the dates and details in your cover letter match those in your  visa application form  and supporting documents.
• Lack of Proof of Return : Always include proof of your return to your home country, such as a  return flight ticket .

A well-structured  cover letter for a Schengen visa  can significantly improve your chances of getting approved. By clearly explaining your  purpose of travel , providing necessary documentation, and demonstrating your ability to support yourself financially during your trip, you show the visa officer that your application is complete and legitimate.

If you need more guidance on drafting your visa cover letter or  preparing strategic interview questions , please explore our blog for helpful resource s.

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Grant Application

Application generator.

Oftentimes, earning a decent income is hard to come by, especially for those living in third-world countries. And in the world we live in today, money is a great differentiator. People that live in a middle-class society have more chances for succeeding than those that live below them. That is because those that have the a stable income source can afford to go to school, resign from their jobs at a moments notice, have savings, and more, than those that do not. Fortunately, there are a variety of ways to combat this issue that plagues around 29.3 million people around the world. One such way is through an application for grants. Grants are one of the tools that the government, corporation, educational institution, etc., provides for certain people, so that they may achieve their goals. If you are looking to create a grant application template for your office or are writing a grant proposal , go ahead and see our custom grant application templates below.

Grant Application Template

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Size: 60 KB

Grant Application Rejection Letter Template

Size: 40 KB

Standard Grant Application

Size: 63 KB

Child Care Grant Sample

Size: 131 KB

Travel Grant Application

Size: 203 KB

Common Grant Example

Size: 421 KB

Research Grant Application

Size: 72 KB

Community Grant Sample

Size: 45 KB

Charity Grant Application

Size: 54 KB

Basic Grant Example

Size: 30 KB

Mini Grant Application

Size: 568 KB

What is a Grant Application?

A grant application is a piece of written document that refers to a request or appeal for funding. These are then addressed and submitted to a government agency, foundation, corporation, or trust. Grants can cover most needs, ranging from child support to educational support to nonprofit organization projects to business ventures to community-based plans. Today, marginalized people and those that are economically challenged, rely heavily on grants to help them improve their financial situation. Grant application forms do not normally follow a certain structure or format, but having a convincing application can greatly increase your chances to be selected. However, writing a grant proposal is easier said than done. That is why we provide you with a few guidelines to help you write a winning grant application or proposal. See them below:

How to Write a Winning Grant Application

#1: write a meaningful cover letter.

Normally, cover letters for grant proposals are written last. This is so that you can help summarize your grant application much easier. However, this step is never to be taken lightly. Keep in mind that this is the first thing that your addressee will see and read when they see your application. Aside from that, a cover letter enables your funder to have a feel of your request; basically, a first impression. It is in this section that you will need to discuss what your proposal asks for, so make it count. On top of that, when writing this part, make them care about your program, project, need, etc.

#2: Keep Your Executive Summary Brief but Complete

Right after the cover letter is an executive summary . This is where you need summarize what your grant application is asking for. In its most basic sense, your executive summary should enable the grantor to understand what your program is about and why you are asking for funding. Much like the cover letter, try to keep it short, but complete. Professionally speaking, an executive summary can be as short as two sentences. However, it must not be more than one page. Lastly, make sure that this entices the funder to continue reading.

#3: Explain Your Need Statement Thoroughly

The need statement  is the meat of your entire grant application. This is where you need to put your best foot forward. Make sure that you explain to your reader how your proposal is an essential factor to your project or need. On top of that, also discuss why you should be the one they will choose for the grant. When creating a summary, you must never assume that the grantor is knowledgeable of your plan or project. Always discuss your proposal in detail, to help them understand.

#4: Make Your Goals and Objectives Clear

The reason you are submitting a grant application is because you have a problem or an issue that you need to solve. In writing the goals and objectives for your grant , briefly discuss what you or your organization plans to do in order to find a solution. Make sure that you state what you hope to accomplish, as well as the goals that you wish to achieve. In essence, your goals are the outcomes and your objectives are the steps that you need to take in order to get to those outcomes.

#5: Never Forget to Add Your or Your Organization’s Information

Handing out a certain amount of money, especially in large sums, is never a simple process. There are a lot of factors to consider in the selection process. One major element is you or your organization’s information. It might seem simple, but it weighs more than one might expect. As an example, a corporation may hold a grant for an organization with little known background. In other words, they need a grantee that they can trust. So, much like having a client information sheet , you must also relay your platform’s history and why it can be trusted to use the money wisely.

#6: Include an Extensive Budget Plan

Of course, a grant is available for those looking for financial aid. However, when preparing a grant budget , you need to be thorough. It is best to divide this section into different segments, such as direct project costs, personnel costs, and administrative or overhead expenses. However, also keep it short and simple. Make sure that your funder understands why your project costs that much money.

What is the purpose of a grant?

In its most basic sense, a grant is a form of financial aid given by government agencies, trust, corporations to a select group of individuals or organizations. Grants are tools used to fund projects or ideas that can benefit the general public, provide or improve public services, and stimulate the economy.

What is the difference between a grant and a loan?

Both grants and loans are financial services offered to individuals, businesses, or organizations to help them achieve their goals for their lives, ventures, or projects. However, there is one major difference between the two. Basically, a grant requires no payment after giving it to the grantee while a loan requires payment; oftentimes with an interest rate.

Do banks offer grants?

Although they are not a popular choice for those looking for grants, there are banks that provide grant programs to the public. However, these grant programs vary from each bank greatly, while a few do not have these programs at all. With this said, banks that offer formal grants, often have the same guidelines as corporations while some have fewer ones that are better for community-based projects.

Grants are a fantastic way to receive funding in order to fulfill your project that can benefit not only you, but also to many people. That is why grant proposal writing  is key. Having a winning grant application can help increase your chances of getting selected for the funding. Get started today with our top notch grant application templates below that work well with PDF formats.

Text prompt

• Instructive
• Professional

Create an application for a high school scholarship, focusing on academic achievements and extracurricular activities

Generate an application for a student council position, highlighting leadership qualities and ideas for school improvement