presentation is top notch

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Blog Beginner Guides How To Make a Good Presentation [A Complete Guide]

How To Make a Good Presentation [A Complete Guide]

Written by: Krystle Wong Jul 20, 2023

A top-notch presentation possesses the power to drive action. From winning stakeholders over and conveying a powerful message to securing funding — your secret weapon lies within the realm of creating an effective presentation .  

Being an excellent presenter isn’t confined to the boardroom. Whether you’re delivering a presentation at work, pursuing an academic career, involved in a non-profit organization or even a student, nailing the presentation game is a game-changer.

In this article, I’ll cover the top qualities of compelling presentations and walk you through a step-by-step guide on how to give a good presentation. Here’s a little tip to kick things off: for a headstart, check out Venngage’s collection of free presentation templates . They are fully customizable, and the best part is you don’t need professional design skills to make them shine!

These valuable presentation tips cater to individuals from diverse professional backgrounds, encompassing business professionals, sales and marketing teams, educators, trainers, students, researchers, non-profit organizations, public speakers and presenters. 

No matter your field or role, these tips for presenting will equip you with the skills to deliver effective presentations that leave a lasting impression on any audience.

Click to jump ahead:

What are the 10 qualities of a good presentation?

Step-by-step guide on how to prepare an effective presentation, 9 effective techniques to deliver a memorable presentation, faqs on making a good presentation, how to create a presentation with venngage in 5 steps.

When it comes to giving an engaging presentation that leaves a lasting impression, it’s not just about the content — it’s also about how you deliver it. Wondering what makes a good presentation? Well, the best presentations I’ve seen consistently exhibit these 10 qualities:

1. Clear structure

No one likes to get lost in a maze of information. Organize your thoughts into a logical flow, complete with an introduction, main points and a solid conclusion. A structured presentation helps your audience follow along effortlessly, leaving them with a sense of satisfaction at the end.

Regardless of your presentation style , a quality presentation starts with a clear roadmap. Browse through Venngage’s template library and select a presentation template that aligns with your content and presentation goals. Here’s a good presentation example template with a logical layout that includes sections for the introduction, main points, supporting information and a conclusion: 

2. Engaging opening

Hook your audience right from the start with an attention-grabbing statement, a fascinating question or maybe even a captivating anecdote. Set the stage for a killer presentation!

The opening moments of your presentation hold immense power – check out these 15 ways to start a presentation to set the stage and captivate your audience.

3. Relevant content

Make sure your content aligns with their interests and needs. Your audience is there for a reason, and that’s to get valuable insights. Avoid fluff and get straight to the point, your audience will be genuinely excited.

4. Effective visual aids

Picture this: a slide with walls of text and tiny charts, yawn! Visual aids should be just that—aiding your presentation. Opt for clear and visually appealing slides, engaging images and informative charts that add value and help reinforce your message.

With Venngage, visualizing data takes no effort at all. You can import data from CSV or Google Sheets seamlessly and create stunning charts, graphs and icon stories effortlessly to showcase your data in a captivating and impactful way.

5. Clear and concise communication

Keep your language simple, and avoid jargon or complicated terms. Communicate your ideas clearly, so your audience can easily grasp and retain the information being conveyed. This can prevent confusion and enhance the overall effectiveness of the message. 

6. Engaging delivery

Spice up your presentation with a sprinkle of enthusiasm! Maintain eye contact, use expressive gestures and vary your tone of voice to keep your audience glued to the edge of their seats. A touch of charisma goes a long way!

7. Interaction and audience engagement

Turn your presentation into an interactive experience — encourage questions, foster discussions and maybe even throw in a fun activity. Engaged audiences are more likely to remember and embrace your message.

Transform your slides into an interactive presentation with Venngage’s dynamic features like pop-ups, clickable icons and animated elements. Engage your audience with interactive content that lets them explore and interact with your presentation for a truly immersive experience.

8. Effective storytelling

Who doesn’t love a good story? Weaving relevant anecdotes, case studies or even a personal story into your presentation can captivate your audience and create a lasting impact. Stories build connections and make your message memorable.

A great presentation background is also essential as it sets the tone, creates visual interest and reinforces your message. Enhance the overall aesthetics of your presentation with these 15 presentation background examples and captivate your audience’s attention.

9. Well-timed pacing

Pace your presentation thoughtfully with well-designed presentation slides, neither rushing through nor dragging it out. Respect your audience’s time and ensure you cover all the essential points without losing their interest.

10. Strong conclusion

Last impressions linger! Summarize your main points and leave your audience with a clear takeaway. End your presentation with a bang , a call to action or an inspiring thought that resonates long after the conclusion.

In-person presentations aside, acing a virtual presentation is of paramount importance in today’s digital world. Check out this guide to learn how you can adapt your in-person presentations into virtual presentations . 

Preparing an effective presentation starts with laying a strong foundation that goes beyond just creating slides and notes. One of the quickest and best ways to make a presentation would be with the help of a good presentation software . 

Otherwise, let me walk you to how to prepare for a presentation step by step and unlock the secrets of crafting a professional presentation that sets you apart.

1. Understand the audience and their needs

Before you dive into preparing your masterpiece, take a moment to get to know your target audience. Tailor your presentation to meet their needs and expectations , and you’ll have them hooked from the start!

2. Conduct thorough research on the topic

Time to hit the books (or the internet)! Don’t skimp on the research with your presentation materials — dive deep into the subject matter and gather valuable insights . The more you know, the more confident you’ll feel in delivering your presentation.

3. Organize the content with a clear structure

No one wants to stumble through a chaotic mess of information. Outline your presentation with a clear and logical flow. Start with a captivating introduction, follow up with main points that build on each other and wrap it up with a powerful conclusion that leaves a lasting impression.

Delivering an effective business presentation hinges on captivating your audience, and Venngage’s professionally designed business presentation templates are tailor-made for this purpose. With thoughtfully structured layouts, these templates enhance your message’s clarity and coherence, ensuring a memorable and engaging experience for your audience members.

Don’t want to build your presentation layout from scratch? pick from these 5 foolproof presentation layout ideas that won’t go wrong. 

4. Develop visually appealing and supportive visual aids

Spice up your presentation with eye-catching visuals! Create slides that complement your message, not overshadow it. Remember, a picture is worth a thousand words, but that doesn’t mean you need to overload your slides with text.

Well-chosen designs create a cohesive and professional look, capturing your audience’s attention and enhancing the overall effectiveness of your message. Here’s a list of carefully curated PowerPoint presentation templates and great background graphics that will significantly influence the visual appeal and engagement of your presentation.

5. Practice, practice and practice

Practice makes perfect — rehearse your presentation and arrive early to your presentation to help overcome stage fright. Familiarity with your material will boost your presentation skills and help you handle curveballs with ease.

6. Seek feedback and make necessary adjustments

Don’t be afraid to ask for help and seek feedback from friends and colleagues. Constructive criticism can help you identify blind spots and fine-tune your presentation to perfection.

With Venngage’s real-time collaboration feature , receiving feedback and editing your presentation is a seamless process. Group members can access and work on the presentation simultaneously and edit content side by side in real-time. Changes will be reflected immediately to the entire team, promoting seamless teamwork.

7. Prepare for potential technical or logistical issues

Prepare for the unexpected by checking your equipment, internet connection and any other potential hiccups. If you’re worried that you’ll miss out on any important points, you could always have note cards prepared. Remember to remain focused and rehearse potential answers to anticipated questions.

8. Fine-tune and polish your presentation

As the big day approaches, give your presentation one last shine. Review your talking points, practice how to present a presentation and make any final tweaks. Deep breaths — you’re on the brink of delivering a successful presentation!

In competitive environments, persuasive presentations set individuals and organizations apart. To brush up on your presentation skills, read these guides on how to make a persuasive presentation and tips to presenting effectively . 

Whether you’re an experienced presenter or a novice, the right techniques will let your presentation skills soar to new heights!

From public speaking hacks to interactive elements and storytelling prowess, these 9 effective presentation techniques will empower you to leave a lasting impression on your audience and make your presentations unforgettable.

1. Confidence and positive body language

Positive body language instantly captivates your audience, making them believe in your message as much as you do. Strengthen your stage presence and own that stage like it’s your second home! Stand tall, shoulders back and exude confidence. 

2. Eye contact with the audience

Break down that invisible barrier and connect with your audience through their eyes. Maintaining eye contact when giving a presentation builds trust and shows that you’re present and engaged with them.

3. Effective use of hand gestures and movement

A little movement goes a long way! Emphasize key points with purposeful gestures and don’t be afraid to walk around the stage. Your energy will be contagious!

4. Utilize storytelling techniques

Weave the magic of storytelling into your presentation. Share relatable anecdotes, inspiring success stories or even personal experiences that tug at the heartstrings of your audience. Adjust your pitch, pace and volume to match the emotions and intensity of the story. Varying your speaking voice adds depth and enhances your stage presence.

5. Incorporate multimedia elements

Spice up your presentation with a dash of visual pizzazz! Use slides, images and video clips to add depth and clarity to your message. Just remember, less is more—don’t overwhelm them with information overload. 

Turn your presentations into an interactive party! Involve your audience with questions, polls or group activities. When they actively participate, they become invested in your presentation’s success. Bring your design to life with animated elements. Venngage allows you to apply animations to icons, images and text to create dynamic and engaging visual content.

6. Utilize humor strategically

Laughter is the best medicine—and a fantastic presentation enhancer! A well-placed joke or lighthearted moment can break the ice and create a warm atmosphere , making your audience more receptive to your message.

7. Practice active listening and respond to feedback

Be attentive to your audience’s reactions and feedback. If they have questions or concerns, address them with genuine interest and respect. Your responsiveness builds rapport and shows that you genuinely care about their experience.

8. Apply the 10-20-30 rule

Apply the 10-20-30 presentation rule and keep it short, sweet and impactful! Stick to ten slides, deliver your presentation within 20 minutes and use a 30-point font to ensure clarity and focus. Less is more, and your audience will thank you for it!

9. Implement the 5-5-5 rule

Simplicity is key. Limit each slide to five bullet points, with only five words per bullet point and allow each slide to remain visible for about five seconds. This rule keeps your presentation concise and prevents information overload.

Simple presentations are more engaging because they are easier to follow. Summarize your presentations and keep them simple with Venngage’s gallery of simple presentation templates and ensure that your message is delivered effectively across your audience.

1. How to start a presentation?

To kick off your presentation effectively, begin with an attention-grabbing statement or a powerful quote. Introduce yourself, establish credibility and clearly state the purpose and relevance of your presentation.

2. How to end a presentation?

For a strong conclusion, summarize your talking points and key takeaways. End with a compelling call to action or a thought-provoking question and remember to thank your audience and invite any final questions or interactions.

3. How to make a presentation interactive?

To make your presentation interactive, encourage questions and discussion throughout your talk. Utilize multimedia elements like videos or images and consider including polls, quizzes or group activities to actively involve your audience.

In need of inspiration for your next presentation? I’ve got your back! Pick from these 120+ presentation ideas, topics and examples to get started. 

Creating a stunning presentation with Venngage is a breeze with our user-friendly drag-and-drop editor and professionally designed templates for all your communication needs. 

Here’s how to make a presentation in just 5 simple steps with the help of Venngage:

Step 1: Sign up for Venngage for free using your email, Gmail or Facebook account or simply log in to access your account. 

Step 2: Pick a design from our selection of free presentation templates (they’re all created by our expert in-house designers).

Step 3: Make the template your own by customizing it to fit your content and branding. With Venngage’s intuitive drag-and-drop editor, you can easily modify text, change colors and adjust the layout to create a unique and eye-catching design.

Step 4: Elevate your presentation by incorporating captivating visuals. You can upload your images or choose from Venngage’s vast library of high-quality photos, icons and illustrations. 

Step 5: Upgrade to a premium or business account to export your presentation in PDF and print it for in-person presentations or share it digitally for free!

By following these five simple steps, you’ll have a professionally designed and visually engaging presentation ready in no time. With Venngage’s user-friendly platform, your presentation is sure to make a lasting impression. So, let your creativity flow and get ready to shine in your next presentation!

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• Presentations

How to Make Professional PowerPoint Presentations (With PPT Templates) + Video

• Bahasa Indonesia

Are you anxious about preparing for an upcoming presentation? You need to present something professionally to gain your audience's trust. Maybe you're using it for a breakthrough in your career.

If you're short on time, this tutorial is the perfect way to get going. I'll share some of my favorite tried and true professional PowerPoint tips. They'll show you how to create presentations. Then, we'll walk through building one together using a professional PPT theme.

Inspiring speakers practice and learn their craft. A big part of this is having a professional PowerPoint theme design . A professional design helps you feel confident about your content, such as one of these:

Guide to Making Great Presentations (Free eBook Download)

Before you read on, be sure to grab our free eBook:  The Complete Guide to Making Great Presentations . It'll help you master the presentation process. It takes you from initial idea through to writing, design, and delivering with impact.

Now, let's jump into a few quick techniques that'll help up your presentation results. Then, learn how to build a professional PowerPoint presentation quickly using a template. 

How to Quickly Make Professional PowerPoint Presentations With PPT Templates (Video)

Are you ready to start learning how to make a professional PowerPoint using a template? Watch this quick video to find out what you need to know to get started on creating your own professional PowerPoint:

Professional PowerPoint Templates on Envato Elements (With Unlimited Use)

In this tutorial, you're going to learn the secret to professional presentations: you don't have to do all the work.

That's right. The pressure is off. We're going to use a professional presentation template instead of starting from scratch.

Your ticket to creating a professional presentation is to join Envato Elements. It includes the best professional presentation templates. The flat-rate subscription unlocks unlimited assets, including top designs for professional presentations. It's a shortcut to learn how to make a business presentation on PowerPoint.

That's right: you don't have to know how to make professional PPT slides all on your own. A template gives you everything you need. It's a blueprint for success with every placeholder and content block you need. You just open it up and fill it in.

Instead of buying a single PowerPoint theme,  subscribe to Elements. Choose from thousands of PPT template designs, web themes, professional graphics, and more. Download as many as you want for one low price.  

Now, let's walk through building a professional PowerPoint presentation from a PPT template.

How to Make a Professional Presentation in PowerPoint Quickly

You don't have to be an expert to make an amazing professional presentation of your own. The best way is to use a template from Envato Elements. You can customize these in only five quick steps.

For this mini-tutorial, we’ll use the Professional PowerPoint Template from Envato Elements.

It’s a versatile, modern template for all your project needs. This professional presentation template saves you so much time. Download it and follow along with our tutorial. Let's get started:

1. Select Your Slides

A professional presentation template like this includes dozens of slides. Odds are, you won’t need to use every single one. Working in PowerPoint, go to the View tab and click on Slide Sorter .

Here, click and drag slide thumbnails to rearrange their sequence. You can also right-click on them and choose Delete Slide to remove unwanted layouts. When you’re finished, click Normal on the View tab to start editing.

2. Customize Text

Any professional presentation will include plenty of text. To customize the text in this template, you can work with the built-in text placeholders. To start, click into any text box. Then, press Ctrl + A ( Cmd + A on Mac) to select all the text inside.

Then, start typing in your own content. The placeholder text will vanish, replaced by the words you type in. Repeat throughout your slide deck, and you’ll be on the way to a professional presentation in no time.

3. Insert Images

No professional presentation is complete without some images. These are easy to insert. Find a slide like this with an image placeholder on it. 

Then, browse to an image file stored on your computer. Drag it over the placeholder and drop it into place. PowerPoint will import the image onto the slide, already sized and scaled perfectly.

Looking for beautiful images to use? As an Envato Elements member, you've got access to millions of stunning stock photos included at no extra cost.

4. Build Infographics

Infographics help you illustrate ideas. Plus, they look great and are sure to impress a professional audience. Templates like this help you add infographics to your professional presentation in seconds.

Infographics work like any other slide in the presentation. Replace the text with words and numbers of your own, click and drag to move objects around, and more. It only takes a few clicks, but it helps guarantee you a successful presentation.

5. Change Shape Colors

A pre-built template will include its own default color palette. But you can easily change out individual parts of it. With a shape selected, find the Shape Format tab on PowerPoint’s ribbon.

There, click on the Shape Fill dropdown. You’ll see a color chooser menu appear. Browse the theme colors, along with gradients and more. Click on any color to apply it to your shape.

5 Quick-Fire Tips for More Professional Presentations

Let's start off by reviewing five of my favorite professional PowerPoint presentation tips. These are great reminders to start with when you're preparing to speak.

1. Practice Really Does Make Perfect

Practice makes perfect It's a well-known piece of advice for a reason. A well-rehearsed presentation helps you come across confidently and resonate with the audience.

Not all practice is created equally though. Here are professional PowerPoint presentation practice tips:

• If possible, rehearse in the same room that you plan to present in. This gives you a sense of familiarity for your presentation.
• Use  speaker notes   in PowerPoint to keep your key talking points in view while presenting.
• Use a cell phone to record an audience perspective on your presentation. It helps you understand how you'll appear to your audience.

2. Stick to "One Big Idea"

Many presentations will overwhelm you with data and details. In an attempt to persuade, presenters include too many reasons and talking points.

By the time the presentation reaches its conclusion, your audience may be so overwhelmed with ideas that they'll have missed your most important points.

As a presenter, it's your job to be clear. Stick to the key idea that you're presenting to make sure that your audience doesn't get lost in the details.

3. Don't be Afraid to BLUF

Sharing a big idea is important, but where you put it is also essential. That's why you should put your  Bottom Line Up Front , also known as the  BLUF  principle. Put the bottom line (the key idea) near the beginning of your presentation.

Books and movies take you through a journey that ends with a conclusion. Presentations should give you the answer up front and explain that conclusion with the following slides. 

The  BLUF  principle reminds me to cut to the chase when sharing the most important part of a presentation. Get straight to the heart of the message before your audience is distracted or exhausts their limited supply of attention.

4. Include Professional Presentation Graphics

For professional presentations, your audience might be more analytical than the average viewer. They're more inclined to view PowerPoint charts and graphs and derive meaning from them than talking points.

Graphics and charts are the quickest way to convey a point. Consider using bar charts and line graphs to show trends and key statistics that reinforce your point.

For more bite-sized tips on how to give great presentations, check out Brad Smith's tutorial below. It's got tons of other professional PowerPoint tips. I often read these before I start building a presentation to put good presentation ideas in my short-term memory bank:

5. Use Presenter View

My final tip is one that enables every other professional PowerPoint presentation tip we've already shared. By using  Presenter View,  you'll have a view of all the key tools and features in a single view. That means you'll have your speaker notes, a preview of the next slide, and a timer that helps you stay on track.

Most presentations are delivered in rooms with more than one screen. Presenter View  shows your presentation on one screen that your audience sees. On the second screen, you'll see helpful information to presenters.

To turn on  Presenter View , jump to the  Slide Show  tab, and make sure that  Use Presenter View  is ticked. When you start to present, you'll see two different views.

In  Presenter View , keep your eye on a few key features as you can see in the screenshot below. Speaker notes live on the right side and help cue up your key talking points. The next slide preview is also a great prompt to help you direct your speaking flow. And finally, don't forget to keep an eye on the timer to stay on track.

Check out the tutorial below to start making the most of Presenter View:

The Shortcut to Making Professional PowerPoint Presentations

Even if you know exactly what you want to say, building out the supporting PowerPoint slide designs is a serious effort. Opening the app and starting off with blank slides is a major challenge.

Time is always short when preparing for a presentation. Don't build something from scratch or use a limited built-in PowerPoint theme. Instead, use professional  PowerPoint templates.  You can buy and download these Premium designs, then add your own content to them quickly: 

The real value of these pro PPT templates is the presentation slide design ideas that they include. Use those pre-built designs for ideas of how to present your own content. 

In this tutorial, I use the  Motagua PowerPoint theme . This is the all-time best-selling presentation theme on GraphicRiver, and it's easy to see why. It's packed with a great looking set of PowerPoint slide designs, which you can work with quickly.

How to Make a Professional PowerPoint Presentation (With a PPT Template)

For this example, we're going to pretend that we're building a slide deck to encourage someone to invest in our company. This could be for your startup company or even for a small, local business to get things off the ground. 

Professionalism matters when you're asking for funding. I'm going to highlight five key slide designs that you'll find in decks like these. Even if your presentation idea is totally unrelated, these ideas might help you design your own. 

1. Introduce Your Team

It's often said that investors invest in teams, not products. While both are required to secure financing for your idea, the point is that investors often focus on the team and their background.

To do this, I'm going to recommend Motagua slide design #77 . This is a slide with four placeholders for your team's photo and descriptions.

I almost always recommend that a presentation about a product or service includes the team. Build that level of comfort with your audience so that they'll think of you first when they're ready to invest or buy.

It's not about where your product or service has been, but where it's going. If you're expecting investment or growth in your business, the investors are betting that the future holds more promise than the present.

One idea for showing this visually is to use slide design #149, which is an Arrows Infographic .  This is a nice-looking design with many points for how your product may evolve.

This is a general-purpose slide that could be used for showing any key points about your business.  But the numbers make it ideal for showing a progression. Sharing the vision for your product near the beginning of the presentation is a great application of the BLUF mindset.

3. Show Key Statistics in Data With Charts

For startups, one of the most important things to show is your company growth with good data. For businesses that aren't yet earning revenue, investors are betting that a large userbase will eventually lead to customers.

A chart is a great way to tell a story without any bullet points involved. For the analytical minds in the audience, a well-placed chart may be the "aha!" moment that they need to see your vision.

Slide design 138 has overlapping circles that you can show the opportunity for your startup. Use the smallest circle to show your current revenue base. Larger circles can show the potential if you expand to a new market or develop new products.

If your idea hasn't even started yet, consider showing statistics or data on how the  need  for your product is growing. You could include data about the size of the potential customer base, or the growth of similar services.

4. Use Graphic Timelines to Illustrate the Future

Again, investing in a business is all about the future. A timeline can illustrate not only the history of a product, but the future development timeline of the features you plan to add.

Slide 60  is the perfect way to show the road map for the product. You can use the points to illustrate new features you've recently added or plan to add in the future.

5. Make Your "Ask" Clear

You've built up a vision and you're ready to reach a major conclusion. This could be the make or break moment to inspire action in your audience.

For our example, let's assume that you're going to ask for investment in your company. Near the end of a presentation, you could use a simple slide design like  21  to make the fundraising goal clear.

For startups, this is often expressed as "$x at $x valuation." This means that a company raising $1 million wants to be valued as being worth as $10 million, effectively giving 10% of the company to investors.

If you're building a persuasive presentation that's designed to inspire action, you've got to make your "ask" clear. What are you asking the audience to do, if anything? 

5 Professional PowerPoint PPT Templates From Envato Elements

We've already checked out GraphicRiver, the pay-as-you-go option to source professional PowerPoint presentation templates. But there's another solution that gives you even more creative freedom to source unlimited presentation designs: Envato Elements.

If you want to learn how to make a PowerPoint look professional, studying templates and borrowing the best elements from each one is surefire solution.

Let's check out five of my favorite professional presentation templates from Elements below:

1. Project Professional PowerPoint Template

Managing projects is a key part of most professional careers. When you're showing off your project to key decision makers, it's crucial that you build a professional presentation. This template helps you capture just that, showcasing key project steps that can help you win the support of your peers.

2. Business PowerPoint Presentation

One of my favorite professional PowerPoint tips is to use the same template in all your presentations. This helps you develop a consistent design style that your audience will recognize. Use a flexible template with plenty of versatility like this one for exactly that purpose.

3. Skyfy Professional PowerPoint

Even a professional presentation can have a slick and modern design style. Skyfy is a great choice for professional presentations that show off creative companies, like design agencies, video production studios, photographers, and more.

4. Melbourne Professional PowerPoint Presentation

Melbourne is a clear and clean professional PowerPoint template that any business could use. With a few simple tweaks to the color scheme and placeholders, you can use Melbourne to put your business idea in a beautiful format.

5. Pitch Volume 3 - Professional PowerPoint Template

A pitch deck is a special type of template that entrepreneurs and startup companies will use to get their idea off the ground. A pitch deck has some specifics to it that great templates like Pitch Volume 3 captures perfectly. Drop in your new company concept to launch your new venture into the future.

For even more  professional template options, jump over to our guide, 22+ Professional PowerPoint Templates: For Better Business Presentations .

Where to Find the Best Professional Presentation Templates in 2021 (Envato Elements vs GraphicRiver)

Envato Elements and GraphicRiver both offer stunning professional presentation templates with compelling designs for presentations . They're your best resource in 2021. But which site should you choose? What are the benefits of each? Let's take a look:

1. Key Benefits of Envato Elements

Envato Elements has an unbeatable offer: unlimited downloads. As a member, you pay a flat monthly rate. With it, you can download as many presentation templates as you want.

Elements also offers a wide variety of creative assets. You’ll find music, stock photos, fonts, and more that you can use in presentations and other projects. They're all included in your membership. 

Here are the top professional PowerPoint decks available on Envato Elements:

2. Key Benefits of GraphicRiver

GraphicRiver is a top resource for professional PowerPoint slide decks and other assets. It’s part of Envato Market, which serves the needs of creatives everywhere.

GraphicRiver has a pay-as-you-go model. That means you buy individual templates, with no subscription needed. It's great if you're on a budget, or only need one file.

Here are the top professional PowerPoint templates on GraphicRiver today:

Which Site is Best for You?

Maybe you build professional presentations often. Or perhaps you're undecided about your favorite style. Envato Elements offers the flexibility you need. Sign up for Envato Elements today . 

If you only need one professional presentation template for your presentation, jump over to GraphicRiver and find one now.

Learn More About Using PowerPoint Professionally

If you need more ideas on how to build out a better PowerPoint presentation, check out these guides as well, or download our free eBook that follows:

Need Help? Grab Our Making Great Presentations eBook (Free)

You can find more information in our eBook on making great presentations . Download this PDF eBook now for FREE with your subscription to the Tuts+ Business Newsletter. 

It'll help you master the presentation process, from: initial creative ideas, through to writing, design, and delivering with impact.

Go Design Your Professional Presentation Today

You've just learned how to make a professional presentation using some of my favorite professional PowerPoint presentation tips. My top tip for how to make a professional presentation will always be to source templates from sites like Envato Elements and GraphicRiver . It skips you ahead in the process and helps you build the perfect presentation.

What are your best tips for creating a professional PowerPoint presentation ? Let me know in the comments section.

Editorial Note :  This tutorial was originally published in April of 2019. I t's been comprehensively revised to include new information—with special help and a new video from Andrew Childress .

Hans Schumann - Executive Career & Life Coach in London

How to prepare a top-notch presentation

23/01/2018 by Hans Schumann

Part 1: How to prepare your content

Presenting and public speaking are skills that can truly transform your career or business. They may not come naturally to you but, no matter what level you are at, it’s not that hard to become better at them.

All that is required to upgrade your presentation and public speaking skills is to:

• learn a few tips and tricks, as you will find in this series of articles;
• accept the initial discomfort of working outside your comfort zone;
• understand you may not be perfect at first (in the same way as with everything else you once started learning in life);
• use every opportunity to practice.

Just imagine what might be possible if you became more confident in presenting; if you were able to engage and influence an audience with your words, gestures and passion. As you improve your public speaking skills, you may even find yourself enjoying presenting.

In this series of articles, I will share my tips for creating and performing a top-notch presentation, whether that’s at work, in your business, social club or any other setting. They work for me and my career coaching clients, and I am sure they will work for you too!

Here is what I am going to cover in the four parts of this series:

Part 1: How to create your content (this article)

Part 2: How to keep the attention of your audience

Part 3: How to prepare yourself for your presentation

Part 4: How to manage your fear of public speaking

So let’s start with Part 1: How to create your content.

1. Know your desired outcome

Start with the “why”. Why are you giving the presentation? The clearer you are about the outcome you want to create, the easier it will become to prepare an effective presentation.

An outcome of a presentation could be, for example, to:

• gain approval for a project
• make a sale
• communicate a new corporate policy
• collect ideas
• motivate the audience

Whatever your desired outcome, make sure that your presentation is focused on it and, where appropriate, communicates a specific message, call to action or request. At the end of your presentation, there should be no doubt about your message and what you want your audience to do.

2. Know your audience

It’s not rocket science to know that you need to adjust your communication style to your audience. If you speak to a group of software programmers, for example, you will probably use very different language than if you were to speak to a group of nurses.

Yet there is more to knowing your audience than adapting your language to theirs. I recommend that you put yourself in their shoes and try to understand their priorities and values. People are mostly interested in subjects that are relevant to them. The key to getting their attention is to position your agenda in their value system. You will create a much better engagement.

You may, for example, think that your presentation about the upcoming changes in data protection law is highly interesting; but your audience will probably nod off if they do not understand how those changes will impact on their life or business. Your job is therefore to help them see how understanding the upcoming changes in data protection law will help them hit their goals in business. Keeping them out of prison and preserving the value of their customer databases could be possible angles to get their attention.

The clearer you communicate how your content is relevant to your audience, based on their values and priorities, the easier it will become to engage them.

3. Collecting ideas

Once you know what you want to achieve with your presentation, and what your audience might be interested in, you are all set to create the content.

I usually start collecting ideas using mind maps (see: https://en.wikipedia.org/wiki/Mind_map ). It’s a creative way of gathering thoughts for a talk. It involves randomly writing down in a diagram whatever comes to your mind in relation to the topic of your presentation. You do this without any particular order to avoid restricting the flow of your imagination. Once I have collected enough ideas, I group and structure them in a logical sequence.

4. Creating a structure

I have heard people saying that an audience cannot remember more than three key messages. I am not sure how scientifically proven this statement is, but it makes sense to me.

I therefore like to stick to the following formula: I decide on one top-level message and break it down into three subpoints. To make those points really stick, it’s worth repeating them several times:

• At the beginning of your presentation, you tell the audience that you will cover points A, B and C.
• Then you tell them about points A, B and C in detail.
• At the end, you summarise points A, B and C.

If you stick to the simplicity of this structure, it will be easy for your audience to follow you and they will be more likely to remember your key points.

5. Pre-empt objections

Once you have completed the first draft of your presentation, put yourself in the shoes of your audience once more and think about all the objections or questions they may have. Then either improve your presentation to cover those points, or have answers ready for the questions that will come.

There is one more crucial element to creating your content, which is to include special elements that hold the attention of your audience and prevent them from nodding off while you are speaking. I cover this in Part 2 of this series of articles.

Here are links to parts 2 to 4:

If you would like to talk to me about ways to prepare an upcoming presentation or about improving your public speaking and influencing skills generally, contact me on [email protected] or book a free Discover Call here. I would love to hear from you.

I also offer presentation training in virtual reality , which is really fun.

About Hans Schumann

Hans Schumann is an Executive Career & Life Coach in London , with a background in law and financial services. A serious health crisis with an autoimmune disease, which was triggered by a burnout, made him housebound for almost two years and prompted him to re-evaluate his life. He decided to leave the golden cage of corporate life and reconnect to his passion for personal growth.

He now helps executives, professionals and business owners create and thrive in lives they truly love. Most of his clients are in established careers, but at a point where they are ready to up their game and create deeper fulfilment and greater success. For some of them that’s about changing or progressing in their career. For others it’s about becoming more effective in what they already do, growing as leaders or creating a more balanced lifestyle.

Hans works on a wide range of topics, such as career change, life planning, personal effectiveness, confidence, stress management and leadership skills.

His services include: 

Life Coaching Career Coaching Executive Coaching   Confidence Coaching Stress Coaching Enneagram Coaching

Hans is also the author of the self-coaching book: “Falling in Love With Your Job” , available on Amazon.

“Let’s get started! Request a FREE Discovery Call to discuss your personal goals and challenges.”

Hans Schumann offers  Life Coaching, Career Coaching, Executive Coaching,   Stress Coaching .  and Enneagram Coachin g. He works on a wide range of topics, such as career change, life planning, personal effectiveness, confidence, stress management and leadership skills.

Hans Schumann Coaching – 13 St Luke’s Avenue, Clapham, London SW4 7LG

• 10 Steps to Creating the Life You Want
• The Ultimate Career Change Guide

Top Lessons for Top-notch PowerPoint Presentation Design

It’s back to school time again. In honor of the most wonderful time of the year – if you’re a parent – we’re reviewing our top lessons learned (since last September) for creating top-notch PowerPoint presentation design.

Organize first

There’s a lot of information out there these days, which is why organizing your message and supporting data is always the first step of any PowerPoint presentation design.

It’s generally agreed that there are only five ways to organize information, i.e., according to: location (i.e., space or place); alphabetical; time (e.g., timelines, directions, sequences); category (i.e., types of information); or hierarchy (e.g., newest to oldest). You can use more than one of the above categories at a time to organize your information. Find out more.

Your second step is to determine how best to visualize the categories you’ve chosen. Some of the tips below will get you started.

Create your own work of art

To inject some individuality into your PowerPoint presentation design, you can create your own artwork using software like Adobe Illustrator or Corel Draw and then quickly and easily import it as an .emf file directly into PowerPoint.

The beauty of doing this is that, once in situ, you can manipulate details like fill color, line color and shape all within PowerPoint, so you don’t have to go back and forth when you want to make alterations. And, you can do it all without losing any of your artwork’s original quality. Find out more.

Add video for credibility

For a presentation to be effective, it must be believable. Examples are a great way to make you and your message credible. And using video is an easy way to show examples. It’s also a good way to make your presentation stand out from the bullet-point crowd.

But be wary of video (or other multimedia components) that don’t feed into your unfolding story in a seamless way. Playing a video during a presentation can disrupt story flow if it isn’t carefully integrated into the design.

There are lots of effective ways to add video to your PowerPoint presentation design, and even tools to help you style your videos by adding effects like frames, tilts, shadows and reflections. Find out more.

Include infographics for clarity

Infographics are the perfect visual tool for PowerPoint presentation design as they make it easy to distill large amounts of information into easily-read and quickly-understood visual content.

The first and most important step in creating an infographic is to make sure it’s appropriate for your information. Simply because you have a lot of charts, images and copy you want to use, doesn’t mean they will work as an infographic. All those elements need to be a part of a single concept or story.

For example, we created an infographic to explain the recent changes to the US Tax Code. This infographic designed in PowerPoint ® by eSlide, in partnership with Presti & Naegele Accounting Offices, highlights some of the key changes to the tax code and makes them easier to understand through the use of effective visuals. It’s a great example of the effectiveness of infographics. Horn tooted!

Choose color wisely

Advertisers place huge importance on color choice because colors conjure up emotions. Think of Coke’s red or Home Depot’s orange. Colors are a powerful way to create feeling and the biggest global brands understand this.

Color can give your audience the right feeling – the one you want them to have – or make them feel a way you hadn’t intended. For example, if you need to elicit excitement about exceeding first quarter sales targets, make sure your color scheme demonstrates excitement. Red does this well; blue doesn’t. It’s important to know which colors evoke which emotions and stick with the ones that work for your purposes.

Color is a great way to add more punch to your presentation, and when used properly, can help to make your message distinct and memorable. Find out more.

Don’t forget your fonts

A big part of your total visual package is the font you choose for your PowerPoint presentation design. It’s more important than you think.

Sans serif fonts – the ones without the tiny tails (or ligatures) at the end of the letters – are the best choice for PowerPoint presentation design. Fonts like Arial or Calibri are better for headlines, taglines, and bits of info that need to capture the eye’s attention.

PowerPoint comes fully loaded with lots of great fonts. Try to stick with what’s there, rather than importing something fancy from left field. Using non-standard fonts will likely cause compatibility problems when sharing presentations among colleagues, clients or using presentation equipment at conferences. For a list of system-safe fonts, read this.

We’re here when you need us

As always, eSlide is ready to help whenever you need us. Our team of experts is well-versed in applying the above to create PowerPoint presentation design that gets results. We work with top executives at Fortune 500 companies around the world to create game-changing presentations and we’re ready to work with you too. Get in touch for a free consultation.

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10 Tips for Creating Top-Notch Presentations

31 may, 2018.

Steve Jobs was arguably one of the best presenters to ever grace a stage. His presentations were inspiring. In fact, every one of his speeches received a standing ovation from the audience. The secret behind his success was a series of steps he routinely followed.

I’ve developed my own steps for successful presentations—and I’m sharing all 10 of them here.

TIP ONE: STORYBOARD WITH PEN AND PAPER

Most of us are so accustomed to using computers that we forget about the benefits of using pen and paper to brainstorm and organize our thoughts. There’s something particularly helpful about drawing your ideas, organizing your thoughts and changing the order of your paper slides—all before you even touch your keyboard.

When I design my keynote presentations, I do everything on paper first. It helps me design slides and sharpen my focus.

TIP TWO: CREATE A SINGLE SENTENCE DESCRIPTION FOR EACH IDEA

Long-winded descriptions in a presentation are confusing and distracting for your audience. Instead, condense your descriptions so they are shorter than the historical 140-character tweet. Not only is this approach easier to understand, but also it’s more aesthetically attractive on a screen.

I want the focus to be on me and my ideas, so 90% of my slides are usually just one to three words.

TIP THREE: CREATE A VILLAIN

Audiences react to a force that opposes them and often lean toward a hero. Make your services or brand the hero and create an arch nemesis your brand can defeat. It’s a classic strategy for film and storytelling.

Consider yourself the storyteller of your brand, and create a story for your brand with a clear villain for people to rally against. The options for potential villains are endless. It could be a certain type of consumer. Maybe it’s the old way of doing things.

TIP FOUR: FOCUS ON BENEFITS

Your audience cares little about characteristics of your product or what makes your product great compared to the competition. They do care about how they will benefit from your product or service. Make sure to focus on what matters to them, not you.

In all of my presentations, I put “about the company” near the end and the benefits to the audience at the beginning.

TIP FIVE: STICK TO THE RULE OF THREE

Three is a magic number. It’s large enough to give credibility to what you are saying, but small enough that your audience can remember the points. If you go beyond three points, your audience won’t remember your message.

TIP SIX: SELL THE “WHY”

People don’t buy services; they buy the “why.” That means they buy better lives for themselves and for those they care about. So forget your services and sell the “why” from the perspective of the consumer.

TIP SEVEN: VISUALS ARE MORE IMPORTANT

Steve Jobs never used bullet points. They are too commonplace and add little to your message. Instead, focus on images and graphics to communicate your concepts and connect with your audience. It’s proven that people remember imagery better than they do words .

In my presentations, almost every slide is an image. Often, it’s just an image without words.

TIP EIGHT: MAKE NUMBERS MEANINGFUL

Whenever you mention a statistic, make it meaningful to the audience. The larger the number, the more important it is to place that number into context. Keep the number on the screen, but talk about it. Remember, keep the focus on you.

TIP NINE: DON’T USE JARGON

Not all of your audience is going to know your industry jargon. If you use acronyms or insider terminology, your audience will likely tune out. Instead, use plain English to ensure everyone understands you.

TIP TEN: PRACTICE, A LOT

Steve Jobs spent hours practicing  his presentations until they were perfect in every aspect. This made his presentations look effortless, though it came at the cost of hours of work. Practice at least 20 times—out loud. Walk like you were on stage. The more you seriously practice your part, the more confident and comfortable you will be.

Jeremy Choi has been a member of EO Toronto since 2012. He is currently on EO’s Global Technology Committee. If you’re an entrepreneur who wants to make a positive difference in the world, consider joining forces with your peers by joining EO . 

Categories: FINANCES general Lessons Learned PR/MARKETING

Tags: brand communication Jeremy Choi presentation presenting selling steve jobs storytelling WPUP

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25 Best Consulting Pitch Deck Examples in 2024 (McKinsey, Deloitte & More)

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Let’s face it–capturing the attention of investors is no easy task. Each year, thousands of pitch decks are presented, yet only a few successfully attract investment. Consulting firms have a unique opportunity to stand out if they can create compelling slide decks. But what's the secret to their success? I'll explore how industry leaders like McKinsey and Deloitte have perfected the art of the consulting pitch deck. You'll see examples that not only illustrate their techniques but also inspire your own presentations.

Achieving the perfect balance between effectiveness and visual appeal in a pitch deck is challenging, and we at Superside have experienced this firsthand. When we entered YC Winter 2016 , we crafted a successful pitch deck that played a key role in our success. Learning from examples, particularly how top consulting firms design their presentations, can guide us toward creating compelling pitch decks.

Consider this: a VC analyst typically reviews 3,000 pitch decks each year but invests in only 9 . Additionally, 15% of investors view these decks on small screens. Given these statistics, how can one design an outstanding consulting slide? The solution lies in examining proven examples. Superside has curated a list of the 25 best consulting pitch deck examples that can help you make that successful leap.

Key Objectives of Consulting Pitch Decks

Consulting pitch decks are designed to effectively communicate the value and capabilities of a consulting firm to potential clients and investors, but making a great first impression is never easy.

Therefore, before starting, we can break down the goal of consulting presentation pitch decks into three crucial points for success.

1. Introduce and position the consulting firm

The first goal of a consulting pitch deck is to introduce the consulting firm to the potential client and to clearly position it in the market.

This includes detailing the mission, vision, core values and unique selling propositions (USPs) of the consulting business. The pitch deck should highlight the firm’s expertise, past successes, competitive advantages and industry credibility to establish a strong initial impression.

2. Demonstrate understanding and expertise

The second key factor revolves around showcasing the consulting firm's deep understanding of the potential client’s industry, challenges and needs. This part of the pitch deck aims to resonate with the client by reflecting an insightful analysis of their current issues and how these affect their business.

The deck should also detail case studies, data and examples of previous consulting engagements where the firm successfully addressed similar challenges. This is key in the communication strategy, as it helps in building trust and demonstrating the firm’s capability and expertise.

3. Propose solutions and benefits

Finally, the pitch deck should outline specific, tailored solutions that the consulting firm can offer to address the client’s needs or a particular project.

This includes showcasing the new client a clear description of the approach, methodologies and anticipated outcomes of the engagement. The goal here is to make a compelling case for how the consulting firm will add value, highlighting the tangible benefits such as cost savings, revenue growth, improved efficiency, or other critical performance indicators.

All of this key information is necessary not only to win more clients but also to showcase how the strategic decisions of the consulting service can achieve the goals of a customer thanks to consultants.

Discover Our Presentation Design Excellence

At Superside, we provide our top-notch pitch deck and presentation designers with AI-enhanced tools to improve outcomes, reduce design times and create market differentiation. Want to learn more?

Do’s and Don’ts of Consulting Pitch Decks

If you believe creating a winning pitch deck is easy, think again–there are numerous factors to consider before showcasing your consulting proposal.

According to TechCrunch , the most common mistake in unsuccessful pitch decks is an excessive focus on the business mode while neglecting the competitive landscape. Additionally, research indicates that investors now spend 24% less time reviewing pitch decks , making it even more critical to perfect your approach.

So, let's examine three dos and three don'ts of consulting pitch decks that you should follow.

Do - Start with the key takeaway (Answer First Approach)

Begin your deck with the most critical information: your main recommendation or conclusion. This aligns with the Pyramid Principle , ensuring that you immediately grasp the most important message without waiting for the end of the presentation.

Do - Use standalone sentence titles (SAS Titles)

Each slide should have a clear, concise title in full-sentence format that conveys the slide’s main message. This helps ensure that if someone were only to read the slide titles, they would still understand the essential points of the presentation (and your potential new clients will as well). This practice aids in communication clarity and effectiveness, especially for viewers who may skim the deck.

Do - Use powerful graphics and succinct formatting

Use well-designed graphics and maintain a concise format throughout the deck. Powerful visuals and relevant information help in making the argument fact-driven and impactful for potential investors. Also, ensure that all slides are uniformly formatted to maintain professionalism and ease of reading.

Don't - Use burying key takeaways

Don’t save important conclusions or recommendations for the end of the presentation. Always use a top-down approach where key messages are presented first. Placing critical information at the beginning ensures it will not be missed by the audience–this sounds like a no-brainer, but many pitch decks fail because of this.

Don't - Overload slides with text or irrelevant data

Keep slides clear and focused on one key insight to avoid overwhelming your audience. Overloading slides with too much information or irrelevant data can lead to confusion and dilute the impact of your message. Focus only on the unique strengths and present complex information as simply as you can.

Don’t - Ignore consistent formatting

Make that your deck adheres to a consistent format with uniform font sizes, brand colors and alignment of text and images throughout. Consistent formatting is crucial as it not only enhances the professional appearance of your presentation but also aids in creating a compelling presentation, which we also see when we analyze relevant case studies from famous sales decks .

How to Create an Effective Consulting Pitch Deck

In my experience, creating an effective consulting pitch deck is both an art and a science. Besides following the key factors, dos and don'ts that I mentioned before, it's important to consider your consulting firm's value proposition, action plan, the client's problem, the visualization of data and concepts, the market analysis and more.

It's really more complex than you might believe, which gives us three clear options to create amazing consulting pitch decks:

• Do It Yourself (Hard!): If you have the skills and time, creating the pitch deck yourself might be a good option, as long as you are willing to sacrifice your precious time (creating pitch decks can take up to a few months !). By using software like PowerPoint, Keynote, or more advanced tools like Adobe Creative Suite, you can customize every part of the deck to align with your firm's branding and meet your prospective client's specific needs.
• Hire a Freelance Designer or an Agency (Meh!) : If design isn’t your forte or if you’re crunched for time, hiring an agency or freelance graphic designer might be a good call. A professional pitch deck design service can bring your data and concepts to life visually, making all the details easier to digest and your presentation more engaging.
• Use Superside's Creative-as-a-Service Model (Easier, Better and More Affordable): We are far more than just a pitch deck design agency . Superside is a subscription-based design service that offers a wide range of capabilities under one umbrella, including consulting pitch deck design. We provide faster, more affordable and more reliable services than traditional pitch deck design agencies, making us the ideal choice for your consulting firm."

What About Using AI Tools to Create a Consulting Pitch Deck Template?

Using AI tools to create consulting pitch decks has become an increasingly popular practice, thanks to the sophistication and efficiency that large language models can offer. I can name a few AI-driven tools, such as Slides.AI and StoryDocs , that significantly simplify the deck-building process.

However, although I personally support the use of AI for creating pitch decks and presentations, it's important to strike the right balance between AI and human-powered creativity.

That's why we at Superside offer our AI-Enhanced Creative Service , which combines the expertise of our pitch deck and presentation designers with the power of AI. This integration helps to reduce design times, generate more templates and more accurately capture the tone, voice and mission of your consulting firm like never before.

Upgrade Your Presentation With Superside's Pitch Deck Consulting Services

Your next consulting project needs to stand out. However, before you can impress your next client, you must first win over your investors.

Superside's presentation design services have successfully completed over 41,000 projects in recent years for different customers, including AEI Consulting , a firm focused on building, environmental, land and sustainability consulting. We designed pitch decks for them that significantly increased their deal-closing rate.

Our team of skilled pitch deck designers at Superside crafts designs that directly talk to your target audience, including clients and investors. This results in highly effective consulting pitch decks that are sure to secure wins.

The best part? A Superside subscription offers more than just pitch deck design . It includes branding, illustration design , email design, landing page creation and our innovative AI-enhanced creative services, which simplify the process of scaling and ensuring your brand stands out.

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Explore Superside's full range of design capabilities with creative examples of our work for clients, like Amazon, Salesforce and Puma.

25 Best Consulting Pitch Deck Examples in 2024

It's now time to take a look at some effective and practical consulting slides that have really delivered results. I'll show you examples from McKinsey, KPMG, Deloitte and PwC because they say that learning from the best is the best way to learn.

McKinsey Consulting Presentations

1) digital globalization: the new era of global flows.

This McKinsey PPT example is great because of the kind of value it adds through data not easily found elsewhere. They highlight trends clearly, such as market size and social proof with cool and clear infographics.

2) McKinsey Global Institute Report - A labor market that works: Connecting talent and opportunity in the digital age

This consulting slide deck is thoughtful because if you look at slides 30 - 33, it gives an actionable plan and recommendations for each unique stakeholder. This makes the messaging very personalized and it is more memorable because it appears at the end.

3) McKinsey Quarterly 50th Anniversary Highlights

Although you wouldn’t expect a company’s anniversary to make for an example-worthy PowerPoint presentation, the way they have incorporated the human touch is a key takeaway from this consulting slide deck.

4) From touchpoints to journeys: Seeing the world as customers do

This consulting slide deck is amazing because of how it presents information as a list, making it easy for the audience to follow. The use of illustrations also helps the audience to grasp the content more effectively, since our brain processes images much faster than words.

KPMG Consulting Presentations

5) how to use weflive 2017.

This excellent PowerPoint presentation has already been viewed over 11,900 times, just four months after it was uploaded. Screenshots help existing and potential customers easily understand the KPMG system . This is a win-win strategy for any business because it is so scalable (multiple users can self-learn at their own pace and time) and cost efficient (reduces the need for chat support or account management).

6) Global Construction Survey | 2016

Here is another great PowerPoint presentation , simply because of its natural storytelling tone, especially in the first half of the deck. Bullet points also keep it clear and interesting.

7) Global Automotive Executive Survey 2015

This presentation is pure gold in terms of investing in design. Each slide has been designed to make it consistently visually appealing. Extra effort shines through in presenting data via objects (such as cars on tracks) that is relevant to the industry (automobile).

8) Getting ready for IFRS 16

Simple. Clean. Neat. This consulting slide deck is a delight to the eyes because of its clean white background. It prevents the readers from distractions to read the key points. Further, the use of icons helps effectively deliver the content that the speaker wants to provide.

9) European Family Business Trends: Modern Times?

This consulting slide deck makes the list for a simple reason: they included all their contacts and office locations on slide 15. You’d be surprised how many people miss including their particulars so that potential clients or partners can contact them easily.

Deloitte Consulting Presentations

10) tmt outlook 2017: a new wave of advances offers opportunities and challenges.

Management consultant Deloitte provides another great PowerPoint presentation that directly interacts with the audience. Several times in the deck, they’ve asked the audience to take part, with polls. This ensures the audience stays tuned in during the entire presentation.

11) Findings on health information technology and electronic health records

This consulting slide deck is better than many generic PowerPoint presentation examples because it highlights key takeaways about electronic health records and does not overload viewers with too much information. The important highlights on each slide are in bold.

12) 4 approaches to automate work using cognitive technologies

Sneak previews -- they do not just work for movies, but for PowerPoint presentations as well. This presentation uses a smart technique to give an educational solution it is their target audience.

13) Moving digital transformation forward: Findings from the 2016 digital business global executive study and research report

This consulting slide deck is another design and storytelling win. If you observe carefully, the content is presented to its audience as a journey from the start (slide 7) to the end (slide 21). The information is shown with an infographic, but focuses and explains each component, so that the reader can easily absorb the information.

PWC Consulting Presentations

14) putting digital technology and data to work for tech cmo's.

This gem is another brilliant presentation example. Not only does it provide a step-by-step actionable recommendation (slides 15-18), but it gives a real case study afterwards. Many presentations supply data and recommendations without showing how they apply. Remember, success stories and testimonies boost your credibility.

15) PwC Trends in the workforce

Something fresh is always great. This consulting slide deck made our list because of the layout it uses on the left-hand side. Having a consistent, simple visual element (like a table of contents) helps engage the audience.

16) World Economic Forum: The power of analytics for better and faster decisions by Dan DiFilippo

It is difficult to retain information from presentations. This consulting slide deck is a notable example because it gives the audience a summary (slide 19) to ensure that the important learning points are not forgotten.

17) Business Pulse - Dual perspectives on the top 10 risks and opportunities 2013 and beyond

Whether you are giving a sales presentation or simply sharing information, speak to your audience. This exceptional consulting deck asks questions of the audience that are creative and intelligently crafted. Check out slides 2, 3 and 7.

18) How fit is your capital allocation strategy?

You don’t have to include everything. You can provide high-value additional content at the end of your presentation. Help your audience know what’s next.

19) The evolving value chain in life sciences

This is a good PowerPoint presentation example because it uses the company’s template and has the logo on every slide. Although it sounds like a small detail, including your logo on every slide increases familiarity and brand affinity, especially if your company is new.

20) The new revenue recognition standard for life sciences companies

What we can learn from this consulting slide deck (slide 3) is to remember to introduce yourselves... especially if you are presenting to a new group of people! Providing your particulars also enable you to network easily afterwards and boost your professional connections.

21) Cultural Times - The first global map of cultural and creative industries

Literary techniques can go beyond poems or plays. Use acronyms, alliteration, similes, and metaphors when presenting. In this PowerPoint presentation example, the speaker used 4Ds to help its audience remember the key points. Brilliant.

Ernst & Young Consulting Presentations

22) ey human capital conference 2012.

This pitch deck by EY addresses the complexities of managing employee mobility, focusing on the various considerations that both employers and employees must navigate. It covers essential topics such as risk management, ensuring the quality and effectiveness of mobility programs, compliance with legal requirements and the need for effective coordination and communication.

23) EY Price Point: global oil and gas market outlook

This pitch deck from EY presents a global outlook on the oil and gas market as we enter 2021 with a sense of cautious optimism regarding global health, the economy, and energy markets. The early approval and rollout of COVID-19 vaccines in the US and UK have injected hope, particularly highlighted by the swift development and reported efficacy exceeding 90%.

24) IBOR transition challenges and opportunities

This consulting slide deck outlines the agenda and provides an overview for a webinar focused on the IBOR transition within the asset management industry. The webinar aims to discuss various aspects of the transition, including its current progress, the implications for asset managers and their products, insights from European central banking working groups, and how different firms are handling the migration process.

25) Power transactions and trends Q2 2019 overview

This EY pitch deck provides an analysis of global power and utilities deal activity in the second quarter of 2019, highlighting a substantial 44% increase in deal value from the first quarter, totaling $26.8 billion. The Americas emerged as the region with the highest deal value, contributing $13.1 billion. Financial investors played a pivotal role, predominantly targeting integrated utility assets for their stability.

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Effective Presentation Tips

An effective presentation tips is what aids you in giving a top-notch presentation. In today’s competitive world, the importance of public speaking and presentation has enormously increased. A professional who beholds strong presentation skills and ability to engage with the audience can set presentation apart from the crowd. A presentation can be defined as the process of presenting your topic among your audience in an interactive way. It’s generally a means of communication which can be adapted for public speaking’s, meetings, etc. To turn out to be successful in presentation, step the step guide, and means of presenting information’s should carefully be followed.

Being a presenter, we all might have confronted the pain of bad presentation. Often, we might have promised ourselves not to fall prey of common design pitfalls. But often gets trapped in designing mistakes. As audience perspective, have you ever imagined how worst it could be to be in a boring, lifeless, drawn-out presentation? Instead, have you ever sat through a presentation that seems to be a slog on and on? It’s not the case, presenter equally as much the victim as poor sods listening to it.

Generally, the presentation gets afflicted by two factors. I.e., Poor planning and visuals. Audiences come for your presentation with great expectations. It’s a fact that audiences pay attention to your presentation for a few minutes then retreat in their phones. You need to arrest the focus of your audience within a few minutes of presentation. Your presentation needs to be striking and should adhere to the attention of your audience over the presentation topic.

A perfect presentation is nothing but a blend of great content, attractive visuals, and excellent communication skills. A successful presentation is based on three topics. Firstly, command over designing tools. Secondly, attention regarding presentation processes. Thirdly, your devotion related to a consistent style. Becoming a confident speaker requires a lot of effort.

Becoming a confident speaker requires a lot of effort. Here are some of the tips to sharpen your presentation skills. Follow these tips and add zing to your presentation.

• Opting Visuals Wisely: It’s the visuals which induce interest in the minds of your audience. Visuals make your content more impactful and memorable. Apt designs that relate your presentation topic and makes your content easily visible.
• Accelerate with Good Templates: Template is what visualizes your message among your audience. Be assured your template reflects the global properties like fonts, colors, objects, etc. A small investment at the beginning of your presentation prevents a large loss of productivity at the end.
• Script: Do write a detailed script. A plan lets you to go a long way. Many presentations these days are written without any sort of rhyme. Make sure your presentation follows a storytelling format: giving it a beginning, middle, and end. Let your audience appreciate your work, being anxious to find what’s next.
• Be assured that pre-set theme selected caters your presentation needs
• Try to eliminate the use of Microsoft’s Office default themes such as Calibri and Cambria. It makes the presentation look underwhelming.

• One at a Time: At a given point of time, what you are discussing only needs to be highlighted on the screen. Audience instantly reads what’s being highlighted on the screen. Organize your presentation in a way that’s one point is being displayed at a time.
• Start with a Hook: Same like in writing, presentation even shook their audience in early stages and then reel them in.
• Out of Track Thinking: Remember your slides are just a part of your presentation. You might be liable to deliver your presentation in a darkened room even though you should focus on how to hold yourself, dressing sense, body language, etc.
• Questionnaires: Questions always induce interest, pique interest and engage with audience. End you slides by posing a question and then letting audience to stew time before moving to next slide.
• Using 10-20-30 Rule: Offered by Guy Kawasaki, the rule states that a presentation should not have more than 10 slides, shouldn’t last longer then 20 mins and no text less than 30-point font.
• Be Entertaining: Your presentation needs to be descriptive, informative and entertaining. Audience comes with great expectations. Simply reciting thoughts without passion, emotions make people to pay less attention over the topic.
• Think as Audience: While designing a presentation think as per audience perspective. Apply AIIFM (What’s in It for Me) to guide you.

For some individuals, fear of public speaking can be more significant than fear of death. Fear of public speaking is the common anxiety among business professionals these days. Fear of public speaking ranges from slight nervousness to paralyzing fear or panic. But by following these guidelines, with thorough preparation and persistence, you can overcome this fear.

At SlideBazaar, we help you create engaging and memorable presentations. Choose from our collection of professional templates or opt for our custom design services for a personalized touch. Your presentations deserve to be elevated to new heights, and we’re here to help you achieve just that!

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23 Great Examples – PowerPoint Presentation Design Tips

Powerpoint presentation design tips that comes handy while designing your next client presentation.

Coming up with a wealth of ideas for a presentation can be a daunting task. Putting together a coherent PowerPoint Presentation can be a challenge for even the most experienced. To ensure that your presentation is clear and effective, we have compiled a list of PowerPoint Presentation Design tips that will help you. By following these PowerPoint Presentation Design tips, you can ace your next presentation that stands out from the crowd. A PowerPoint slide visualizes content with design improvements. Well-designed slides convey key points and leave a lasting impression. A presentation is a compilation of slides that deliver a cohesive message. PPT slides help presenters communicate ideas and make an impact on the audience.

Organizing a PowerPoint Presentation 

During PowerPoint session, we focus on effective use of PPT for engaging content. Sample presentation aids in understanding dynamics. Visuals help grasp ideas, design elements showcased in example PPT for captivation. Examining sample PowerPoints inspires insight on structuring presentations. Understanding format helps organize info clearly and concisely, creating engaging experiences. Utilizing these resources enhances presentation skills, impresses audiences. When creating a successful presentation, pick engaging and relevant PPT topics that capture the audience’s attention. The background should complement the content and enhance visual appeal. Using a branded template saves time for effective use of visuals. PowerPoint background design is crucial for visual appeal and professionalism, being visually appealing, easy to read, and consistent in design.

PowerPoint Presentation Design Ideas

1. Maintain simplicity in your approach

• Design your presentation slides with simplicity and clarity in mind
• Utilize the available white space and refrain from overcrowding each slide.
• When considering any additional information, it is important to evaluate its necessity and contribution to the overall message.
• Select backgrounds that are not overly cluttered, creating a clear contrast for the text to ensure maximum legibility.

2. Three essential sections

• The introduction – Purpose of the presentation
• Body – Supporting facts, data, and content with visualization
• Conclusion – Summarizing the key takeaways

3. Structuring your Presentation

• Content – Well-crafted and covers all the points
• Text – Easy to read with better whitespace management
• Sequence – Have an outline and structure cohesively
• Narrative – Must be memorable, unique and appealing
• Get Started – Well-aligned and begin with a startling statement

4. Improving Presentation Design

• Alignments – Neatly formatted and aligned – text, images and graphics
• Readability – Use Compelling Fonts for Impactful Presentations
• Images – High-quality images, use of different shapes
• Minimalistic – Minimal text that conveys the key point as memorable
• Animations and Transitions – Use sparingly and go with the basic types

5. PowerPoint Samples and Examples 

A PowerPoint sample helps improve presentation skills by providing insights on structuring, multimedia usage, and transitions. It shows how to create engaging presentations using themes and templates. Explore samples to learn about design elements like images, charts, and animations for different styles. Examples inspire and guide in creating impactful presentations, offering design ideas and inspiration. Need inspiration for a top-notch business presentation? Explore our collection of examples of PowerPoint presentation covering wider areas right from storytelling to slide design, from sales decks to investor pitch deck, you get design ideas for every type of business presentation.

6. PowerPoint Presentation Examples for the Best Slide Presentation

Design presentations to captivate audience & promote brand. Use concepts to create effective presentation highlighting message, capturing attention, & encouraging leads. If you are struggling with adapting to the above design ideas, search for design talent on Upwork or Fiverr . You can view their portfolio with PowerPoint examples demonstrating design expertise and versatility. Choose the best fitting your budget and quality standards. Freelancing platforms like Upwork , Fiverr , and Guru provides the options to explore the best design talents online that best suit your budget delivering top-quality designs. 

What makes an engaging PowerPoint Presentation Design?

An engaging PowerPoint presentation design gets the point across succinctly while using a design approach that builds upon the point, and doesn’t detract from it. The following aspects make for a great PowerPoint example that stands out: 1. Subtle Animations and Transitions, 2. Harmonious Color Scheme, and 3. Visuals Embedded Within a Context. 

PowerPoint Presentation Design – Focus On Branding Designs

1. Subtle Animations and Transitions:  To keep arguments clear, use animations and transitions subtly. They enhance content and emphasize points. See the PowerPoint presentation examples that have subtle animations. 

2. Harmonious Color Scheme:  In creating a PowerPoint presentation, color theory is key. Complementary and analogous colors in a unified palette can draw focus, emphasize key points, and deemphasize unimportant elements. Have a look at our presentation examples PowerPoint   that follows the best principles of color theory. 

3. Visuals Embedded Within a Context:  Visuals can help to illustrate a concept or idea, making it easier to understand and remember. An example of a PowerPoint presentation , using visuals to illustrate a complex data set can help the audience quickly grasp the concept. In addition, visuals can improve user experience by creating a memorable impression. Explain visuals verbally to provide context and prevent audience distraction and confusion.

Though you may be able to arrange your slides in a strategic manner, mastering the design componen t of a presentation can be challenging. Professional Presentation Agency such as Visual Sculptors can employ creative design elements to elevate the aesthetic of your presentation and maximize its visual impact. 

Professional PowerPoint Presentation Design Ideas

4. Choosing Theme in PowerPoint: Select the ‘Design Ideas’ option within the Design tab, in PowerPoint. This will generate a variety of slide layouts based on the existing content on your slides.

a. Atlas: The vivid red hue and interesting visual elements will be attractive to viewers.

b. Madison: It upholds a casual atmosphere that all PowerPoint presentations can take advantage of.

c. Parcel: The utilization of color blocking creates a visually appealing and calming atmosphere.

d. Badge: By incorporating lines and contrasting components, such as a burst, you can create a richer presentation.

For those not pleased with the standard PowerPoint design themes, one can enlist the assistance of a Professional Presentation Agency that offers the Best Presentation Services – to design a thematic presentation in keeping with one’s brand. Let us have a look at some PowerPoint slide ideas for creating the best PowerPoint Templates . 

5. Choosing PowerPoint Templates:  The template comes with graphs, charts, and diagrams to simplify data presentation. It is user-friendly and offers a polished appearance to impress viewers.

a. Simple PowerPoint:  This PowerPoint template has vibrant and pale colors, creating a visually engaging, subtle look to draw attention to the content. Our portfolio includes examples of simple template designs that are uniform and appealing.

b. Data PowerPoint:  This template uses a rounded font for contrast with lines and graphs in the presentation. It’s ideal for interactive data presentations.

c. Creative PowerPoint:  An array of customizable features are available, such as color palettes, fonts, layouts, and high-quality images for visual interest in presentations.

1. Perfect color palette:  Combining B&W photography with pops of fluorescent colors and enhancing vintage photos with vibrant color palettes ensures viewer engagement.

2. Hand-drawn illustrations:  Create visual storytelling with hand-drawn illustrations for unique content that stands out. Canva has great PowerPoint examples with illustrations.

3. Balancing visual backgrounds with text:  Combining shapes and graphics creates contrast with text and background, reinforcing brand shapes in the audience’s mind. Check linked PowerPoint samples for a clear presentation defining branding with visual backgrounds and text.

4. B2B marketing presentation:  A successful presentation template should be easy to read, intuitive, and organized. Incorporate icons, images, videos, and visuals to engage and educate. Personalized designs lead to audience engagement. Example of a B2B marketing PowerPoint presentation here . 

5. Use of Visual Agenda:  Using a visual agenda helps show content clearly. It outlines each segment start and end for understanding and progress tracking.

6. Minimalistic design:  This design has a streamlined, cohesive color palette with visuals enhancing the appeal. Superfluous elements are omitted, focusing on informative content. See a minimalistic PowerPoint presentation sample with a defined color scheme   here .  

7. Colorful, quirky doodles:  The vivid sketches help convey the narrative and provide a visual representation of the data.

8. Modern typography:  Modern typography is frequently used in corporate logos and branding, advertising, book covers , posters, and web design. The possibilities are endless, creating stunning, sleek, modern designs that communicate a message while looking professional and sophisticated.

9. Create contrast and call out specific concepts:  The color palette and font weights create contrast and draw attention to key concepts. The numerical labels show progress in the journey.

10. Various colors in all the right places:  The vibrant backgrounds and silhouetted characters emphasize advice with clever colors maintaining viewer attention on the content for a stimulating yet purposeful experience.

11. Colorful graphs, and charts:  With PowerPoint, users can create charts, graphs, and diagrams that can effectively convey their message. Additionally, data visualization in PowerPoint can be used to create interactive presentations that can help to keep viewers engaged.

1 2. Create a visual tutorial:  Incorporating visuals like screenshots and a TOC graphic outlining the progress into slides is highly beneficial.

13. Quote-chronicling presentations:  Using high-res background images with carefully selected fonts of suitable sizes and adding appealing filters for good contrast can be very beneficial.

14. Use of comic images:  The contrasting colors create visual interest, and comic images make information more accessible.

15. Creative Title slide design:  When designing a title slide, remember color, font, layout, images. Use limited colors for impact, readable fonts, captivating images or animations to engage the audience.

16. Split-screen approach:  Utilizing split-screen with each slide, clear, readable quotes can be shown while maintaining a strong visual impact.

17. Simple with consistent colors:  The careful choice of fonts and consistent color usage in presentations maintain viewer engagement.

18. Fun and creative way:  Illustrations straightforward & imaginative effectively narrate the tale, w/ almost narrative-like quality, allowing seamless transition between slides.

19. Cartoon self-portrait:  This design offers a new perspective on sharing beneficial and entertaining information, rather than relying on stock images.

20. Use of popular images and media: Utilize trendy visuals in media to engage and strengthen your points.

21. Fade In And Out Of Your Slides:  If slide content isn’t essential, switch to black. This keeps audience focus on you and prevents distraction.

22. Show One Bullet Point At A Time:  An effective way to keep your audience engaged with your PowerPoint presentation is by revealing one bullet point at a time. It helps them stay focused and not miss key points.

23. Harness The Power Of Infographics:  Infographics simplify complex topics. Figures may be dull to read alone, but in an infographic, viewers grasp concepts better. Understand the design approach followed in this PowerPoint sample presentation , wherein we create a professional-looking infographic resume .

Our Visual Sculptors Team are eager to support you in Designing your Next Presentation

Visual Sculptors is a leading global provider of Best Presentation Services led by Ex-McKinsey Presentation Designers . A Professional Presentation Agency comprising Business Presentation Specialists with 10+ years of experience at McKinsey. A Top Rated Plus PPT Presentation Design agency in Upwork with 4,080 jobs, and 28,254 billed hours. This speaks to our team’s dedication, competing for the Top 10 Presentation Design Agency in India and worldwide. We offer excellent Management Consulting Presentation Services for clients globally, delivering top-notch presentations in PowerPoint/PPT. Our services include Business presentations , Business Strategy Presentations , Consulting Slides specializing in McKinsey, BCG, and Bain-type Business Presentations, including think-cell charts.

• How can I improve my PowerPoint presentation design?

When crafting and presenting a PowerPoint presentation, it is imperative to employ judicious font and size selections. Opt for appropriate fonts that are easily legible and avoid cluttering your slides with too many words. Complement your message with high-quality images that bolster your points and limit the use of special effects, as they can distract from your core message. Choose your slides with care, ensuring that the number you use is sufficient to get your point across without overloading your audience. Finally, resist the urge to read from your slides or speak directly to them. Instead, engage with your audience in a conversational tone and use your slides to bolster your overall message.

2. How do you style a PowerPoint presentation?

Some tips for styling a PowerPoint presentation include using a consistent color scheme, choosing easy-to-read fonts, using high-quality images, and keeping slides simple and uncluttered. It’s also important to consider the audience and purpose of the presentation when choosing a design style.

3. What are the 4 principles of presentation design?

The cornerstone of effective presentation design lies in the adherence to certain fundamental principles that guide the entire creative process. Among these principles are contrast, repetition, alignment, and proximity, commonly referred to as C.R.A.P. Our team is well-versed in the significance of these principles and ensures that they are taken into account every time we craft a presentation, brochure, business card, or letter, or any other graphic material. This unwavering commitment to excellence ensures that our designs not only look visually appealing but also communicate their intended message with maximum impact.

4. What is the best presentation style?

When it comes to presentation styles, the closer approach is often considered the most effective. This style involves connecting with the audience on a personal level and using persuasive language to encourage them to take action. Presenters who use the closer style are skilled at understanding their audience and tailoring their message to resonate with them, ultimately driving them to make a decision.

5. What is the best flow for a presentation?

The best flow for a presentation is to start with an attention-grabbing opening, followed by an outline of what you will cover. Then, dive into your main points, using visuals and examples to support your ideas. Finally, wrap up with a clear conclusion and a call to action. It’s important to keep your audience engaged throughout the presentation and to make sure your message is clear and memorable.

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6 Ways To Give A Top-Notch (And Engaging) Presentation

If you want to increase your presentation skills and keep everyone in the room engaged — while helping you either close a deal or get you noticed by upper management — remember one thing: it’s not just what you say, it’s how you say it. You can cover all the points in your talk, pitch or lecture, but if you drone on and on and don’t engage people, your work won’t get you noticed.

Follow these tips to create top-notch presentation skills to boost your career and make you a pro at public-speaking.

Research Your Audience

The first step in creating a top-notch presentation is to find out what your audience wants to hear. That’s different than deciding what you want to tell them.

Sure, you can still have an agenda — such as making a sales pitch or informing co-workers of a new company launch — but you need to make sure you emphasize the things that are important to your listeners.

Researching your audience means going beyond who they are. Find out their pain points. What do they need help with? How can you make them more successful? Why is what you’re presenting important to them? Once you know this, you’ll know what to emphasize in your presentation.

Research Your Topic

Back up what you’re saying with facts, figures, data and news, not with personal opinion that’s unsupported. Places like government , academic and industry websites should be your best friend, as these are places with industry experts that support your claims and give your audience more bona fide information.

Ask some of your potential attendees what they want to learn and what they’ve heard about the topic recently. Make sure to see what others who have presented your topic have included in their talks, and use a similar structure.

Organize Your Presentation

Whether you use a dry erase board, flip chart, handouts or a computer program, building your presentation skills lives or dies with content organization that includes an overview, the main body and a recap. Start your presentation by using a simple outline, list the main points you want to make, then include sub-heads that support what you’re saying in your main categories.

While writing your presentation, look for a solution to a problem, or a way for your attendees to take advantage of an opportunity. Starting with that thought process as you create your presentation will help you subtly deliver the information you want them to hear.

Use a simple three-step process to organize each talk you give.

• Tell ‘Em What You’re Going To Tell ‘Em
• Tell ‘Em
• Tell ‘Em What You Told ‘Em

Start your presentation with an overview of what people will learn from this presentation. Don’t go into any details during your intro — just present the highlights that are coming, which tells your listeners why this presentation is important to them.

Organize the main body of your talk into bite-size sections that focus on one topic, so the information can be consumed easily. Order your sections to create smooth transitions from one topic to the next.

Finish your presentation with a summary and recap of your information, highlighting the key points people should take away from your talk and refer to in notes. You can follow this summation with a Q&A and action items.

Use Multiple Presentation Tools

It’s important to use various tools to deliver your message while looking to build your presentation skills. That will avoid making all of your information start to sound the same, run together and create a drone-like effect.

PowerPoint is still a go-to presentation tool for many people, but there are plenty of other ways to showcase your information. Also, switching back and forth between PowerPoint, a dry erase board, enlargements and props (like product samples) helps break up your talk and make it more interesting.

Avoid giving attendees detailed handouts early in your presentation. They’ll start reading them and miss what you’re saying.

Practice Your Presentation Skills Beforehand

Prepare your presentation early enough so you can practice it and improve your presentation skills before stepping to the plate in front of the real audience.

Start by timing your presentation by reading it out loud, paying close attention to how fast you’re talking. You’ll be more nervous when you deliver your talk live, and this often leads to talking faster. If you have an hour to fill, don’t assume the time you use during a practice run is the same amount of time you’ll use to deliver your talk for real.

Record at least one pass of your test runs so you can hear what you sound like. Do you speak in a monotone? Do you get nervous and start speaking fast, which causes your voice to rise? If so, practice speaking low and slow.

Practice eye contact, moving your gaze to different areas in the room, including side-to-side and close and farther back. Make sure to add plenty of short pauses when you speak, especially after long statements.

Set Up The Room Correctly

Ever fall asleep during a presentation? You’re not the only one. Drowsiness isn’t triggered just by boring speakers, other factors do, in fact, play a big role — like poor lighting.

If you turn off the lights in your room for a video presentation, attendees’ brains start releasing melatonin, which causes drowsiness. If possible, only turn off the lights in the front of the room above your viewing screen.

If your room will be full of people, the room temperature will rise once they start filling the room. Keep the temperature cool before they arrive to account for body heat.

Make sure people in the back of the room can hear you and see your smallest on-screen text or charts.

Remember, organization is key. When you put lots of effort into a presentation, you don’t want anything to interfere with your message. Take time to manage anything that can affect your talk, including your organization, speaking manner, delivery tools and room factors.

Making sure you put your best effort into the “how you say it” part of presentations will make you stand out as a potential management candidate who is polished and professional.

All images via Getty

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5 top notch presentation tips

• Posted: 08/06/2014

Having top notch presentation skills is integral when trying to convey ideas and educate your audience. The key is doing so in a way that retains your audience’s attention while selling the ideas, projects and concepts you are speaking about. Your audience is choosing to listen to what you have to say. Use their time wisely!

Here are 5 top notch presentation tips:

1. Tell a story. Take the time to really plan  your presentation. Tell a story you’re passionate about and set clear goals as to what you want your presentation to accomplish.

2. Less is more. Realize you can’t possibly communicate every single thing you know in your presentation, so choose the most important parts and articulate them clearly. Keep the slides and visuals as simple as possible, focusing on key messages.

3. Prepare and practice . Know your materials inside and out, backwards and forwards so that you’re comfortable presenting without a presentation. If you’re confident conveying your message, your audience will be more comfortable and willing to receive the information.

4. Think in 10 minute increments. Research has shown that the brain gets bored after 10  minutes. Design your presentation to provide “soft breaks” like showing a video, revealing a comical or unusual image or asking your audience a question.

5. Details. Details. Details. Nothing is more embarrassing than an evident typo or unmistakable formatting error on a visual aid. A simple grammar and spell check will go a long way in producing professional looking deliverables to your clients. Keep your font sizes consistent wherever possible and be sure to consider what your presentation will look like when it’s projected, which can be very different than on your desktop.

Caroline Kealey

Related articles, “you think you just fell out of a coconut tree”, do’s & don’ts about change communications, connecting the dots.

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How to Deliver Presentations That Are Awe-Inspiring, Not Yawn-Inducing

Updated: October 10, 2022

Published: April 11, 2013

I just returned from Michael Stelzner’s Social Media Marketing World conference, and had the chance to meet with some exceptional marketers and attend some captivating sessions.

It was also located in San Diego, which didn’t hurt.

My time there got me thinking of a few things, one of which was … what about the greatest sessions made them so great? Why were the best speakers , well, the best?

What an astute question. If you have to give presentations -- whether in front of your CMO or a keynote address in front of thousands -- these are the things your audience, whether they know it or not, really wishes you were doing. These tips will help you deliver a top-notch presentation, and ensure your audience leaves that room awe-inspired.

Let your guard down. Get personal.

Assume all your audience knows about you is what's in your bio. If you have a bio. And even if you have a bio, most probably haven't read it.

So really, assume they know nothing.

You have some authority just by virtue of being on stage, but it isn't enough to seize the audience's undivided attention. To grab their ears, you have to grab their hearts. And yes, I heard how corny that sounded in my head, but I'm going with it.

Generate some empathy by letting your guard down and allowing your audience to see who you really are. Be genuine. Tell them a story about yourself -- one they can relate to. It takes courage to share something private about yourself, but that's exactly why it helps captivate an audience.

Remember, the audience is on your team. They want you to succeed. Just think back to any presentation where the speaker bombed, and you'll remember how painful and awkward that was to see. If you're willing to get a little personal with your audience, they'll give a little, too, helping you succeed by being engaged in your presentation, and receptive to your points.

Use slides to complement your presentation; not as a crutch.

I had the opportunity to see Sheryl Sandberg speak at a breakfast last week to promote her new (and excellent) book Lean In . I've also seen videos of Sheryl's presentations at a couple other venues, and was just as impressed as I was with her speech at the breakfast. Her content was, of course, top notch. But lots of people have top-notch content. What stood out to me was the fact that she didn't rely on a single PowerPoint slide the entire time. Not a one.

Sheryl's on the far end of the spectrum -- she's a talented, practiced public speaker who has learned how to tell a compelling enough story without needing any other visual aids. Most people aren't there yet, nor do they have to be. The best presenters I saw at SMMW used slides in their presentations, but only as a complement to their content, not as a crutch. That means the slides were simple, not visually distracting, and they had very few words on them. Sometimes, no words at all.

The best case I saw of this was in a session held by Douglas Karr, author of Corporate Blogging for Dummies . His slides were largely images that were either complements (often humorous ones) to the point he just made that helped naturally transition into his next topic, or visual examples that he could speak to without requiring the audience to dissect a bunch of words on a slide.

If your audience wanted to consume this information in written format, they'd go looking for a book or a blog post. They're here to hear you speak about something, not read about it. Plus, if they're spending all their time reading your slides, they're not hearing a darn thing you're saying.

Tell a story.

I've hinted at it a couple times already, so let's just call a spade a spade. Your audience wants a story. Over and over again, I see the best speakers opting for compelling, illustrative stories over a laundry list of facts, figures, tactics, and strategies. This isn't to say you don't use the latter to support your case -- you do, and you should. Simply think of the story as the allegory for your overall thesis.

Stories are engaging, they generate empathy, and they stick with listeners; as such, your overall thesis lives on in people's minds long after a presentation is over.

Don’t keep tootin’ your own horn.

It makes sense for you to draw from personal experiences -- it’s part of letting your guard down, establishing credibility, and bonding with your audience. Furthermore, it makes sense that you draw on examples from your own life or business, because it’s the content you’re most familiar with.

But … and I mean this in the nicest way possible … shut up about yourself already.

Find examples from other people and companies to help illustrate your points and support your stories. At SMMW, for instance, the closing keynote speaker Dave Kerpen told, as I recall, only one story about himself. His keynote presentation covered seven main points, but only one point was really about him. (And it was a great story, by the way. Check out how he paid for his wedding here . Also, that story covers the "tell a story" and "get personal" portions of this blog post. Well played, Dave.)

Tell some stories from your own work, but find examples from other companies, too. It adds variety, which helps everyone in the audience find something they can closely relate to in your content. There are tons of people out there doing amazing things; it's good to pay it forward and share the spotlight.

Focus on inspiration over tactics.

Let's talk about the role that more prescriptive, tactical advice plays in public speaking.

I love educating people. I love giving them prescriptive advice. I love giving them tactics and strategies to walk home with that they can implement right away to see real results in their business. It's why I do what I do, and some of the content I get most excited about -- no matter what format it takes.

But while tactics are important for actually moving the needle, inspiration is what puts you in the frame of mind to actually put those new tactics and strategies into place. And when it comes to the nitty gritty, public speaking really isn't the best forum for it. When you're delivering a presentation, focus on three things, and in this order:

• Inspiring your audience
• High-level takeaways
• Nitty gritty tactics for implementation

This order gets your audience excited, self-confident, and ready to implement whatever takeaways and tactics you recommend while you're speaking. Frame of mind is everything . Get people walking out of your room all bright-eyed and bushy-tailed.

( Tip: Prepare a one-sheeter with nitty-gritty tips based off your presentation. Amy Porterfield (and a few others) did this at SMMW with her presentation about using Facebook to launch a new product. It let people actually listen to her higher level takeaways, and leave the room with more detailed instructions they could take home with them.)

Slow your roll.

When you're passionate about a topic, it's easy to start talking really really fast likethissoyoucangeteverythingin.

Trust me, I get it. I do this all the time.

Slow down. To an almost comically slow pace. This is an old theater trick (I used to do Shakespeare theater; if you didn't already know, I'm a very cool person). When you're giving a presentation of any sort, you cannot speak as you would in a small group conversation. Slow it down, provide actual spaces between each word, and enunciate your syllables. It will feel ridiculous to you. But I guarantee that it will not sound ridiculous.

You'll just have to trust me on this one, guys. But I promise that your audience will appreciate that they can understand all the great content you've prepared!

Make ‘em laugh.

Finally, just make people laugh if you can. This is really more of a bonus trick, I suppose -- I've seen amazing live presentations where no jokes are cracked. But adding a sense of levity can make even mediocre presentations far more enjoyable -- probably because it really does show a willingness to be open and personable. And those are hugely likeable qualities.

The last session I saw at SMMW -- other than the keynote, which also made me laugh -- was from the previously mentioned Douglas Karr . It was hilarious. The guy is just really, genuinely funny. It made consuming the content he was presenting flat out more enjoyable. It would have been a great session without the jokes; but the humor had everyone leaving with a smile on their face. That's a pretty stellar way to leave a 45-minute session about social media reputation management.

What else do you admire about great presentation as an audience member?

Image credit: Smart Destinations

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• Inspiration

17 fun presentation ideas (with video!) to wow your audience

• 30 Mar 2023

So you want to be the next Steve Jobs. Or Martin Luther King. Or any other dazzling orator you look up to. But you need a little something to add to your presentation ideas – you don’t want to bore people to death with Powerpoint.

Whether you’re creating a sales presentation, an event presentation, or just showing your travel video to Uncle Ron, we’ve compiled some of the best ways to get your audience seriously hyped up about your message.

Biteable offers online video presentation software, so we know a thing or two about making engaging presentation videos. In this guide, we share some of our favorite video presentation inspiration and show you some of the different types of presentations you might consider.

When you’re ready to make your own video presentation, head over to  Biteable  for hundreds of brandable templates, video scenes, and workplace-ready animations. With Biteable, making a video presentation is as easy as making a PowerPoint – only a whole lot more fun.

Create videos that drive action

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Types of video presentations

If you’re looking to win over your audience with a presentation, videos are the best way to do it. According to Insivia, viewers retain  95% of a message  when they see it in a video, but only 10% if they have to read on-screen text.

When you’re making your presentation, you could either make your video the whole presentation, or just a part of the whole. Did you know, for example, that you can  embed a video in a Powerpoint document?  Either is possible with our video templates and it can be interesting to mix things up once in a while.

There are four main types of presentations:

• Informative
• Demonstrative
• Inspirational

Picking the right one will ensure you’re onto a winner with your video presentation. For example, if you’re onboarding some new employees, you might choose a video template that’s an informative presentation like this one:

Or, if you want to show off how something works, a demonstration presentation might be what you want to create:

A persuasive presentation would involve creating a video more like this charity infographic example:

And if you want something a little more inspirational, try something like this positive quote video template.

But that’s not all, folks! If you’d like to check out more awesome Biteable video templates, visit our  templates page here .

Creative (and fun!) video presentation ideas

You’ve now picked the type of presentation you need. But how do you get creative with your video?

First of all, it’s important your video is top-notch. Without high-quality graphics and production value, your message may fall by the wayside. Choose online  video presentation software  that’s easy to use and makes great-looking videos. That’s where Biteable comes in.

Whatever the topic of your presentation, your video format and design need to match the overall tone and message.

Delivering a corporate presentation on climate change? A fast-paced, wildly colorful template with upbeat music is going to feel a little off-message.

To identify how to design your presentation, think about the feelings you want to evoke in your audience. Want them to be crying with laughter? Moved to tears? Motivated into taking action? Pinpointing the emotions behind your presentation will help you choose the right template and make the best video possible.

17 great video presentation ideas

Now you’ve nailed down the type of video presentation you want to make, it’s time to master the finer details. Here’s just some of the ways you can make your message sing.

1. Start with a bold statement

A bold statement can capture your audience’s attention right from the get-go. Your statement should offer something slightly unusual and maybe even a little controversial. Something to make people sit up and take notice.

2. Tell a story

One of the best ways to get your audience’s attention is to tell a story – it’ll hit them right in the feels.

A personal, human story works because it the audience can relate to it on a personal level. Think about some stand-out examples of human stories that relate to your business or idea, and tell that story so people will connect with the central character. The bigger the emotion the better: love, longing, overcoming obstacles, things we’ve all had to deal with at some point in our lives.

Think about the  ‘story arc’  – how will you frame your message so the audience immediately empathizes?

If you’re selling trainers, perhaps you’ll talk about someone who’s training for a marathon. If you’re lobbying for women’s rights, perhaps you’ll tell a story of when a passing comment affected you deeply. Maybe you should think back to the decision that started your business, and start your presentation with that.

Here’s a great example of storytelling from one of the world’s top brands:

3. Use music

Music has great power to support and enhance the emotion in a video presentation, and has been proven to sustain an audience’s attention and aid in information retention. Music is used in movies to suggest an emotional state to the viewer, so why not in a video presentation?

Modern, up-tempo music will snap people to attention at the right moment, while slow, minor-key sounds relax the brain, which is useful for reviewing content so it can slip more easily into long-term memory.

It can be a struggle to find good quality  royalty free music , but here at Biteable we have a selection of great royalty free tracks (or you can upload your own if you’re that way inclined).

Music is one of the most critical (and often overlooked) aspects of any presentation. Here’s a good example of a Biteable template where the music does a great job of supporting the message.

4. Visual metaphor

Research has shown that combining pictures and text is one of the best ways to help people engage with and retain information. There’s something about how our brain works that makes text by itself far less memorable, so if you can combine something visual with your message, you’ll keep people’s attention longer and they’ll remember more of your presentation.

Talking to a group of people about taking action on something that scares them? A picture of someone diving or bungee jumping could work. Telling your boss how important that company retreat is next year? Show them an image of happy, relaxed people with their toes in the sand.

It doesn’t have to be obvious and clichéd, either. Closed doors, wide open roads, and lighting a candle all have subconscious messages that you don’t really need to explain. (Whatever you do, just don’t use the ultimate cliche: the overused  ‘water ripple’ .)

5. Use questions

Questions can be a great way to open a presentation, because they encourage the audience to think for themselves. It opens them up to a realm of critical thinking, which is perfect when you’re gonna sock it to them with your impactful message.

‘Did you know 15 billion trees are cut down each year?’

‘Have you ever considered what life would be like if you didn’t have to save money?’

The art of asking questions in a presentation means you can incorporate them into your video as a great lead-in. Combined with some appropriate music, it can really get your audience thinking about the issue, and then you’ll go on to explain exactly what your solution is.

Having a laugh can really do a lot to win over an audience. There’s no need to be too serious, and even if you’re dealing with a heavy topic, lightening the mood can work wonders.

Whether you’re looking to create a funny sales video, an event presentation, or a presentation for an interview — one thing’s for sure, you can’t go wrong by including humor.

7. Repetition

Simple. Effective. Powerful.

Repetition can be used in several ways: by offering several one-word sentences in a row (the repetition is in the rhythm), or by repeating a word or a key phrase several time throughout your presentation.

In his famous Stanford speech in 2005, for example, Steve Jobs concluded by saying  “Stay hungry. Stay foolish.”

Repetition is powerful. It drives home your key message and strengthens your position.

8. Motion Graphics

Motion graphics  are basically animation with text as a major component, and is a staple of what we do at Biteable.

When you use moving graphics in a presentation, it instantly captures attention. If your audience is just taking their seats, or are halfway through hearing your story, there’s no doubt they’ll sit up and take notice if you introduce some cool motion graphics, like this Meeting Tips example.

Although they can sometimes feel clichéd, quotes are a great way to impart a message in a presentation. Want your audience to understand something complex? A quote from Einstein should do it. Or would you like to say something meaningful and poetic? A couple of lines of Shakespeare should convey some wisdom.

10. Audio narration

Narration can give a different mood to your presentation, especially if the voice is powerful and the words are heartfelt. Use it to change the tone or pace of your presentation and it will certainly keep your audience hooked if there’s a danger of them losing interest.

11. Go bright with color

Color can have a huge effect on how your video comes across. Don’t be afraid to experiment. The contrasts of black and white can be extremely effective, but you can also grab people’s attention with some carefully-chosen primary and secondary colors, like in our Motion Graphics template.

12. Use illustrations

Illustrations are a great way to communicate information, especially if you’ve got lots to say. Whether you want to create a crowd of people or a cool depiction of some new fancy gadget, illustrations can draw the eye and make your presentation more interesting.

13. Infographics

When you utilize infographics, you can pack in a huge amount of data and information without confusing your audience. Think pie charts, digital numbers, and ascending animated graphs. These can show your audience boring data in an exciting way.

14. Create interesting transitions

The one advantage of video over a standard presentation is that you can do all types of funky things with transitions, like a whip pan transition, when the camera quickly pans between scenes. It’s a bit like a wipe, but much faster. Check out our full article on transitions  here .

15. Make it look cinematic

Adding a cinematic touch can help your audience feel receptive to your message because subconsciously, they will associate these elements with being at the cinema, eating popcorn, and generally having a good time.

16. Go retro

A cool, retro look for your presentation will make it hard to ignore. By going retro, you add a little bit of cheeky style to your message. You don’t need to go  quite as retro as the template below, but taking a step back in time is a sure way to add a little bit of zing to things.

17. End on a meaningful note

Your presentation will only give your audience a lasting impression if you end it right.

It’s important to let the audience know what you want them to do next: to visit a website for more information, to ponder an idea or new direction, or to take action toward a particular goal.

An attention-grabbing visual will work really well here, along with a meaningful end to the music – a change of pace, volume, or pitch.

What’s the takeaway message? A strong CTA (call to action) will ensure your presentation is memorable and much more likely to be talked about.

Video brings your presentation alive

Of course, we’re a little biased here at Biteable, but we’ve also sat through enough mind-numbingly dull presentations to know that video offers a delightful treat for your audience. It brings your message to life in a way no other medium can.

Ready to start crafting your presentation? Check out our range of templates  here .

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5 Tools to Help You Create a Top Notch Presentations

Are you a business professional? Well, most likely the time will come when you will need to demonstrate a successful presentation for your colleagues. Maybe you want to persuade your boss to pay attention to your next amazing idea or attempt to close a deal with a client. You may be a teacher in need of great resources in order to effectively pass on your knowledge to a class. Or a student trying to impress a professor. Whatever profession you are in, creating the best presentation with the use of high-quality images, video, and animations is key to success.

So how do you do this? Thanks to the worldwide web, there are numerous tools to help you create amazing presentations . Here are a few of the best ones:

Say goodbye to boring presentations that leave your audience fighting sleep. With Prezi, you have the chance to create striking visuals that will intrigue your onlookers and gain their interest. This website is a presentation software that over delivers to its user. It is a resource which attempts to reinvent the way people offer information, share stories, and engage others.

Many people are familiar with the built-in PowerPoint option on their computers but Prezi provides something new. Instead of being restricted by boring templates, this resource provides creative ability to depict a well-told detailed story. Your presentation will not suffer in the world of 'forgetfulness'. Your audience will remember your visual displays and be inspired to action. So whether you are creating a business proposal or a project for school, Prezi has what it takes to make your work stand out.

Are you looking for a cutting edge design? Are you involved in sales and marketing? Canva allows for simple use that anyone can understand. For no cost at all, this platform provides assistance to the least artistic of us. To help, Canva offers numerous templates for your presentation so that all you have to do is choose and add in the information. In this way, you can finally stop fretting over artsy designs and simply plug in your presentation. The best part about this is it now has an iPad app and an Android app . If you are a busy professional that needs to construct a visual in less time, Canva can help put you back on top.

3.  Powtoon

Do you have an idea that you wish to convey to others but don't know how? Have you experienced failure with low-quality images and less than perfect visuals? These components are extremely important in creating a great presentation. Luckily there is Powtoon.

Have you ever heard the old phrase, "A picture is worth a thousand words"? Well Powtoon is an online source that allows anyone to animate engaging moving images. In fact it is their mission to improve your creative experience so that you will no longer need other sources like PowerPoint and Keynote. With Powtoon you can improve your presentation with minimalist designs that get straight to the point. The creators behind the thriving source understand that all great businesses have a story to share. Powtoon provides highly interactive options that will gain the traction you are looking for.

Among other tools to help you make presentations is Slides.This is not your average presentation builder. Slides beats the competition with its state-of-the-art quality that will leave your audience educated and entertained. This software got its premiere back in 2014 and continues to assist leaders in creating excellent visuals. Are you design challenged? Slides offers support to everyone. If you are a bit more savvy, you can increase your customization with Powtoon Studio to take your work to the next level. In less than 10 minutes you can design a professional presentation. Engage your audience and gain the influence you deserve by using the Slides service.

5.  Haiku Deck

Have you ever needed a great presentation but did not have your laptop or desktop computer readily accessible? Haiku Deck is a great resource for those who have an iPad. This online source allows you to look like a sales and marketing genius with no cost at all. Quickly create your very own presentation that can be shared all across the web. Haiku Deck uniquely connects to websites, social media platforms, blogs, and any smart device.

Even if you are not skilled in designing compelling visuals, Haiku Deck provides peace of mind with easy tools to help you start. Did we mention that this is all free?

You do not have to be a tech nerd in order to design something that will stand out in a crowd. The next time you have to give a group presentation, business proposal, or communicate with a client, consider any of these online resources for your next project.

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Kate Winslet and Leonardo DiCaprio's True Friendship

Kate Winslet has not always been sure of herself. "I was always comparing myself to others. You see I've been bullied at school, they call me blubber, they teased me for wanting to act."

While it's nearly impossible to think of the gorgeous and talented Winslet as anything other than a force to be reckoned with, years of being teased and the media's love for taking shots at her weight did their damage.

"I was sort of made to feel ashamed of myself, my appearance."

But when co-star and friend, Leonardo DiCaprio stepped in, he had only a few words of encouragement that helped to shape a new outlook for the Titanic actress. An outlook that she was able to share with other women, including her young daughter , Mia.

"You know, happiness it isn't a search for, you know ,facial physical perfection. You know, it comes from inside."

Poor Boy Couldn’t Afford to Bury His Mom - So He Takes Matters Into His Own Hands

Poor Boy Begs For Money to "Bury My Mama" With Heartbreaking Sign

A week ago, 11-year-old Kayden Ely experienced the devastating loss of his mother, Shannon Mount. Her unexpected passing didn't just leave Kayden and his four siblings without their mom, it also left the family in dire financial straits.

Desperate to raise funds for his mom's funeral, Kayden took to the streets of his small town in Georgia begging for help. For two days the heartbroken little boy stood next to the railroad tracks, holding a sign that read, "Please help me bury my mama!"

Grieving Boy's Desperate Plea for Help

Kayden Ely says goodbye to his mom, Shannon Mount; Kayden Ely and his older brother raise funds for their mom's funeral.

Facebook.com/Jennifer Fife

Shannon Mount, 45, went into cardiac arrest on July 8. Her boyfriend, Billy Upton, tried to save her, performing CPR on her until paramedics arrived and were able to revive her. After spending several days on life support, she passed away.

Without life insurance and unable to afford the astronomical bill of her 8 days in emergency care (never mind burial expenses) Kayden didn't have the luxury of taking time to grieve his mom.

Instead, he made it his mission to give her a proper goodbye.

Armed with his homemade sign, Kayden spent hours standing on the side of the road, praying passing motorists would notice and want to help.

Not only did community members step up and come to his aid with donations, hugs, and prayers, but they also shared the young boy's plight on social media and contacted local news stations to spread the word. They even joined him on the ground, helping him set up a hotdog stand to make more money.

But the small town giving didn't stop there. An anonymous donor contacted the family, offering to pay for the cost of a burial plot, and several local businesses put out jars to collect spare change. The funeral home, Good Shepherd, also gave the family a significant discount.

GoFundMe Campaign Raises More Than 10x the Original Goal

www.gofundme.com

Inspired by Kayden's strength and determination to provide a resting place for his mom, Jennifer Grissom, his cousin and guardian, also launched a GoFundMe .

"Shannon did not have life insurance, she has an 11-year-old that is left without the only thing he ever knew," Jennifer wrote on the page.

"He has been standing on [the] side of the road for 2 days with a sign to help bury his mama."

She initially set a goal of $7,100, just enough to cover the costs of the funeral which can run upwards of $12,000 in some states.

But then the donations started pouring in. And that $7,100 quickly became $70,000. More than 1700 people have come forward to donate, all of them motivated by one singular thought: "No child should ever have to worry about paying for a funeral."

Jennifer says she plans on using the extra funds to "make sure Kayden gets to do things children his age get to do; sports, camps, etc." She's also using it to buy him clothes, school supplies, and necessities, and start a college fund.

In an update on the page, she wrote, "Today we took him to Walmart so he could get a bed set and he got a few things he needed."

Adding, "When we were leaving his aunt asked him, 'Why are you so happy' and he replied...'Me and mama didn’t have much money we were poor, and I didn’t get to go buy stuff like this' and all this baby got was a bed set, toothbrush, pillows and pillow cases. He is so thankful. Thank y'all for making him smile."

But most importantly, a grieving little boy is getting his wish. Shannon, who is described as a "straight shooter...who loved her kids fiercely" in her obituary, will be properly laid to rest at the end of the month.

Paying it Forward

Kayden Ely gives away free hot dogs and drinks.

To thank his community for their incredible support, Kayden decided to pay it forward.

He set up another hotdog stand, only this time instead of charging for the dogs and drinks, he gave them away for free; a fitting gesture of gratitude for an 11-year-old boy.

He also appeared in a brief Facebook video with Jennifer, thanking everyone for their donations and helping to get the word out to the community. But even more meaningful than the monetary support was the outpouring of emotional support.

"We want to thank everybody that stopped," Jennifer said. "You know, there were some people who just wanted to give him a hug or some people that wanted to pray with him and tell him they're sorry for his loss."

"Some people stopped and just wanted to help us cook hot dogs. A man stopped and he helped us hold a sign. That means so much to us, it really does."

Grief can be incredibly isolating and when you lose the most important person in your life, it's even more so.

Kayden is only 11 years old, he shouldn't have to know the devastating pain of loss. But having a supportive community will go a long way in making him feel a little less alone.

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A Former Inmate

Woman goes from inmate to Princeton intern.

Mary McCrary is a 40-year-old mother of three who spent three years in prison. According to Good Morning America , she served time at the Debra K. Johnson Rehabilitation Center in Nashville for a parole violation following a conviction for aggravated burglary.

McCrary dropped out of high school in Grade 10 and has since successfully pursued her GED, but it wasn’t until prison that she began thinking about further education . She hit a breaking point behind bars and decided it was time to turn her life around.

“When you get to a point where you're tired and don’t even want to live and you're hopeless and you feel useless and worthless, you have a decision to make,” she told the publication.

“I made the decision to use this time to do something different, to change my life, because I didn’t want to keep doing the same things and getting in trouble and ... doing whatever I had to to survive because it gets you in the exact same place.”

So, McCrary enrolled in a coding class as part of the center’s Persevere program, an initiative aimed at helping inmates earn certifications as front-end or full-stack web developers.

“The class alone made you feel like you’re a human being, that I was working towards something, that there is a goal in sight, I am going to accomplish something, and I did,” she added. “That does give you confidence and hope.”

A Life-Changing Opportunity

For the next six months, McCrary earned her certificate in front-end coding. She decided to develop her skills even more by enrolling at Nashville State Community College, which offers a program for inmates.

This past May, McCrary was granted parole, completed her supervision, and earned extra credits toward an associate’s degree. But not even she could anticipate what would happen next: an internship at Princeton.

The nine-week program is meant for formerly incarcerated undergrad students to gain experience and new opportunities, and so far, McCrary is excelling.

“Her dedication to building her future is evident in how she does not shy away from challenges and the unknown,” Bridgett vonHoldt, an associate professor at Princeton and the head of the internship program said. “She is a role model, demonstrating for anyone who thinks such change is impossible that nothing is impossible.”

As for McCrary, she knows this is an incredible opportunity and hopes the internship is the next step toward earning her AA degree back in Nashville.

“This has been life-changing in more ways than one. This is an unbelievable, sometimes overwhelming experience,” she said. “If you look at my past, it's a crazy shamble mess, but look now, look what can happen. Nothing is ever impossible.”

Second Chances

McCrary hopes to be a role model for those who are having a hard time accepting the idea of a brighter future and so far, she certainly is. She’s a great example of how things can get better and you can change your future when you’re willing to take advantage of the opportunities you have — even if they don’t seem like opportunities at the time.

This story is also a needed reminder that everyone deserves a second chance in life and that sometimes, by allowing someone who has messed up the chance to try again, they may surprise you.

No one is perfect, and everyone stumbles. It’s not how hard we fall that truly matters in life; it's how we pick ourselves back up. But it’s also up to us whether we want to be the person who lends someone on the ground a helping hand or if we want to be the guy who just keeps on walking.

Copyright © 2024 Goalcast

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Young Leaders of the Americas Initiative

This article was originally written by entrepreneur Jeremy Choi , CEO and co-founder of   WPUP Inc .  A version of this article originally appeared  Jeremy’s blog , where he shares his thoughts on leadership, relationships, fatherhood, entrepreneurship, productivity, and more.  

Steve Jobs was arguably one of the best presenters to ever grace a stage. His presentations were inspiring. In fact, every one of his speeches received a standing ovation from the audience. The secret behind his success was a series of steps he routinely followed.

I’ve developed my own steps for successful presentations—and I’m sharing all 10 of them here.

TIP ONE: STORYBOARD WITH PEN AND PAPER

Most of us are so accustomed to using computers that we forget about the benefits of using pen and paper to brainstorm and organize our thoughts. There’s something particularly helpful about drawing your ideas, organizing your thoughts and changing the order of your paper slides—all before you even touch your keyboard.

When I design my keynote presentations, I do everything on paper first. It helps me design slides and sharpen my focus.

TIP TWO: CREATE A SINGLE SENTENCE DESCRIPTION FOR EACH IDEA

Long-winded descriptions in a presentation are confusing and distracting for your audience. Instead, condense your descriptions so they are shorter than the historical 140-character tweet. Not only is this approach easier to understand, but also it’s more aesthetically attractive on a screen.

I want the focus to be on me and my ideas, so 90% of my slides are usually just one to three words.

TIP THREE: CREATE A VILLAIN

Audiences react to a force that opposes them and often lean toward a hero.  Make your services or brand the hero  and create an arch nemesis your brand can defeat. It’s a classic strategy for film and storytelling.

Consider yourself the storyteller of your brand, and create a story for your brand with a clear villain for people to rally against. The options for potential villains are endless. It could be a certain type of consumer. Maybe it’s the old way of doing things.

TIP FOUR: FOCUS ON BENEFITS

Your audience cares little about characteristics of your product or what makes your product great compared to the competition. They do care about how they will benefit from your product or service. Make sure to focus on what matters to them, not you.

In all of my presentations, I put “about the company” near the end and the benefits to the audience at the beginning.

TIP FIVE: STICK TO THE RULE OF THREE

Three is a magic number. It’s large enough to give credibility to what you are saying, but small enough that your audience can remember the points. If you go beyond three points, your audience won’t remember your message.

TIP SIX: SELL THE “WHY”

People don’t buy services; they buy the “why.” That means  they buy better lives for themselves and for those they care about. So forget your services and sell the “why” from the perspective of the consumer.

TIP SEVEN: VISUALS ARE MORE IMPORTANT

Steve Jobs never used bullet points. They are too commonplace and add little to your message. Instead, focus on images and graphics to communicate your concepts and connect with your audience. It’s proven that  people remember imagery better than they do words .

In my presentations, almost every slide is an image. Often, it’s just an image without words.

TIP EIGHT: MAKE NUMBERS MEANINGFUL

Whenever you mention a statistic, make it meaningful to the audience. The larger the number, the more important it is to place that number into context. Keep the number on the screen, but talk about it. Remember, keep the focus on you.

TIP NINE: DON’T USE JARGON

Not all of your audience is going to know your industry jargon. If you use acronyms or insider terminology, your audience will likely tune out. Instead, use plain English to ensure everyone understands you.

TIP TEN: PRACTICE, A LOT

Steve Jobs spent hours practicing  his presentations until they were perfect in every aspect. This made his presentations look effortless, though it came at the cost of hours of work.  Practice  at least 20 times—out loud. Walk like you were on stage. The more you seriously practice your part, the more confident and comfortable you will be.

Jeremy Choi has been a member of EO Toronto since 2012. He is currently on EO’s Global Technology Committee.

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Best Practices for Creating a Top-Notch Investment Presentation for Investors

Raising venture capital is challenging, especially for early-stage startups. To attract investors, you need an exceptional investment presentation that effectively communicates your company’s vision, strategy, and potential. Inevitably, you will have to present or pitch to investors during a fundraise (typically using a pitch deck ). An investment presentation, also known as a business presentation for investors, is crucial for sharing your company narrative, showcasing your business model, and convincing investors why they should invest in your venture.

Creating a compelling investment presentation involves more than good storytelling; it requires a well-structured approach highlighting your company’s strengths, market opportunities, and financial projections. This guide covers best practices for creating a top-notch investment presentation, including templates, examples, and critical elements to include for a successful presentation for investors. Whether you are preparing for a seed round, Series A, or beyond, these insights will help you craft a presentation that captures investor interest and secures the funding you need.

Related Resource: How To Write the Perfect Investor Update (Tips and Templates)

What is an Investment Presentation?

An investment presentation, often called a pitch deck, is a strategic tool startups and businesses use to communicate their vision, business model, market opportunity, and financial projections to potential investors. It is designed to persuade investors to fund the company by clearly articulating the value proposition and growth potential.

An investment presentation is more than just a set of slides; it's a powerful tool for storytelling and persuasion. As you prepare your investment presentation, focus on clarity, conciseness, and compelling content to make a lasting impact on your potential investors.

Purpose of an Investment Presentation

The primary purpose of an investment presentation is to secure funding from venture capitalists, angel investors, or other financial backers. It serves as a visual and narrative representation of your business plan, highlighting the most compelling aspects of your company to attract investor interest. Here are some key objectives:

• Communicate Your Vision: Present your company's mission, vision, and long-term goals.
• Showcase Your Team: Introduce the key team members, emphasizing their experience and capabilities.
• Explain the Problem and Solution: Define the market problem you are addressing and how your product or service solves it.
• Demonstrate Market Opportunity: Highlight your target market's size and growth potential.
• Outline Your Business Model: Explain how your company plans to make money and sustain growth.
• Present Financial Projections: Provide detailed financial forecasts, including revenue models, profit margins, and funding requirements.
• Illustrate Traction and Milestones: Show any progress or traction you have made, such as user growth, revenue milestones, or strategic partnerships.

Why is an Investment Presentation Crucial?

For startups and businesses seeking funding, an investment presentation is crucial for several reasons:

• First Impressions Matter: Often, this presentation is your first formal introduction to potential investors. A well-crafted presentation can make a solid first impression, setting the stage for further discussions.
• Storytelling and Persuasion: It allows you to tell your company's story compellingly, persuading investors of your business's viability and potential.
• Structured Communication: An investment presentation provides a structured format to present complex information clearly and concisely. This helps investors quickly understand your business and its potential.
• Highlighting Value Proposition: It highlights your unique value proposition, differentiating your company from competitors in the eyes of investors.
• Facilitating Due Diligence: A thorough and well-organized presentation can simplify the due diligence process for investors, making it easier for them to evaluate your business.
• Building Investor Confidence: By presenting well-researched data and realistic financial projections, you build confidence in your business acumen and readiness for investment.

Key Elements of an Investment Presentation

Creating an effective investment presentation involves including key elements that convey your company’s vision, strategy, and potential to investors. Here’s a detailed look at what to include and how to structure your presentation for maximum impact.

Related resource: How to Create Impactful Problem/Solution Slides for Your Pitch Deck

How to Present an Investment Opportunity

Presenting an investment opportunity to potential investors requires a blend of compelling storytelling, clear data, and strategic insights. Here are some tips to help you make a strong impression:

• Elevator Pitch: Begin with a concise and engaging elevator pitch that captures the essence of your business. This should be a brief overview that explains what your company does, the problem it solves, and why it’s unique.
• Hook Your Audience: Use a compelling story or statistic to grab the investors’ attention immediately.
• Problem Statement: Clearly articulate the problem your product or service addresses. Use real-world examples or data to illustrate the significance of this problem.
• Solution Description: Explain how your product or service effectively solves the problem. Highlight any unique features or innovations that set you apart from competitors.
• Market Size and Growth: Present data on your target market's size and growth potential. This demonstrates the scope of the opportunity and the potential for significant returns.
• Target Audience: Define your ideal customer and explain why your product is well-suited to meet their needs.
• Revenue Streams: Detail how your company makes money. Include different revenue streams, pricing strategies, and the scalability of your model.
• Business Strategy: Outline your go-to-market strategy, customer acquisition plans, and sales channels.
• Forecasts: Present realistic financial projections for the next 3-5 years. Include revenue, expenses, profit margins, and key financial metrics.
• Funding Requirements: Clearly state the amount of funding you are seeking, how it will be used, and the expected outcomes from this investment.
• Key Members: Highlight the key members of your team, emphasizing their relevant experience and expertise.
• Advisors and Partners: Mention any notable advisors, partners, or investors backing your company.
• Progress to Date: Share any significant achievements, such as user growth, revenue milestones, partnerships, or product developments.
• Future Milestones: Outline your roadmap and key milestones you plan to achieve with the new funding.
• Next Steps: Clearly state what you are asking from the investors and the next steps. Be confident and direct in your request for funding and support.

What is the purpose of an investment presentation?

An investment presentation or pitch is a tool to help founders share their company story and vision with investors. An investor presentation is a visual representation of your company narrative and includes things like metrics, roadmaps, team members, etc.

Kristian Andersen of High Alpha breaks down how founders should think about crafting their pitch deck and story below:

Related Resource: Tips for Creating an Investor Pitch Deck

How an Investment Presentation Fits into the Broader Category of Presentations for Investors

While all business presentations aim to communicate important information, an investment presentation is specifically tailored to attract financial backing. Here’s how it fits within the broader category of presentations for investors:

• Focus on Investment Opportunity: Unlike other business presentations that might focus on operational updates or strategic planning, an investment presentation is solely focused on showcasing the investment potential of your business.
• Detailed Financial Insights: Investment presentations require detailed financial forecasts and funding needs, which are typically more comprehensive than in other types of business presentations.
• Strategic Persuasion: The goal is to persuade investors of the viability and potential return on investment, necessitating a higher level of strategic storytelling and data-driven argumentation.
• Investor-Centric Approach: Tailored specifically to the interests and concerns of investors, these presentations address aspects like market opportunity, competitive landscape, and growth potential more deeply.

How Long Should an Investment Presentation Be?

The length of an investment presentation is crucial for maintaining investor interest and ensuring all key points are communicated effectively. While there is no one-size-fits-all answer, there are general guidelines that can help you determine the optimal length for your investment presentation.

Different businesses and pitches will require different pitch decks, but we have found that as a rule of thumb founders should shoot for a pitch deck that is 12 slides or less.

We studied our own data from our pitch deck sharing tool and found that the average number of slides in a pitch deck (where 100% of slides were viewed) was 12.2 slides.

General Recommendations

For investment presentations, the ideal length typically falls between 10 to 15 slides. This range is based on industry standards and feedback from investors, ensuring that you provide enough information without overwhelming your audience.

Alex Iskold of 2048 recommends a short pitch deck that should be 10 or fewer slides.

Related Resource: Pitch Deck 101: How Many Slides Should My Pitch Deck Have?

• Concise and Focused: Keep your presentation concise, focusing on the most critical aspects of your business. Each slide should deliver a clear and impactful message.
• Engagement: Investors have limited attention spans, and a concise presentation helps maintain their interest and engagement throughout.
• Title Slide: 1 slide
• Executive Summary: 1 slide
• Problem Statement: 1 slide
• Solution: 1 slide
• Market Opportunity: 1-2 slides
• Product or Service: 1 slide
• Business Model: 1 slide
• Go-to-Market Strategy: 1 slide
• Competitive Analysis: 1 slide
• Traction and Milestones: 1 slide
• Financial Projections: 1-2 slides
• Team: 1 slide
• Ask and Closing: 1 slide

What Your Pitch Deck Should Look Like for Your Investment Presentation

Every business is unique, and the specific needs for slides and narratives will vary. However, there are key elements that are essential for any successful investment presentation. Below are the crucial slides that should be included in your pitch deck, ensuring you effectively communicate your business potential to investors:

• Objective: Clearly present your company and its purpose.
• Content: Provide a brief and digestible summary of what your company does, including its mission, vision, and core values. Make sure it's easy for investors to understand.
• Objective: Define the problem you are solving.
• Content: Use data, stories, or compelling examples to illustrate the problem your target market faces. Help your audience grasp the significance and urgency of the problem.
• Objective: Explain how your product or service addresses the problem.
• Content: Detail your solution and make a strong case for why your approach is the best way to solve the problem. Highlight any unique features or innovations.
• Objective: Define your ideal customer and market.
• Content: Lay out the target market, including demographics and psychographics. Explain why this market is relevant and ready for your solution, helping investors answer the “why now?” question.
• Objective: Demonstrate the potential size and growth of the market.
• Content: Provide data on market size, growth trends, and potential for scalability. Investors want to see that there is a substantial opportunity for your business to grow and succeed.
• Objective: Identify your competitors and your differentiators.
• Content: Present an analysis of your competitors, detailing their strengths and weaknesses. Explain how your business stands out and what gives you a competitive edge.
• Objective: Highlight the status and future plans for your product.
• Content: Showcase your product with current status, features, and future development plans. Use data, customer testimonials, or case studies to demonstrate its value and effectiveness.
• Objective: Introduce the team that will execute the business plan.
• Content: Highlight key members of your executive team, emphasizing their relevant experience and skills. Show why your team is uniquely positioned to solve the problem and drive the company’s success.
• Objective: Explain how your business will generate revenue and grow.
• Content: Detail your business model, including revenue streams, pricing strategy, and scalability. Outline your sales and marketing strategy, including customer acquisition and retention plans.
• Objective: Provide a clear picture of your business’s financial health and potential.
• Content: Present key financial data, such as revenue, expenses, profit margins, and growth projections. Include important metrics like customer acquisition cost, lifetime value, and burn rate. Clearly state your funding requirements and how the investment will be used.

Best Practices and Tips for Creating a Compelling Investment Presentation

As we’ve mentioned, different investors will look for different attributes in a presentation. However, most things investors look for can be boiled down to a few key areas. Below we lay out a few best practices for putting together a top-notch investor presentation.

Practice your pitch

This should go without saying but make sure you practice your pitch. You should know the ins and outs of your presentation and business. Of course, practicing in front of a mirror or friend can only go so far.

Some founders and investors recommend “ranking” your investors before approaching investors. E.g. Tier 1 investors are the best fit, Tier 3 are less of a fit for your business. If you rank your investors you’ll be able to spend some of your earliest pitches on “Tier 3” (or lower fit) investors to dial in your pitch and prepare for your pitches with better fit investors later on in your fundraise.

Related Resource: How to Pitch a Perfect Series B Round (With Deck Template)

Keep your message simple and clear

Investors see hundreds or thousands of pitches over a given year. Being able to clearly articulate your message and pitch is a surefire way to remove any confusion. By keeping your message simple and clear, you’ll remove any back-and-forth wasted on small details and be able to spend time on what matters most — having a conversation about your business.

Find ways to connect with the investors and know your audience

Understand who you are presenting to and tailor your content accordingly. Research the investors' backgrounds, interests, and previous investments to align your pitch with their preferences and expectations.

At the end of the day, a founder is selling their company to potential investors. Like a good sales process, a good investor pitch starts by building a relationship and trust. When pitching potential investors, find ways to connect with them in advance of the pitch. This could be everything from following and interacting with them on Twitter to going to in-person events where they are present.

Highlight early successes and wins

Get potential investors excited about your business by sharing early successes and wins. This will get the presentation off on the right foot and allow everyone to build excitement around your business. Of course, try to back up your early successes and wins with data when possible.

Know your metrics

Inevitably, investors will want to dig into the metrics and data behind your business. For most investors, this is used to evaluate your business and could be considered the best predictor of success for your business.

However, metrics can also be a barometer for how well you know your business. You don’t need to remember every data point behind your business but need to know how different metrics are calculated and what causes any major fluctuations.

Include engaging visuals and graphics

Visuals can make your presentation more engaging and easier to understand. An investor presentation is a tool used to pitch your business. In order to best engage with your audience, you should aim to have engaging visuals and graphics throughout your presentation. Of course, the underlying data is what is most important but having engaging and easy-to-understand visuals and graphics is a great way to support and improve your pitch.

• High-Quality Images: Use professional images and graphics to illustrate points.
• Charts and Graphs: Simplify complex data with easy-to-read charts and graphs.
• Consistent Design: Maintain a consistent and professional design throughout the presentation.

Leave time for questions

The best pitches and presentations tend to be more conversational. You’ll want to balance feeding your investors with the material they need and also be able to have a constructive conversation about your business. By coming prepared, having a clear and simple presentation, and engaging with your investors beforehand is a surefire way to have a conversation about your business.

• Q&A Session: Allocate a portion of your presentation time for a Q&A session.
• Prepare Answers: Anticipate common questions and prepare thoughtful responses.

Communicate before your presentation

Investors need months of data and interactions to make a decision about a potential investment. In order to best help investors build conviction and have more meaningful conversations, make sure you are engaging with potential investors on a regular basis. This can be in the form of your monthly investor updates or sharing your pitch deck in advance before a meeting.

Sharing your pitch deck in advance of a meeting is a hot topic. Some investors will say you should and some will say the opposite. At the end of the day, it is important for you to feel out the investor and do what you believe is best for you and your business.

Related Resource: 18 Pitch Deck Examples for Any Startup

Qualities Investors Want to See

An investor’s primary goal is to generate returns for their investors (limited partners, LPs). While specific criteria can vary from firm to firm, there are common attributes that most investors look for in a founder and their business. Understanding these qualities can help you tailor your investment presentation to meet investor expectations.

Large Market

• Market Size and Potential: Investors seek businesses with the potential to capture significant market share in a large or rapidly growing market. Clearly articulate the size and growth prospects of your target market.

Clear Customer Acquisition Strategy

• Go-to-Market Plan: Demonstrate a well-defined strategy for acquiring and retaining customers. Investors want to see a scalable and cost-effective approach to growing your customer base.

Experienced Team

• Relevant Expertise: Highlight the experience and skills of your team members, particularly those relevant to your industry. An experienced team can significantly increase investor confidence.
• Track Record: Showcase past successes and relevant achievements of your team members.

Strong Leadership

• Visionary Leaders: Investors look for founders who are not only capable of executing the business plan but also possess a clear vision for the company’s future.
• Decision-Making: Demonstrate your ability to make strategic decisions and lead the company through challenges.

Traction and Growth

• Evidence of Progress: Provide concrete evidence of traction, such as user growth, revenue milestones, partnerships, or product development progress. Traction is a key indicator of potential success.
• Growth Metrics: Highlight key growth metrics and explain how you plan to sustain and accelerate growth.
• Long-Term Goals: Articulate a compelling long-term vision for your company. Investors want to invest in businesses that aim to create significant impact and value over time.
• Innovation: Emphasize any innovative aspects of your business that set you apart from competitors and position you for future success.

Coachability

• Willingness to Learn: Investors appreciate founders who are open to feedback and willing to adapt. Show that you value input from experienced advisors and are willing to make changes to improve the business.
• Collaborative Attitude: Demonstrate your ability to work collaboratively with investors and other stakeholders.

Related Resource: Startup Metrics You Need to Monitor

In-person vs. Remote Investment Presentations

The format of your investment presentation can significantly impact its effectiveness. With the rise of remote work, understanding the nuances of both in-person and remote investment presentations is crucial. Here’s a comparison to help you decide which format is best for your needs and how to optimize each type.

In-Person Presentation

Advantages:

• Personal Connection: In-person presentations allow for stronger personal connections. You can read body language, engage more naturally, and build rapport with potential investors.
• Undivided Attention: Investors are more likely to give you their full attention in a face-to-face meeting, reducing the risk of distractions.
• Interactive Demonstrations: Demonstrating your product or service is often more effective in person, where investors can experience it firsthand.

Disadvantages:

• Logistics and Costs: Traveling for in-person meetings can be time-consuming and costly, especially if you need to meet investors in different locations.
• Limited Reach: You may be limited to investors within a certain geographical area, potentially missing out on opportunities with investors elsewhere.

Tips for In-Person Presentations:

• Preparation: Ensure all materials are ready and that you have practiced your pitch thoroughly.
• Engage the Audience: Make eye contact, use hand gestures, and move around the room to keep investors engaged.
• Interactive Elements: Include live product demonstrations or prototypes to make your presentation more impactful.

Remote Presentation

• Wider Reach: Remote presentations allow you to connect with investors from all over the world without the need for travel.
• Cost-Effective: Eliminating travel reduces costs and time commitments, allowing you to schedule more meetings.
• Flexibility: Remote meetings can be more easily scheduled, offering flexibility for both you and the investors.
• Technical Challenges: Technical issues such as poor internet connection or software glitches can disrupt the flow of your presentation.
• Reduced Personal Connection: Building rapport and reading body language can be more challenging in a virtual setting.

Tips for Remote Presentations:

• Technical Preparation: Test your equipment and internet connection before the meeting. Ensure you have backups in case of technical issues.
• Engaging Visuals: Use high-quality visuals and animations to keep the audience engaged. Make your slides more visually appealing to compensate for the lack of physical presence.
• Interactive Tools: Utilize features like screen sharing, polls, and Q&A sessions to make the presentation interactive.
• Clear Communication: Speak clearly and at a moderate pace. Use gestures and facial expressions to convey enthusiasm and maintain engagement.

Key Elements of a Business Presentation for Investors

A business presentation is a structured communication tool used to convey information, ideas, or proposals to an audience. The purposes of a business presentation can vary, including:

• Informing: Providing important updates, data, or insights about your company or industry.
• Persuading: Convincing the audience to take a specific action, such as investing in your business.
• Educating: Teaching the audience about a new concept, product, or strategy.
• Engaging: Building relationships and fostering interaction with stakeholders.

For investors, the primary purpose of a business presentation is to persuade them of the viability and potential of your business as an investment opportunity.

How a Business Presentation Sets the Stage for Successful Investment Pitches

Understanding the foundational elements of a business presentation is crucial for creating a compelling investment pitch. A well-structured business presentation lays the groundwork for effectively communicating your business idea, strategy, and potential to investors, ensuring you capture their interest and secure the funding you need.

Introduction to Business Presentations

A business presentation is a structured communication tool used to convey important information, ideas, or proposals to an audience. The primary purposes of a business presentation can vary, but they generally include:

• Informing: Providing updates, data, or insights about your company or industry.

For investors, the main purpose of a business presentation is to persuade them of the viability and potential of your business as an investment opportunity.

Structure of a Business Presentation

A well-structured business presentation typically includes the following elements, which are equally essential in an investment pitch:

• Contents: Company name, logo, tagline, and presentation date.
• Purpose: To introduce the presentation and set the stage for what is to come.
• Contents: A brief overview of the main points of your presentation.
• Purpose: To provide a snapshot of your business, key metrics, and the investment opportunity.
• Contents: Description of your company, mission statement, and core values.
• Purpose: To introduce your business and its vision to the audience.
• Contents: A clear explanation of the problem your business aims to solve.
• Purpose: To highlight the need for your product or service.
• Contents: Description of your product or service and how it addresses the problem.
• Purpose: To demonstrate the value and effectiveness of your solution.
• Contents: Data on market size, growth potential, and trends.
• Purpose: To show the potential scale and impact of your business.
• Contents: Detailed information about your product or service, including features and benefits.
• Purpose: To showcase what you offer and why it stands out.
• Contents: Explanation of how your business makes money.
• Purpose: To illustrate the financial viability and scalability of your business.
• Contents: Plan for acquiring and retaining customers.
• Purpose: To show how you will reach your target market and grow your customer base.
• Contents: Overview of the competitive landscape and your unique advantages.
• Purpose: To highlight how your business differentiates itself from competitors.
• Contents: Key achievements and milestones reached to date.
• Purpose: To demonstrate progress and potential for future growth.
• Contents: Revenue forecasts, profit margins, and key financial metrics.
• Purpose: To provide a clear picture of your business’s financial future.
• Contents: Introductions to key team members and their qualifications.
• Purpose: To build confidence in the team’s ability to execute the business plan.
• Contents: Specific funding request and next steps.
• Purpose: To clearly communicate what you need from investors and how they can get involved.

Share your pitch deck with Visible

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